Neuro-Insight: Making The Subconscious Conscious with Pranav Yadav

TTL 557 | Neuro-Insight

Neuro-Insight: Making The Subconscious Conscious with Pranav Yadav

Neuro-Insight, a neuromarketing and neuro analytics company that uses unique brain-imaging technology to measure how the brain responds to communications, pioneers the link between brain activity and consumer behavior, making the subconscious conscious. They help their clients optimize a particular message to showcase and to have maximum impact in the market. Pranav Yadav, the CEO of Neuro-Insight US, takes a deep dive into what their company does in the field of advertising and marketing. Pranav shares the importance of their invented technology in the research process and how lighting up the brain reveals the emotional process of your personal interests.

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TTL 549 | Non-Obvious

Using Non-Obvious Habits To Achieve Successful Marketing with Rohit Bhargava

Marketing is a key factor in any company’s survival. Understanding how to use the non-obvious can make products more sellable and successful. Founder and Chief Trend Curator of the Non-Obvious Company, Rohit Bhargava teaches us five habits on figuring out the non-obvious, which include being curious, observant, thoughtful, fickle, and elegant. As an author, he explains how he has developed his own publishing method as well as trends on the desirability of his products. Rohit also highlights the importance of how advertising should promote more experiences rather than images alone. Discover these things and more, keeping in mind how the transformation of a customer is the best result that advertising can bring.

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TTL 310 | Mindfulness

The Wonders Of Mindfulness with Dr. Ellen Langer and Reinventing Marketing And Learning with Jonathan Cronstedt

A lot has been discussed about mindfulness, and Dr. Ellen Langer, social psychologist and the mother of mindfulness, walks us through a deeper understanding of what mindfulness really is. People tend to think of it as something that’s strictly about meditation or just a way to empty your mind and be in the present, but these are just empty instructions as mindfulness is more than that. Dr. Langer sheds light on the real sense of mindfulness and the numerous ways it can benefit you.

 

A passionate advocate for digital education, Jonathan Cronstedt, President of Kajabi, talks about his work with the company. Kajabi is premier integrated marketing automation and digital education platform which focuses on providing immersive digital experience and delivering success however you measure it. He explains how they can help you drive visibility and results for your business with anything you can do online.
TTL 306 | Business Growth

Business Growth with Tiffani Bova and Reputation And Personal Branding with Rory Vaden

Growth is both getting much harder and easier. Tiffani Bova knows this fact all too well as she talks all about business growth and how it has changed ever since. As the Global Customer Growth and Innovation Evangelist at Salesforce, she lets us in on what she has learned about the disruption we constantly face in our daily lives that also affects our businesses. Tiffani also shares her book, Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business, talking about Kylie Jenner and Starbucks and gives us some tips to making smarter choices.

 

Fame and influence do not simply come by magically. No one is simply tapped and become a success. Reputation expert and New York Times bestselling author of Take the Stairs Rory Vaden believes that there is a formula and process for how people become celebrities and build businesses. He talks about how reputation builds into creating a lasting personal brand by following the reputation formula. Discover this formula as Rory shares all of this and more.

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TTL 297 | Transform

Telling Stories In Business with Megan Macedo and How To Pivot, Disrupt, And Transform with Marcia Daszko

Contrary to what people think, Megan Macedo—consultant, speaker, and marketing strategist—believes that our professional and personal lives are not separate. Oftentimes, people take out the human aspect in business. To remind us how interconnected they are, Megan explores the human factor in all of this as she talks about psychology and marketing. As the Brené Brown of marketing, she helps people see beyond the stories that they often overlook and tell them. She talks about going into filming, consulting, and taking an artistic approach to business.

 

Leadership transformation specialist, Marcia Daszko, in her book, Pivot, Disrupt, and Transform, says that 90% of startups will fail while more than 60% of original Fortune 500 organizations will no longer exist. This statistic alone is enough to keep those in business on their toes, working to move past the critical stage of failing. Through innovation and transformation, Marcia lays down a method that will help you overcome this. She gets down into the three kinds of changes, leadership, appraisals, developing your people, and more!

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