There is no question that the blogosphere is growing. According to webdesignerdepot “WordPress has statistics for both WordPress.com (15.1 million blogs and counting) and self-hosted WordPress installations (17.4 million active installations), which gives part of the picture. There are more than 10 million tumblogs on Tumblr. Blogger doesn’t offer any public statistics on how many blogs they host. Technorati is currently tracking more than 1.2 million blogs. And there are likely millions of other blogs out there hosted on other services like Movable Type, TypePad, Expression Engine, and other CMSs.”
There is no shortage of blog search engines to find blogs that contain information of interest. There are also lots of articles by sites like Forbes and others who occasionally list their idea of top blogging sites. Google and Google News features can be incorporated into an iGoogle page, and can be another way to keep up with topics to follow.
With all of this information out there, who has time to read it all? Bloggers know it can be good form to make comments on others’ blogs. However, finding the time to not only read these blogs but formulate insightful comments may be difficult. Even if people find a good blog to follow and subscribe to their RSS feed, as sites continue to be added to the feed, the feed reader may have more information than people have time to visit.
There has been speculation about when blogging popularity will die down. The latest discussion is whether Facebook will replace blogging and company websites. Cnet reported, “Even if Facebook doesn’t somehow supplant lots of Web sites, though, there’s no denying the social network is becoming more important to marketing, and it’s adapting to the idea.
Blekko has been in development since 2007, but it has only recently become available to the public. Blekko is a search engine that has its sights on Google’s business. To do this, they are focusing on what they can do differently.
The New York Times reported, “Rich Skrenta, Blekko’s co-founder and chief executive, says that since Google started, the Web has been overrun by unhelpful sites full of links and keywords that push them to the top of Google’s search results but offer little relevant information. Blekko aims to show search results from only useful, trustworthy sites.”
Out of curiosity, I ran Alexa web statistics on Blekko to see how they were doing. Over the last 30 days, their website traffic has increased 12.7%. Alexa also had the following to report on Blekko, “Blekko.com’s three-month global Alexa traffic rank is 21,705. Search engines refer roughly 11% of visits to the site. The time spent in a typical visit to this site is about four minutes, with 43 seconds spent on each pageview. The site is located in the US. Compared with the overall internet population, Blekko.com appeals more to men; its audience also tends to consist of childless people earning over $60,000 who browse from work and school and have postgraduate educations.”
Blekko uses slashtags to help you get more accurate results. Some are calling Blekko the slashtag search engine because of it. If you are not familiar with slashtags, searchenglineland explains them: “Slashtags are a way that anyone can make a “vertical” search engine around any topic. For those not familiar with the term, a vertical search engine is one that lets you search in a specific area of interest, rather than across the “horizontal” spectrum of all interests. Google is a “horizontal” search engine that lets you search for anything. Google News, in contrast, lets you drill into one slice of interest, news content.”
Think of slashtags as something like this: drdianehamilton/books. By doing this search, it pulled up more specific information about my writing. It can be helpful to make the search more specific.
Why the name Blekko? Co-founder, Mr. Skrenta, used to refer to his personal computer in college by that name.
For more information about Blekko, check out the following link from WJS.com.
If you would like to know what Blekko has to offer, check out the following video:
With the popularity of Google, odds are you have probably tried using their search engine a time or two. However, many people are unaware of how to refine their searches using Google’s lesser-known functions.
To find information about a specific website, try inputting something like: “info:drdianehamilton.com” – be sure you type in the parentheses.
Utilize the asterisk function. For example: “Facebook * millennials” will give you results with only those words. If you just searched by “Facebook” and “millennials” you may have words between the two in your results.
Google does not recognize short words such as the, a, and, it . . . Nor is it case sensitive. However it does differentiate between singular and plural as i the case of “millennial” or “millennials”.
If you are interested in some other search-related tools offered by Google check out the following sites: