Strategies for Improving Workplace Behavior and Performance

From Leadership Expert Dr. Diane Hamilton

Apple and Other Top 10 Company Financial Statements


With all of the reports about the successes and failures of IPOs in 2012, there may be renewed interest in deciphering financial reports.  The follow are explanations of the four major financial statements.

  1. Income Statement:  One of the most important reports for a company is their Income Statement.  This may be referred to as the Statement of Income or the Profit and Loss Statement. This report shows profits and losses over a specific period of time.
  2. Balance Sheet:  The balance sheet is also referred to as the Statement of Financial Position. The balance sheet displays a company’s position at a single moment in time.
  3. Cash Flow Statement:  This may also be referred to as the Statement of Cash Flows. The Cash Flow Statement shows information about how money flows in and out of a business.  This may be helpful in determining the viability of a company.
  4. Statement of Retained Earnings:  This may also be referred to as e Statement of Changes in Equity.  This statement explains the company’s retained earnings over a period of time.  This will be reported under shareholder’s equity on the balance sheet.

The following are examples of the top 10 company financial statements:

Income Statements:

Balance Sheets:

Cash Flow Statements:

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Researching Apple: Top 10 Most Useful Links


The following list was created to put all of the most useful information about Apple in one easy to find location:

  1. When Was Apple Incorporated?  “Apple was incorporated in the state of California on January 3, 1977.”
  2. When Apple Went IPO Apple’s initial public offering was on December 12, 1980 at $22 per share. “The stock has split three times since the IPO so on a split-adjusted basis the IPO share price was $2.75.”
  3. Apple’s Mission Statement:   Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.  The Apple website officially lists their mission statement as:  “Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork, and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple reinvented the mobile phone with its revolutionary iPhone and App Store, and has recently introduced its magical iPad which is defining the future of mobile media and computing devices.”
  4. How to Find Up to the Minute Price on Apple Stock Apple’s ticker symbol is AAPL – click here for 20 minute delayed price.
  5. The First Apple Logo Featured Isaac Newton Newton was sitting under a tree with an apple about to fall on his head.
  6. The Name iPod Came From 2001: A Space Odyssey “As soon as I saw the white iPod, I thought 2001,” Chieco told Wired in 2006. “Open the pod bay door, Hal! Then it was just a matter of adding the ‘i’ prefix, as in ‘iMac.'”
  7. Apple Lists Detailed Information About their Environmental Footprint:  The Apple site lists their total footprint including information from manufacturing, transportation, product use, recycling and facilities.
  8. Apple’s Annual Report  “Apple does not produce a glossy annual report. Apple’s Form 10-K is available on our website. If you require a hard copy, go to the Request Information form and select the Form 10-K.”
  9. Apple’s Dividend History:  Find Apple dividend and stock split information.  Apple has had three 2- for-1 stock splits in 1987, 2000 and 2005.
  10. Apple Press Releases: This link includes all press releases, including Steve Jobs’ Retirement Letter to the Apple Board of Directors.

Related Articles

The Future of Apple and Facebook: What Happens When Genius Leaders Pass the Torch?

With the recent absence of Steve Jobs, there is a lot of discussion about the future of Apple should he leave the company.  There have been examples of problems with successful companies when their founders or leaders step down. 

A classic example is the problem that Starbucks faced when Howard Schultz left.  As Starbucks became seen as too generic, he came back to rescue to the company. 

Do leaders like Jobs, Gates and others have a cult-like status?  According to Newsweek, “Michael Dell has cautioned about the importance of the founder not creating a religion around himself or herself—and he takes practical steps to avoid that. Dell says he works to make other stars visible with an institutionalized review process that exposes up-and-comers to the board of directors.”

Can companies like Facebook live without Zuckerberg?  Some companies have managed to survive without their visionary leaders and some have not fared as well. Some examples of the impact of leaders leaving include:

McDonald’s – Ray Kroc empowered his franchisees to be successful.

Disney – Walt Disney didn’t do as good of a job finding a successor. After two decades, the company did recover.

Walmart – Sam Walton  and his ideas have made Walmart still a dominating force today.

Visionaries have created some highly successful companies.  The key may be to have replacement leaders that are visionaries in their own right.  They will never be the founders but they may offer their own unique spin.

For now, the Jobs and Zuckerbergs of the world are showing us that there are shining star examples for people to emulate.  According to Newsweek, “we must realize that founders are not like the rest of us. We are so much better off with these creative brains than without them. After all, Sigmund Freud observed that society is changed by its discontents—the iconoclasts who challenge the status quo. They are more narrowly focused than many of us on an entrepreneurial dream, they have talents most of us lack, and they make superhuman sacrifices that benefit us all.”

What is the Status on Apple’s iAd?

Getty Images

Apple Chief Executive Steve Jobs unveiled plans for the iAd service during a product event in April.

image via

This summer Apple introduced iAd, its mobile advertising network for use with iPhone and iTouch.   Since I teach a lot of marketing courses, I was curious to see if this has been successful. reported that the service has gotten big brands interested in these ads.  

Some are complaining about the ad rates being high, with Apple requiring a minimum of $1 million in advertising commitments.  Although the service is only currently available on iPhone and iTouch, they will be making it available to iPad soon.

TTL 623 | Challenging Board Environment

The Ins And Outs Of The Challenging Board Environment With Nancy May

As the world continues to change, so does the dynamics of how businesses are managed. Helping you keep up, CEO of BoardBench Companies, Nancy May, guides us through the ins and outs of challenging board environments. Noted in Forbes as one of America’s governance experts, Nancy shares with us her experience getting into BoardBench and becoming its CEO, and lends some great wisdom on seizing opportunities, being a women on the board, taking on a leadership role, and marketing yourself. Learn more from Nancy as she further tackles the legal ramifications of the fiduciary responsibilities of board members in this episode.
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TTL 622 | Art Of Mentoring

The Art Of Mentoring: Helping People Achieve Their Potential With Dr. Ravishankar Gundlapalli

Many people don’t know what they don’t know. That is why it helps to have a mentor who inspires and guides you throughout your life. Believing in the power of mentoring, Dr. Ravishankar Gundlapalli, CEO and founder of MentorCloud, is passionate about helping people achieve their potential and reach their goals. Driven to help people make the right connections, learn new skills to accomplish more, and achieve career milestones, Dr. Gundlapalli takes us across the experiences that have changed his life and made him want to share his wisdom with the world. He gives us a peek into his book, The Art of Mentoring and goes deep into the concept of having a personal board and conscious networking while sharing how you can pick out your mentors, the myths of mentoring, and more.
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TTL 621 | Building Resilience

Resilience As A Secret To Successful Leadership With Paul And Dr. Nadine Sinclair

Life is never short of adversities. That is why it is beautiful to see people become resilient, bouncing back from the setbacks instead of falling over. In this episode, Dr. Diane Hamilton talks with the founders of Mind Matters, Paul Sinclair and Dr. Nadine Sinclair about resilience, how it ties to emotional intelligence, and how we can develop it. Putting it in the context of the leadership, they talk about the importance of resilience, now more than ever, among companies as they struggle with various issues—from productivity to burnout. They break down some misconceptions about resilience and how you can make it part of a company’s culture. Learn more about the buzzwords that have been going around today—resilience, agility, and tenacity—as Paul and Nadine help us understand them from the lens of neuroscience.

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TTL 620 | Dealing With Jerks

Getting Into Fitness The Spartan Way With Joe De Sena And Dealing With Jerks With Eric Williamson

Mastering the mindset of a warrior requires a lot of dedication and perseverance. Embodying that in starting his business, founder and CEO of the world’s largest obstacle, race and endurance brand, Spartan, Joe De Sena shares with us his journey towards endurance races and helping people push beyond what they thought was possible. He takes us into his world, sharing interesting stories of how people prepare in this kind of extreme fitness and offering great inspiration for you to achieve your personal best.

Whatever you do and wherever you work, jerks are all around you. President and CEO of Tailored Training Solutions, Eric Williamson talks about how to deal and work with jerks. Whether you are in conflict or having a tough time getting along with someone, Eric shows you a way out of their negative space with a three-step process.  Join Eric as he teaches you ways on how to deal with jerks and take your leadership skills to the next level.
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TTL 619 | Successful Meetings

How To Run A Successful Meeting With Elise Keith And Overcoming Burnouts With Robert And Terri Bogue

Are you tired of wasting time in unproductive meetings? Host, Dr. Diane Hamilton, talks with CEO and Founder of Lucid Meetings, Elise Keith about productivity and how to achieve successful meetings every day. She reveals to us what makes a bad meeting and how we can turn it around for teams to effectively and efficiently work together. Furthermore, Elise uses The Great Game of Business as an example to further discuss some great systems to use in growing your business.

On the other hand, CEO and COO of Thor Projects, Robert And Terri Bogue, grace the show to dive deep about what keeps people from excelling: burnout. They share how people get burnout and provide pieces of advice and effective tips in overcoming it. Giving a peek into their book, Extinguish Burnout, Robert and Terri help people identify the things that are burning them out silently and learn how to deal with them to become even more effective.
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TTL 618 | Understanding Perception

Understanding Perception, Spirituality, And Consciousness With Donald Hoffman

Our perceptions accurately tell us true statements about the world. In this episode, host Diane Hamilton talks with Cognitive Sciences expert Dr. Donald Hoffman about perception, spirituality, consciousness, and AI. Dr. Hoffman received his PhD from MIT and joined the faculty at UC Irvine in 1983 where he is a professor of Cognitive Science. He is an author of over a hundred scientific papers and three books including Visual Intelligence and his new book, The Case Against Reality. Today, he dives deep into the importance of perception, what objective reality is, the relationship between science and spirituality, and so much more. Continue reading “Understanding Perception, Spirituality, And Consciousness With Donald Hoffman”