There are some fun sites that can be used to animate pictures to add pizzazz to websites or online classrooms. One of these sites, Voki, is free and is available for non-commercial use. For commercial use, SitePal starts at just $9.95/month. Are you looking for a...
Dr. Diane Hamilton's Blog
Facebook Now Allows Subscriptions to Your Site
Facebook announced a new feature that will allow for people to expand their exposure on Facebook. People can subscribe to your feed if you set it up for them to do so. This is a useful tool for companies who have a profile but not a separate Facebook page to...
How to Use QR Codes on Your Resume and Business Cards
QR codes are the latest thing in marketing. They are in the newspapers, on billboards and on just about every kind of marketing material you can imagine. Now you can utilize this amazing new technology to make your business card and/or resume stand out from the...
Neuromarketing: The Future of Advertising
via threeminds.organic.com In Morgan Spurlock’s movie, The Greatest Movie Ever Sold, there is a scene where they discuss neuromarketing. Spurlock is put into an MRI machine and shown product images. The information obtained showed dopamine was released when he looked...
Loss Leaders and the Old Bait and Switch
via google.com Go Daddy is in the news right now due to their consideration of global expansion. One of the ways they have become so successful is that they utilized a marketing technique where they offered a “loss leader”. For those who have not taken a business...
The Most Useful Articles about How to Use Twitter
via google.com As Twitter grows and develops, so does the need to understand how to use Twitter as an effective marketing tool. Companies and individuals that still have confusion with understanding hashtags, obtaining followers or how to remove annoying followers,...
Baby Boomers Keeping Plastic Surgeons Busy
The popularity of plastic surgery is undeniable. What may be interesting to note is how much of an impact the Baby Boomer generation has on the number of plastic surgery procedures performed. Baby Boomers are those born between 1946 and 1964. Karen Zupko and...
Using QR Codes to Get a Job or Promote Your Business
You probably have seen QR codes and don’t even realize it. Perhaps they were on a marketing ad or a flyer someone handed you. You might have seen them on a promotional piece or on a poster at a local store. It may have looked so under-stated that you probably...
Marketers Target Impatient Customers through Smartphone Quick Response QR Codes
Quick Response or QR codes are the latest bar code system that allows customers to use their smartphones to obtain discounts, gather information and even order products ahead of time so that they are ready upon their arrival. For an instant gratification...
Importance of Facebook Like Button: Millennials and Women Likely to Hop On
via google.com Businesses are increasing their presence on Facebook in hopes that users will pick the “Like” button about their company, product or service. This is becoming today’s “word of mouth” through technology. A research brief from the Center for Media...
Recent Posts
Managing Cultural Complexities in a Global Talent Search
Our guest today is OpenText's VP, Susan Hailey. In this latest episode, we discuss how to create high-performance teams around the world. We discuss actionable steps you can take to rebalance your business mindset, to help you think more broadly about job...
Understanding The Life Of A Travel Nurse With Lesley Hamilton
The height of COVID-19 saw the drastic increase in the demand for hiring a travel nurse. Dr. Diane Hamilton delves into the many aspects of this job with her sister, Lesley Hamilton of Code Green Travelers. She explains how she guides nurses in securing thirteen-week...
A Revolution in Hiring and Working with Eva Andres of Juniper Networks
Our guest today is Juniper's Chief HR Officer, Eva Andres. We discuss actionable steps you can take to rebalance your business mindset to help you think more broadly about job candidates and skills, adjust the way in which you work, and focus on emotional...
Managing a High-Tech World at 2K
Our guest today is Chief People Officer of 2K, Bobbie Grafeld. She leads 2K’s People Team, including HRBPs, talent acquisition, total rewards, talent and organization development, employee relations, people operations, and DEI. 2K is a videogame publisher managing...
Reimagining Employee Benefits and Career Development with Comerica’s Megan Burkhart
Our guest today is Megan D. Burkhart, EVP and Chief Human Resources Officer at Comerica. Comerica Inc. is a financial services company headquartered in Dallas with three major divisions: commercial banking, retail banking, and wealth management. Megan’s position...