Transparency In Sales with Todd Caponi and Selling For The Unexperienced with Michelle Weinstein

TTL 439 | Sales Transparency

Transparency In Sales with Todd Caponi and Selling For The Unexperienced with Michelle Weinstein

Statistically, 95% of consumers look at a review before they make a purchase. However, 82% of those specifically seek out negative reviews before the next purchase. Interestingly, when people found that the product is too perfect, they begin to doubt it and even stay away. Revealing all of these things is sales philosopher and the author of The Transparency Sale, Todd Caponi. Todd shares a unique way of selling which is to lead with our flaws and becoming transparent. Learn as he takes us into this fresh point-of-view backed with neuroscience that could change the way we view sales forever.

Continuing with the talk on sales is the Pitch Queen and host of Success Unfiltered, Michelle Weinstein. Helping those who want to make money but are not good at it, she talks about the ways you can generate new clients and even attract people if you are in the podcasting space. She touches on her Shark Tank experience and shares some pointers for business owners on knowing when to hire a sales consultant, and more.

TTL 433 | CRM Systems

Becoming A Leader with Laleh Hancock and Designing Sales Strategies Through CRM Systems with George Brontén

Leaders that lead differently inspire others to be themselves in their leadership abilities. Life and communication coach Laleh Hancock shares some insights about leadership, giving up control over your staff, the importance of handling your finances, and how curiosity is a critical and direct link to improving motivation and communication-based issues that challenge organizations. She also explains why having long-term vision is a must for every company. Laleh is a management and professional services consultant and facilitator of Wealth Creators Anonymous, a special program by Access Consciousness.

 

George Brontén, a life-long entrepreneur and the founder and CEO of Membrain, the Sales Enablement CRM that makes it easy to execute your sales strategy, dives into the assumption most people have about sales. In an insightful talk, he discusses the right and wrong ways commissions are being implemented by companies. He explains why caring for the buyers and putting them at the center of everything is the key to a successful business. George also explores how CRM can help any sales personnel become more efficient and successful in their field.
TTL 288 | Culture Of Creativity

The Culture Of Creativity with Kevin Freiberg and Sales, Messaging, And Pageantry with Wendi Russo

Kevin Freiberg, worldwide bestselling author and keynote speaker, talks about leadership and the difference it makes to businesses and brands. Taking us to his book, CAUSE!, he aligns the importance of leaders to create brands into noble and worthy causes. He shares the backstory that inspired him as he talks about the need for a culture that inspires creativity in an organization, removing people out of the sameness in a world that is constantly innovating. Kevin also shares the message of his other book, Brochy Ball, on tying leadership, team chemistry, and business together.
Wendi Russo, salesleader for the Home Shopping Network and a mentor and trainer to women entering the Television field, brings us into her expertise as we explore the things we need to know about sales, messaging, and pageantry. She gives great pointers that help you sell something in a short amount of time. Going from selling fashion to pharmaceuticals, she talks about selling different items and finding what they call as the chewy center. Moving closer to that is her background in pageantry where she shares the importance of coming across as your natural self.

Continue reading “The Culture Of Creativity with Kevin Freiberg and Sales, Messaging, And Pageantry with Wendi Russo”

TTL 267 | Head Trash

Getting Rid Of Head Trash with Noah St. John and Trust-Based Selling with Ari Galper

We often hear that the secret to success is hard work. The truth of the matter is not everyone gets afforded that result. Sometimes, people who continuously work hard do not become successful. Upon observing this, Noah St. John, author and “the Power Habits Mentor,” saw how the solution is not hard work but getting rid of head trash. The head trash is what’s telling us that we can’t do it. It is the excuses we make that keep us from succeeding. Taking this idea, Noah has turned it into a book, Get Rid of Your Head Trash, and gives us a peek of what’s inside. He also touches on his other book, The Book of Afformations, about how not to stop yourself from reaching success.

 

Ari Galper, world’s number one authority on trust-based selling and creator of Unlock The Game®, has discovered that somewhere along the line, it has become acceptable for people who sell not to tell the truth. Even now, we can observe how truth gets mixed up in sales. That is why he has created a trust-based selling program of unlocking the game where he diffuses pressure to get to the truth. Learn how to connect more with people and build great relationships, and grow your business through sales that is founded on the truth.

Continue reading “Getting Rid Of Head Trash with Noah St. John and Trust-Based Selling with Ari Galper”

TTL 099 | Different Breed Of Marketing And Sales

A Different Breed Of Marketing And Sales with Joel Comm and Jack Daly

The advancements of technology has made Live videos in social media sites the most significant tool to get your message out there. A global audience is easy to reach through mobile smart devices. But since anyone can hit the Live button on Facebook and Twitter, then there’s the question of how to you set yourself apart from the rest. New York Times bestselling author Joel Comm has mastered Live video marketing with authenticity as the key. Making mistakes live is part of the charm that pulls in viewers, then what you do when it happens makes them come back. Learn how you can build an audience and engage with them and how to monetize your shows.

Helping people sell is very different than helping people buy. When you do the latter, you offer them the opportunity to address their pain points or problems, where their only response is yes. This is Jack Daly’s mantra that makes him different and better. He doesn’t mind spending a lot of time in sales calls where he listens, asks and helps the client put the puzzle pieces together. By creating trust to create his network, Jack was able to sell his companies to Wall Street. Learn more of his different breed of marketing and sales.

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One Key Word That Impacts Intelligence, Engagement, Sales, Soft Skills, Gamification, and Millennials

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There is an emotional component behind most of the things that will make or break employees’ and leaders’ success.  When someone first hears the word emotion, it may suggest emotional intelligence.  Developing emotional intelligence is one important factor that has been demonstrated to lead to success.  However, that is just part of the picture. Continue reading “One Key Word That Impacts Intelligence, Engagement, Sales, Soft Skills, Gamification, and Millennials”

Women Dominating Sales Positions

 

Women are becoming a dominant force in sales positions.  In the article 10 Most Lucrative Industries for Women it was noted, “A recent study found that women are coming to dominate certain areas of sales, a traditionally lucrative field for those who excel. In fact, the study seemed to show that women tend to have better selling skills than men, translating into substantial earnings for saleswomen.”

When women were asked what their top 10 more desired sales careers would be, they chose:

1.    Pharmaceutical Sales

2.    Biotech Sales

3.    Dental Sales

4.    Insurance Sales

5.    Healthcare Sales

6.    IT Sales

7.    Medical Sales

8.    Advertising Sales

9.    Medical Equipment Sales

10.  Real Estate Sales

This is good news for women in the current questionable economy. Monster reported, “In 2010, more employers were willing to invest in their sales forces, having some faith that customers could be cajoled into buying. In October 2010 there were 145,000 more workers employed in sales and related occupations than a year earlier.”

For additional resources about women and sales positions, check out some of the following links:

Women Turning to Cosmetic Sales

Community of Women in Professional Sales

50 Best Careers of 2011

Sales Jobs for Women Search Site

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Lack of Specialized Sales Training in College Business Degrees

  

        Have colleges and universities prepared future sales professionals with enough skills and knowledge to be successful?  Most graduates, who find themselves in sales positions, have had very little sales training.  There are some colleges that do offer sales programs.  However, many students may have received a business degree in marketing or management thinking this would be enough.   Unfortunately often times those majors did little to prepare them for the challenges that a sales job offers. The nature of sales has changed.  There are now more women in it than ever, there are more technological challenges, there are social media options, the competition is more complex due to the international impact of the Internet . . . the list of challenges goes on and on. As more and more companies are requiring that their sales people have a college degree, especially to advance into management, colleges need to reassess what courses they offer in order to better prepare their graduates.  Perhaps courses in database management, cold calling, self-marketing, networking, male/female communications and others could be integrated into the current core curriculum.  There are plenty of colleges and universities that offer marketing degrees that have some sort of emphasis on sales training.  However, the majority of marketing classes do not teach the skills a sales person needs on a day in and day out basis.  In 2009, companies spent over $100 billion on sales and training. Should universities improve their sales programs, companies may find that they eliminate a lot of the training time and expenses they incur in order to get their new hired sales people up to speed.  Sales people also might just find that with specialized training in college, they can be more successful and earn more once they get into the real world of sales.