Differentiate, Be Unique, And Publicize with Mark Levy and Soft Skills, Storytelling, And Language with Jorge Meléndez

In this world, you need to be different to stand out. An expert of that is Mark Levy, founder of Levy Innovation LLC, a positioning and branding firm that works to differentiate companies and their personal brands. At the heart of it is the importance of content, making it stand out against the rest—whether it’s a book you’re writing, a speech, or a show. He gives some advice that will help find your unique aspects within the market. Tackling as well the topic of preconceived notions and assumptions, he shares insights on being able to anticipate the right thing. He then shares his book, Accidental Genius, while sharing tips on how to publicize your book as well.

Speaking of books, certified coach, consultant, and dream connector Jorge Meléndez talks about storytelling and the power of language to our everyday lives. He shares his fascinating journey from music to writing that has led him to help many people in their personal growth. He talks about the value of reading and learning to be able to develop and find your true potential. Taking it to the business setting, he shares how these things places an importance to the soft skills that enables businesses to further develop.