Direct Marketing with Brian Kurtz and Turning Great Athletes Into Businessmen with Monica Morton
Direct Marketing with Brian Kurtz and Turning Great Athletes Into Businessmen with Monica Morton
Marketing isn’t everything, it’s the only thing. Brian Kurtz, founder and CEO of Titans Marketing, professes his love for direct marketing and always likes to talk about an expression which goes ‘those who did it have a responsibility to teach’. He realized that at a certain point, it made more sense for him to be able to take the fundamentals he did as a marketer and to bring that to another generation of marketers, copywriters, and entrepreneurs. Brian says it’s a very jumbled and confusing marketplace, so if you don’t have the fundamentals of marketing, you’re just going to be another face in the crowd. For Monica Morton, she and her team have seen it all. Monica is the president and CEO of Know LLC. She is a licensed private investigator specializing in sports and entertainment investigations. In an effort to be proactive and not reactive, she conducted extensive research and developed a program of services to assist young men and women in making better choices.
Discussing “Triggers” and “How Women Rise” With Dr. Marshall Goldsmith and Dissecting The COO Business Forum With Bill Shepard
As we grow older, our level of aspiration can actually go down and down and down. But our little impact, it’s going up. Quit worrying about what you’re not going to change; what’s important in life now are the smaller things. One person sends you an email that says, “My life is a little bit better off because of something you did” – and surprisingly, that’s enough. Let’s face it: You’re not going to cure cancer. You’re not going to stop global warming by yourself. You’re getting older, but is there something else you can achieve? You can trigger change in business. Explore “Triggers” with Dr. Marshall Goldsmith, who authored and edited 36 books – which have sold over two million copies, been translated into 32 languages and become listed bestsellers in 12 countries. Along with Triggers, his two other New York Times bestsellers are MOJO and What Got You Here Won’t Get You There – the Harold Longman Award winner for Business Book of the Year. Both his books have been included by Amazon.com in the top 100 books ever written in their category.
There needs to be more attention to what the Chief Operating Officer (COO) does because a lot of people are confused by that sometimes. Bill Shepard explains that the CEO is responsible for doing the right thing and the COO is responsible for doing things right. The COO operates the plan, drives the execution, and orchestrates all the different divisions to pull off the execution of the business. And Bill should know: he founded and launched the COO Forum in 2004 in the San Francisco Bay/Silicon Valley Area. The association provides a forum for Chief Operating Officers and other Second-in-Command Executives; shares and develops best practices; and aims to improve the awareness of COO’s role within the greater business community.
Seven Proven Principles to Grow Your Business With Jeff Hoffman
In order to successfully grow your business, you must learn how to be curious about everything. Reinvention is the name of the game for a lot of different industries – and if you wish to thrive in this changing business landscape, you have to adapt and scale your business accordingly. Today, Jeff Hoffman reveals the secrets of success and survival. Jeff is the author of Scale: Seven Proven Principles to Grow Your Business and Get Your Life Back. He’s a billionaire. He has gone to Yale. He’s been involved with a lot of well-known companies, including Priceline.com, uBid.com, and ColorJar. Jeff has done everything exciting in life: from being a successful entrepreneur, proven CEO, worldwide motivational speaker, published author, film producer and producer of a Grammy-winning jazz album in 2015 to being the founder of multiple startups. If you desire to succeed like the world’s greatest innovators, then Jeff can show you exactly how: just stay curious!
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The Pivot Process with Adam Markel and The Way Of The SEAL with Mark Divine
One of the biggest issues for people is the fact that they’ve been led to believe that you have to jump ship or take this big leap. More often than not, for most people, that’s not the method or process for them to reinvent. Reinvention is not a one-and-done thing. It is something we’re doing constantly alive. Transformational leader and author of Pivot, Adam Markel, says pivoting and making changes is being willing to take, not big leaps, but small steps every day. Adam says what keeps people stuck is nobody wants to put their family or their whole career at risk. For Mark Divine, human performance is best displayed in mental toughness. In his book, The Way of the SEAL, shares the integrated training he’s been teaching special ops candidates, entrepreneurs, and leaders. Mark says that leading in today’s world is a lot like leading on a battlefield. You just have to find the silver lining, find humor in the crazy things, and put your happy face on until you start to feel like you dominate anything they throw at you.
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Make More For Yourself with Yanik Silver and From Expert To Influencer with Jane Anderson
Ten years ago, Yanik Silver looked at his life and asked himself, “Am I truly happy?” The answer was no. Yanik was making a lot of money doing a lot of good health for people and had a great reputation that space, but he didn’t feel like that was the end all of what he could contribute. That started the process of founding the Maverick1000. Yanik talks about his interesting evolution on teaching about how you can profit and make more for yourself or your business while making a difference in the world and having some fun in the process. The irony of personal branding is that it’s not even about you, it’s about communicating the value that you bring to people. Jane Anderson is a personal branding expert. She shares some key skills to attract new clients, increase sales, and leverage your personal brand to become an industry leader.