With the recent release of my latest book, How to Reinvent Your Career, I’ve had a lot of people writing and asking me questions about how to make some career changes. According to an article in the Independent.co, this is a big time for career changers. In that article, author Russ Thorne stated, “If you’re thinking about changing careers, you’re not alone: according to some recruiters, this is the busiest time of year for job changes, prompted by months of summer reflection. However, a total career change demands more than planning a valedictory leaving do: research, networking and training or voluntary work experience will boost your chances of standing on the other side checking out the color of the grass.”
I discussed a many of these ideas in a recent radio interview with Anna Banks. It is very important to have a plan. Probably one of the biggest mistakes I see people make is to not have goals written down with clearly measurable ways of attaining those goals.
One of the chapters in my book is titled “The Product Is You”. I often write and speak about how you must see yourself as the product and market your skills. Part of preparing to do that is to do a personal SWOT analysis. For those of you who have not taken many business courses, SWOT stands for Strengths, Weaknesses, Opportunities and Threats. Companies analyze these things on a regular basis. I think individuals need to do the same thing.
After self-analysis, you must also be sure to find ways to stand out in the crowd. There is a lot of competition out there for the few coveted jobs. I recommend reading some of the following articles to help you with social networking to get noticed and find your dream job: