Strategies for Improving Workplace Behavior and Performance

From Leadership Expert Dr. Diane Hamilton

Words to Capitalize in a Title

Bloggers and other writers may experience confusion as to which words should be capitalized in a title of an article.  I sometimes capitalize all words so that I do not have to look up the rules.  But it is good form to learn how to write correctly.  The following rules apply to capitalizing titles:

  • Always capitalize the first as last words of the title as well as verbs, adverbs, adjectives, nouns and pronouns.
  • Consistently capitalize or do not capitalize conjunctions (examples:  but, for, and) or prepositions (examples: words that show a relationship between the noun/pronounce with another word – example:  from, over, around, about, before, behind) with five or more letters.  Older rules required no capitalization and newer rules require capitalization if words contain five letters or more. Exception: If the word is the last word or the first word in a title, then it should be capitalized.
  • Do not capitalize articles (example: a, an, the), prepositions (see examples above), conjunctions (see examples above) with four letters or fewer, and the particle “to” used with an infinitive (example: to do; to be).  Exception: If the word is the last word or the first word in a title, then it should be capitalized.


Never have your title all in CAPITALIZED LETTERS because this is not only incorrect, it is considered yelling. 


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Is the Millennial Generation the Best Generation Ever?

Check out an infographic about the Millennial Generation from  This is based on research from the Pew Research Organization.  Note how the Millennials have differ from the Baby Boomers, Generation X and the Silent Generation. 

Created by: Online Graduate Programs


Top 18 Personality Theorists Including Freud and More

Freud, Jung, Adler and other famous theorists’ names are commonly mentioned, but many people do not know the basis of their important research. Theorists have grappled with understanding factors that may impact personality.  Many theorists have dedicated their lives to helping people deal with complex personality-based issues. 

In the workplace, it is common to run into personality conflicts.  Many of these may be resolved by having a better understanding of personality preferences.  It’s Not You It’s Your Personality is a book that defines personality, gives detailed information about personality assessments, and explains how people can use this information to be more effective in the workplace. Personality assessments are based on the work of some very famous theorists. The following chart contains some of the top names in personality research. Click on links provided to find out more about these theorists and the importance of their research. 

Top Personality Theorists Theory Top Points and Terminology
Sigmund Freud Psychodynamic Psychosexual DevelopmentId, Ego, Super-Ego
Carl Jung Psychodynamic Collective Unconscious, True Persona, Introvert-Extrovert
Alfred Adler Psychodynamic Social Urges, Conscious Thoughts, Compensation for Inferiorities, Birth Order
Karen Horney Psychodynamic Biological Influences on Personality Rather  Than Social Forces
Harry Stack Sullivan Psychodynamic Interpersonal Relationships, Social Acceptance and Self-Esteem
John Bowlby Attachment Parent Child Relationships, Social Acceptance and Self-Esteem
Mary Ainsworth Attachment Strange Situation Theory, Observation of Parents
Erik Erikson Psychosocial Child’s Trust Relationship With Mother, Early Development
Carl Rogers Psychosocial Humanistic Theory Based on Subjective Experiences, Self-Understanding
John Watson Behavioral Environmental Impact on Behavior
Ivan Pavlov Behavioral Pavlov’s Dog, Classical Conditioning, Temperament
B. F. Skinner Behavioral Operant Conditioning, Rewards and Punishments for Behaviors
George Kelly Cognitive Self-Reflection, Perception and Interpretation Impact on Behavior
Albert Bandura Social Learning Human Capabilities, Structural Framework, Thinking Processes
Walter Mischel Social Learning Social Variables Explain Human Complexities, Delayed Gratification
Gordon Allport Trait Focus on Positive, Traits are Permanent
Raymond Cattell Trait Factor Analytic Trait Theory, 16 Source Traits Including Temperament and Dynamic, State and Roles Determine Personality
Hans Eysenck Trait Three Factor Theory, Introversion-Extroversion, Neuroticism, Psychoticism

8 Important Business Ethics Cases

For those interested in researching some interesting ethical businesses cases, there are plenty from which to choose. Business leaders may feel squeezed by shareholders to produce profits.  Some have made some ethical blunders in an attempt to remain competitive. Others have used their size to squeeze out the competition.  The following includes some important business ethics cases based on well-known organizations:

  1. Enron – Questionable accounting practices and manipulation of the energy supply brought down this company. Enron: The Smartest Guys in the Room is an excellent documentary movie that explains the scandal.  Check out an excerpt from Enron’s Code of Ethics.
  2. Monsanto – Monsanto has been criticized for its mega-size.  Critics fear they are taking over the food supply as well as creating negative environmental issues. Check out Monsanto’s Code of Ethics for Chief Executives and Senior Financial Officers.
  3. Arthur Andersen – Arthur Andersen is known for its unethical auditing practices. Check out The Fall of Arthur Andersen for more complete details.
  4. WalMart – Studies have shown that WalMart may save people money but they may also negatively impact communities.  Their low prices may also hurt suppliers. The company received criticism when leadership announced they wanted to hire healthier, more productive employees. WalMart has been accused of being anti-union and has survived sweatshop and discrimination scandals. Check out WalMart’s Statement Regarding Code of Ethics.
  5. Countrywide – The company offered subprime loans that later resulted in default.  Critics have claimed that Countrywide employees told clients that their properties would increase in value and that their loans would be able to be refinanced when market values rose.  The market values declined causing many to lose their homes.  Check out Countrywide’s Code of Ethics.
  6. Beechnut – Beechnut’s ethics came into question when it was discovered that they were selling “apple juice” to foreign countries that contained something less than apple juice.  For more information on this scandal, check out Beechnut’s History and Apple Juice Scandal.
  7. Starbucks – Clustering strategy may force smaller companies out of business. There were so many Starbucks on street corners that movies like Best In Show made fun of how there might be one Starbucks right across the street from another.  Check out Starbucks’ Code of Ethics for CEO and Financial Leaders.
  8. Nike – Manufacturing practices included producing shoes offshore to save money. Nike has used its share of sweatshops in manufacturing. They have come under fire for human rights violations. Check out Nike’s Code of Ethics.

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Successful Students Use Plagiarism and Editing Programs

Students who do not use their school’s library writing centers are missing important, helpful information, and their grades may be suffering because of this.  Online universities offer some very useful tools that can help students to edit their papers, locate scholarly journals, and even double-check for plagiarism issues.  Some of the programs available to students include professional editing software like WritePoint, a database search engine like Proquest, and a plagiarism checker like TurnItIn.  Some schools may use different programs other than WritePoint or TurnItIn, but the programs function similarly.  Students should check their online library for availability of specific writing tools.

The successful student will do their research through the school’s library database search engines.  Once they have written their paper, and have double-checked that they have met all of the teacher’s requirements, they will submit it to the editing software (if available) and the plagiarism checker (required by many schools).  The following gives an explanation of how these three programs work:

  • Professional Editing Software – Example: WritePoint is a program that inserts comments directly into the student’s paper just like a professional editor.  The program will highlight grammar and spelling issues as well as other formatting issues including:  Capitalization issues, clichés, wording choices, use of second person, subject/verb agreement, weak or redundant wording, improper punctuation or hyphenation, and subject/pronoun disagreement.  The student will receive their paper back with comments. At this point, the student can make the appropriate suggested changes and then submit their paper as assigned.  This helps teach the student how to edit their own papers and dramatically improves their ability to get a higher grade.  This also allows professors to focus on the student’s content.  Not all schools offer editing software.

  • Database Search Engine – Example: Proquest is a program that offers over 30 databases of information including:  Dissertations, Newspapers and scholarly journals.  For students doing research that requires peer-reviewed scholarly sources, this can be a very helpful tool.  Students should use their school’s library search engine rather than researching through sites like Google or Yahoo!



  • Plagiarism Checker – Example: TurnItIn is the leading program that checks for plagiarism issues.  The program carries over 150 million archived papers.  There are a variety of websites where students can purchase papers.  Schools are very aware of these sites and programs like TurnItIn will catch these papers.  Students should be aware that professors will submit their papers to TurnItIn and will catch them if they try to submit work that is not their own.

Students may have had some initial training regarding these programs when they first entered school.  However, with all of the other things they had to learn at the time, many may have forgotten the importance of these tools. Students with questions about what his or her school offers, should ask their guidance counselor. 

The top articles on this site that are helpful to a student’s success include:

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How to Paraphrase and Avoid Using Direct Quotes

Some professors require that students avoid direct quotations within their writing.  One reason for this is that students may have a tendency to rely too much on what others have written.  They may take large amounts of directed quoted material and copy and paste it into their writing in order to meet page or word requirements.  This is not acceptable.

Students must still cite to explain where they obtained their research.  To cite correctly, students should get into the habit of paraphrasing. In this way, students give the original author credit for their work by citing the source of the information without quoting it word for word.  Citing means acknowledging where they obtained the information.  A student must be careful not to paraphrase everything they write.  The student should not neglect to include their own analysis.  Duke University provides useful information about avoiding patchworking and paraphrasing in APA style.

Paraphrasing occurs when the writer take someone else’s thoughts and information and restates it into his or her own words.  Think of it as more of a restatement than a summary. Owl Purdue explained that it is better than quoting word for word because it eliminates the temptation to cite too heavily.  Owl Purdue’s Paraphrase:  Write in Your Own Words is an excellent learning tool and it includes 6 Steps to Effective Paraphrasing.

To learn how to cite correctly, check out a helpful link from that explains how to paraphrase properly.  For more examples of how to paraphrase, check out:  Examples of how to paraphrase without plagiarizing.  The Writer’s Handbook also gives some helpful tips about methods of paraphrasing and how to paraphrase difficult texts.

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Could Augmented Reality Technology Inspire the Next Steve Jobs?

One of the biggest obstacles the new entrepreneur faces is coming up with a unique idea.  The Steve Jobs and Mark Zuckerbergs of the world have raised the creativity bar.  By creating augmented reality phone apps, certain companies are getting attention.  Autonomy has developed a new technology called Arasmsa that may change how people interact with objects.  It works with a smart phone and can reveal some things that are not readily visible to the naked eye.  Check out the following video:

With the popularity of QR codes and now new technologies like Arasmsa, there is potential for some amazing app possibilities.  For example, you can now point your phone at a magazine and have an app translate the material from one language to another.  There are a variety of augmented reality apps already available on the market.  Check out 40 Best Augmented Reality Phone Apps and 2 Augmented Reality Technologies that are about to Change the World.

The question is who will be the next Zuckerberg or Jobs to create an idea that goes above and beyond what is already out there?  Perhaps they are listed in the article 8 Important Silicon Valley Innovators Not Named Steve Jobs.  Only time will tell.

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How to Get an A in Your College Courses

Some of the top reasons that students don’t pass courses, based on my experience as a professor, is that they do not read the requirements for the classes or they don’t turn in material on time.  If a student really wants to receive an “A”, there are some important things that they must do to achieve this.  The following list will help students improve their grades:

  1. Follow Instructions – Read the instructor’s materials for assignment requirements.   Print out a copy of the syllabus and any instructions on the first day of class. Some may post a rubric or a spreadsheet that lists the requirements and the number of possible points allocated for each part of the assignment.  Before turning in your assignment, go down the list of requirements and be sure that you have included all of them.
  2. Cite Correctly – It is best to paraphrase rather than to include large blocks of directly quoted material in your writing.  Some professors will not allow any direct quotations. An example of paraphrasing is:  Hamilton (2011) stated that paraphrasing was important.  An example of a direct quote is:  “It is better to paraphrase.” (Hamilton, 2011). 
  3. Submit Original Work – Schools have a tool called TurnItIn to check for plagiarism.  Be sure to run your paper through that system (or whatever plagiarism tool the school uses) before submitting papers, to ensure that your work is your own.  You can be sure professors will check it if you do not.  Keep in mind that citing incorrectly can be viewed as plagiarism. Plagiarism is grounds for being expelled.
  4. Write in APA – Professors can be very picky about formatting in APA.  Most schools use this formatting as compared to MLA or some other format.  Click here for some of the most important links to help with APA.  When writing in APA, students will need to have their paper include double-spacing, indented paragraphs, proper header information, proper page numbering, proper title and reference page, etc.
  5. Meet Discussion Requirements – Online colleges have specific writing and posting requirements for classroom discussions.  Students often disregard the minimum word count or the fact that the instructor requested cited materials.  It is not uncommon for a discussion question to require 150-500 word responses.  These responses may also require paraphrased information to show research to back up any points that the student makes. Students may also be required to respond to their fellow classmates’ postings as well.  There are usually minimum word count requirements for these responses as well. Discussions should be written in a formal manner.  Sentence and paragraph structure should be the same as if a student was writing an essay.  Simply agreeing with a fellow classmate’s points will not count for credit.
  6. Include Strong Sentences and Paragraphs – It is important to write correctly and in a formal manner in online discussions as well as in formal papers.  In higher-level courses, first person should not be used.  Unless it is an opinion paper and the professor has allowed it, do not refer to yourself in your writing.  Don’t write in run-on sentences.  Sentences vary in length but should average around 20 words.  Keep sentences between around 12-25 words.  Paragraphs should also contain complete information.  A paragraph should include between 4-8 sentences.  Remember to include an introduction and conclusion paragraph. 
  7. Plan Ahead – Many students post late due to not being prepared.  There may be an occasional emergency but in general most issues with late postings could be avoided.  Write papers early and back them up somewhere other than your main computer.  Some students send themselves a copy of their homework so that it is saved on their email server.  Computer issues are not considered a valid excuse for late assignments.
  8. Use Scholarly Sources – Professors often require that students include peer-reviewed scholarly journals as sources for their papers. To find out more about peer-reviewed journals, click here.  Students often confuse citations and references.  It is not correct to simply list a reference without having a corresponding citation.  For help with citations and references, click here.
  9. Never Copy and Paste – Students often try to copy and paste information into their papers.  Not only can this be plagiarism if not cited correctly, it can cause havoc with formatting. 
  10. Always Read Instructor Feedback – I see students submit the same mistakes every week because they will not read the feedback on their papers.  If a professor has taken the time to read your paper and give helpful advice, it is important to incorporate those suggestions into future assignments. 

For additional help, see The Top Ten Most Common Writing Mistakes and The Top Ten Sources for Help with APA.

Learn Terminology Before Changing Careers

In the current economy, many people have discovered that they must change careers or reinvent themselves in order to keep their current positions.  Some are entering into fields that contain jargon with which they are unfamiliar.  In the article 13 Words Every Sales Training Manager Should Know the author defined words and phrases like:  knowledge transfer, sales enablement, funnel, pipeline and more.  Those entering the field of sales and are unfamiliar with those terms, may feel frustrated and left out of the information loop. 

For those considering a new career, here are some important links to help learn terminology and avoid some embarrassing mistakes:

  1. Terminology Used in Sales
  2. Terminology Used in Business and Entrepreneurship
  3. Terminology Used in Technology
  4. Terminology Used in Online and Education
  5. Terminology Used in Social Networking Sites Like Twitter
  6. Vocabulary Words Adults Should Know
  7. Company Executive Title Explained
  8. Most Misunderstood Entrepreneurial Words
  9. Top Grammar Mistakes
  10. Social Media Writing Mistakes

To find out more about career reinvention click here.

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Chief Officer Abbreviations Explained: CEO, COO, CFO and More

There are a lot of abbreviations for top leadership positions that contain the words “Chief and Officer” in the title. It may be confusing to keep the players straight. It may help to explain that a corporate officer holds a management-level position, such as a President, Vice President, or General Manager. Other common positions include:

  • CEO – Chief Executive Officer – This person is the highest ranking corporate officer.  They are the head of management for an organization.  They report to the board of directors. They make high-level decisions about policy and strategy.  The people that report to the CEO include:  The CBDO (Chief Business Development Officer), CFO (Chief Financial Officer), COO (Chief Operating Officer), CMO (Chief Marketing Officer), CIO (Chief Information Officer), CCO (Chief Communications Officer), CLO (Chief Legal Officer), CTO (Chief Technology Officer), CRO (Chief Risk Officer), CCO (Chief Creative Officer), CCO (Chief Compliance Officer), CAE (Chief Audit Executive), CDO (Chief Diversity Officer), and CHRO (Chief Human Resources Officer).  Steve Jobs was an example of a top CEO.  To find out more about these other chief officer positions, click here.  Check out:  The Best Performing CEO’s in the World.
  • COO – Chief Operating Officer – This person is responsible for the day to day operations or an organization.  Not all companies have one.  In 2006 more than 60 percent of Fortune 500 companies did not have a COO.  This person may also be called the company’s President.  This person could be thought of as the second in command behind the Chairman or CEO.  An example of a top COO is:  Tim Cook was the COO for Apple before replacing Steve Jobs as CEO. Check out: List of Famous Chief Operating Officers.
  • CFO – Chief Financial Officer – This person manages the corporation’s financial risk.  They deal with data analysis, financial planning and record keeping.  Although they report to the CEO, they may also sit on the board of directors.  Peter Oppenheimer is Apple’s CFO.  Check out:  Bonus Babies . . . The Best Paid CFO’s.
  • CMO – Chief Marketing Officer – This person is the head of sales, product development and all things marketing-related.  The CMO can report to either the CEO or COO. Their job is to obtain growth through sales and marketing.  The CMO has become more commonly discussed in recent years.  Check out:  The Chief Marketing Officer . . . A new Boardroom Role.
  • CIO – Chief Information Officer – This person is the head of information technology.  They may report to the CEO, CFO or COO.  They must create strategic goals to increase information accessibility and manage integrated systems.  The CIO and CTO roles are often confused.  Check out:  What is the Difference Between CIO and CTO.

There may be other chief officers’ positions in other industries as well.  For example in hospitals there could be a CMO (Chief Medical Officer), a CNO (Chief Nursing Officer) and a CMIO (Chief Medical Informatics Officer).

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Impact of Boomers Working Past Retirement Years

As people are living longer and the age for receiving social security payments is extended, baby boomers have found that they are working well into what used to be considered retirement years.  USA Today reported, “The Associated poll found a baby boom generation planning to work into retirement years — with 73% planning to work past retirement, up from 67% this spring. The poll involved online interviews with 1,095 baby boomers.” According to the Examiner, “boomers are likely going to work five to 10 years longer before retiring.”

There are currently 77 million baby boomers.  This group has found it difficult to retire because “41% of boomers said they are expecting to have to scale back their lifestyle in some way in retirement and 31% believe they will struggle financially.”

Having a lot of baby boomers in the workplace has had an impact on the post-boomer generations.  In the article Millennials Hoping for Boomers to Retire, it was noted that many people who used to retire in their 60s are continuing to work, making it harder for Millennials to find employment.

There are currently four generations coexisting in the workplace. These 4 generations include:

World War II Generation (aka depression babies) – Those born prior to 1945

Baby Boomers – Those born 1946 to 1964

Generation X – Those born 1965 to 1982

Generation Y (aka the Millennials) – Those born after 1982

Baby Boomers represent the largest segment of the American work force.  However, millennials will be replacing the baby boomer group soon.  According to Harvard Business Review /, “The makeup of the global workforce is undergoing a seismic shift: In four years Millennials—the people born between 1977 and 1997—will account for nearly half the employees in the world. In some companies, they already constitute a majority.”

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Deathswitch: Send Messages From Beyond the Grave

Deathswitch is a company that provides what they call “an information service in the event of your death or disability”.  According to their site, they will store your passwords and information, while sending you regularly scheduled notices prompting your response to be sure that you are still alive.  Should you not respond after 90 days, they will assume you are dead or critically disabled and then they will contact anyone you have named to receive your information.

They offer a free account that entitles you to send one message once you are gone.  With a premium account, you can have 30 messages and up to 10 recipients.  These messages allow you to send videos, pictures and documents.

Although this service may be helpful in retrieving lost information and passwords, it could also include the ability to send e-messages from beyond the grave.  The site even states “Don’t die with secrets that need to be freed.” 

This opens up some unusual possible ways to contact people from beyond the grave.  Their site states that people will feel better knowing they will hear from you once you are gone.  In a perfect world, this service could be a good way to send loving messages to people.  However, what about those who send the “not so nice” messages?  There can be no rebuttal from the survivors. 

It is an interesting and patent-pending service.  One of the questions asked on the FAQ portion of the site is, “What if I go into a comma for 3 months and then recover?”  That is something to think about for those who may be considering sending a “not so nice” message.  However, they do claim that the timeframe can be adjusted if 3 months is not the desired amount of time.

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Top 10 Entrepreneurs Who Hit it Big Before Turning 35

There was a time when it was unusual to hear about an entrepreneur becoming successful at a very young age.  With the technology boom, the story is becoming more commonplace.  The following list contains the top 10 entrepreneurs whose dreams came to fruition and made them very rich before they hit the ripe old age of 35.

  1. Apple – Creators:  Steve Jobs and Steve Wozniak.  Apple was established in 1976, the year Steve Jobs turned 21 and Steve Wozniak turned 26. 
  2. Amazon – Creator:  Jeff Bezos.  Amazon was founded in 1994, the year Jeff Bezos turned 30.
  3. Disney – Creator:  Walt Disney.  Disney was founded in 1923, the year Walt Disney turned 22.
  4. Facebook – Creators:  Mark Zuckerburg and his college roommates Eduardo Saverin, Dustin Moskovitz and Chris Hughes. Facebook was launched in 2004, the year that Mark Zuckerburg turned 20. 
  5. Google – Creators:  Larry Page and Sergey Brin.  Google was incorporated in 1998 the year that Larry Page and Sergey Brin turned 25.  Google’s IPO was in August of 2004, the year the men turned just 31. 
  6. Groupon– Creator:  Andrew Mason.  Groupon was created in 2008, the year Mason turned 29.
  7. LinkedIn – Creators:  Reid Hoffman and founders from PayPal.  LinkedIn was founded in late 2002 the year that Hoffman turned 35. 
  8. Microsoft – Creators:  Bill Gates and Paul Allen.  Microsoft was established in 1975, the year Bill Gates turned 20 and Paul Allen turned 22.
  9. Twitter – Creator:  Jack Dorsey.  Twitter was created in 2006, the year Dorsey turned 30. 
  10. Yahoo! – Creators: Jerry Yang and David Filo.  Yahoo! was incorporated in 1995, the year that Jerry Yang turned 27 and David Filo turned 29. 

Click on the company names above to find out more details and top stories about these unique companies. 

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Things To Know Before Investing in an IPO

There is a lot of talk about IPOs lately.  IPO stands for initial public offering.  When a company decides to make shares of the company available to the public, it may sound like a great opportunity to get in on the ground floor.  However, it may not be easy or sometimes wise to buy into an IPO as soon as it is offered. 

USA Today had an excellent article about Five Things You Should Know Before Investing in an IPO.  According to this article, some of these things include:

  1. Learn the Lingo – Do you know what a red herring is or an IPO offer price?
  2. It’s Difficult to Get In – It may not be impossible, but you may have to be a preferred client.
  3. First-Day Investing May Be Risky – If you like the thrill of rolling the dice, the first day can be a wild ride.
  4. Know the Sales Figures – Find out about the company’s annual sales performance.
  5. Know the Long-Term Outlook – “The Federal Reserve identified two characteristics of successful IPOs in a 2004 study: The companies have been around longer than other companies issuing stock for the first time, and they’re making a profit before they do so.

To learn more about each of these 5 areas, check out the article by clicking the link listed above.

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What is a Peer-Reviewed Journal?

Today’s Ask Dr. Diane:  My professor told me I have to cite using scholarly, peer-reviewed journals.  What does that mean?

College students are often asked to include scholarly peer-reviewed journals as sources for citations.  If the school offers an online library, it can be easy to search for these journals by simply marking the box under the search line that lists something like “search for peer-reviewed journals only” or “scholarly peer-reviewed”.  By marking this box, anything that comes up in the search should be appropriate to use for college-level assignments.

A peer-reviewed journal insures that the article is of the highest quality and reflects sound research. does a nice job of explaining the peer review process:

  • Articles submitted by authors are evaluated by a group of peer experts in the field.
  • The reviewers recommend whether the submitted article be published, revised, or rejected.
  • This review process is often performed “blind”, meaning the reviewers do not know the names or academic affiliations of the authors, and the authors do not know who is reviewing their work.

Ulrich’s Periodical Directory Online is a link where the journals’ title can be submitted to get a report about whether the journal is actually peer-reviewed. 

What is meant by scholarly journals?  CalPoly explained, “Scholarly journals contain articles written by, and addressed to, experts in a discipline. They are concerned with academic study, especially research, and demonstrate the methods and concerns of scholars. The main purpose of a scholarly journal is to report original research or experimentation and to communicate this information to the rest of the scholarly world. The language of scholarly journals reflects the discipline covered, as it assumes some knowledge or background on the part of the reader. Scholarly journals always rigorously cite their sources in the form of footnotes or bibliographies. Many scholarly journals are published by professional organizations.”

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Commencement Speeches: A Time to Shine Or Maybe Not

Steve Jobs’ death has led to many sites listing his commencement speech at Stanford.  While this is an excellent speech, there are some other excellent commencement addresses that should not be missed.  Often some of the best information comes from the valedictorians.  The valedictorian is the person who has been nominated to speak due to receiving the highest academic ranking in their class. 

The article The Top 10 Valedictorian Speeches on Youtube, lists some of the most inspirational and entertaining speeches from this intelligent and well-respected group. Not all of them are appropriate though.  There is one that is listed as an example of how not to give a valedictorian speech. 

To watch Steve Jobs’ commencement speech click here.  

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Top 8 Education-Related Tax Breaks for College Students

As people try to reinvent their careers, many are finding that they need more education in order to obtain their goals.  Attending college can be expensive and yet important investment.  The good news is that there are some tax breaks available to those who take the time to look for them.  The following are some important tax breaks that every prospective and current college student should know according to the Wallstreet Journal’s Back to School article:

  1. American Opportunity Tax Credit – $2500/year offset to taxes with possible $1000 refund
  2. Lifetime Learning Credit – $2000/year possible offset
  3. Student-Loan Interest Deduction – $2500 interest deduction per year
  4. 529 Plans – Earnings aren’t taxed
  5. IRAs – Taxed earnings but no 10% early withdrawal penalty
  6. Employer Assistance – Employers can pay up to $5250 not taxed
  7. Work-Related Education Deductions – Multiple expenses eligible for deductions
  8. Scholarships and Grants – Usually tax-free

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Job Outlook for College Grads in 2011

There is some good news for college graduates right now.  Employment numbers have improved for this group.  The WallStreet Journal reported that college graduates are, “more likely to be working: Unemployment among college grads is 4.2% vs. 9.7% for high-school grads. And they make more: The typical full-time worker with a four-year degree is earning 65% a week more than a high-school grad.”

CNNMoney reported, “College grads are getting offered bigger paychecks for the first time since 2008. Students who will graduate this spring are receiving job offers with starting salaries averaging $50,034 per year, up 3.5% from last year, according to a survey from the National Association of Colleges and Employers. ” Those obtaining business degrees saw the biggest increase. 

Simply hired lists the average college graduates’ salary at $46,000.  They offer a calculator to find out specific salaries for individual jobs.  Click here for the link to that salary calculator.

The following demonstrates the kind of information this calculator provides based on two jobs that require degrees.  The following are the results for a pharmaceutical sales representative and a high school teacher:

Things may be looking better for college graduates, but there are still 1 out of 6 who have a bachelor’s degree and are unemployed.  These numbers are worse for more recent graduates than those who have been in the job market for a while.  This has led to some pessimistic views by some graduates.  There are those that worry about the country’s economic future and its impact on their own financial future. To read more about this, check out:  Gloom Widespread as College Grades Face New Math.

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Google+ Uses for Educators: Good or Bad?

Easy accessibility to Google+ makes it an option for educators to share important information with their students.  The author of the article 25 Great Google+ Tips for Teachers explains some unusual ways that educators have found to use this new social networking tool. 

Google+ hangouts area can be used to create a virtual classroom.  Mindshift reported, “Google Hangouts allows up to 10 people to video chat with one another.” Students can follow each other to see the research that they are doing for group projects.  Interesting articles can be shared easily between members.  To read more about potential uses, click here.

However, not everyone is a fan of Google+ for educators.  ReadWriteWeb questioned whether Google+ is the tool that educators have been waiting for due to the privacy issues involved.  For more information check out the following related articles: 


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Famous People Who Were Fired Paving Way for Better Things

No one wants to hear the words “You’re Fired”!  It might be surprising to see some of the people out there who have been fired, only to come back and make it big later on in their careers.  The article 10 Famous People Who Flourished After Being Laid Off explained how some very famous people like Oprah, Walt Disney, J. K. Rowling and others were let go by some employers who probably wanted to kick themselves later for their decision.

Sometimes losing a job can actually lead to better things down the road.  Check out 50 People Who Failed Before Becoming Successful. Some of these “failures” include Bill Gates and Albert Einstein. 

Although it can be disheartening to lose a job, sometimes it works out for the best in the long run.  The book How to Reinvent Your Career addresses whether anything really is a failure of if it is just a learning experience.  Sometimes people are just in the wrong line of work based on their personality preferences.  When they get fired, it may force them to re-evaluate what is important to them. 

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Companies Rewarding Employees for Entrepreneurial Ideas

Gone are the old days of having a suggestion box at work.  Today’s modern company has set up some much more sophisticated ways of obtaining knowledge and creative ideas from their employees.  The following list contains some useful tools that employers have utilized that have even replaced their need to go to outside consulting firms:

  • Innovative Management Programs – Sites like Brainbank, InnoCentive and Spigit are just a few of the popular sites that companies use to allow employees to submit and vote on ideas.
  • Idea-Management Websites –  PriceWaterhouseCoopers created a company site to gather employees’ input about cost cutting, improving customer service and other ways to improve revenue.  These sites can be very successful.  IdeasAmerica, an association for suggestion administration, surveyed customers and found that ideas submitted by employees saved over $110 million or an average of $1256 per idea
  • Set up KiosksBruce Power is one of many companies who have set up idea kiosks.  Resembling ATMs, these kiosks are easily accessible and allow employees to vote on ideas. 
  • Create Financial IncentivesCompanies may give rewards for employees’ ideas that result in cost savings.  They may receive financial incentives or points to use toward rewards. 
  • Set Up Idea ChallengesAllstate created an online challenge for its employees to come up with some good ideas about how to create their company app. 

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Unusual Uses for QR Codes in the Classroom and Job Market

QR codes are those little barcode looking squares that are popping up everywhere.  They are an excellent marketing tool.  They have some unique applications as well.  The article 50 Great Ways to Use QR Codes in the College Classroom lists some unusual uses such as:

  • Using QR codes on name plates to find instructor office hours
  • Adding QR codes to the syllabus to link to classroom calendar
  • Adding to class announcements to create buzz for upcoming events
  • Linking QR codes to lectures, videos or answers to commonly asked questions
  • Linking QR codes to digital portfolios

These are just some of the unique classroom uses.  Click on the link above to read all 50 uses. 

For more articles about using QR Codes check out:

Stand Out In Job Market with Mini Resume Cards

Combining a resume with a business card in a smart, easy to read fashion, is a great way to capture a future employer’s attention.  ResuMiniMe is a site that has done a nice job of creating such a card.  In just minutes, job-seekers can create a traditional-sized business card that promotes their strengths while serving as a nice ice-breaker for networking opportunities.  Prices start at $90 for 1000 cards.  Gift packages are available.  A free profile on LinkedIn is required. 

They offer two style choices for the back of the card.  A traditional standard style that lists education and experience is one option.  Also offered is the option to include a QR code on the back.  For more information about using QR codes to find a job, click here. 

The following are examples of the cards that can be created on this site.  The back of the card is shown vertically here for easy readability.

Front (although not listed here, a phone number may be included):

Back Traditional:

Back QR Code Version:

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Top 10 Most Misunderstood Entrepreneurial Start-up Words

Some of the most interesting companies right now are considering going IPO?  If you are confused about what that means, you are not alone.  I find that a lot of my students would enjoy reading articles about new start-up companies but avoid them due to the writer’s use of confusing terminology.  Having taught entrepreneurship for many years, I have come up with a list of some of the most misunderstood words that have to deal with entrepreneurs and start-up companies to make things a little easier to understand.  Click on the links provided below for more information about the definition of the term:

  1. Angel Investors – Investors getting startup from self-funded stage to obtaining venture capital.
  2. Bridge Loan – a short-term way to obtain a loan that meets immediate needs for capital.
  3. IPO – Initial Public Offering – when a private company offers stock and becomes a public company. 
  4. Limit Liability Company or LLC – legal form of a company providing limited liability.
  5. Me-Too Product – when competitors’ products are basically indistinguishable for yours.
  6. Portfolio – Holdings of a private investor or institution.
  7. Seed-Funded – investment to start a business until the business can fund itself.
  8. Start-up – Differing opinions on this . . . Check out the article:  How do you define a startup?
  9. Valuation – Company’s market worth.
  10. Venture Capital – Money or capital provided to start a business.  Those providing money may be referred to as Venture Capitalists.

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Top Links for Help with Deciphering Web Analytics

Sites like Alexa, Compete, Google Analytics and Quantcast can give some important data about website visitors.  If these were the only choices available, it might not be so difficult to choose the best tools for web analytics.  However, there are a lot of sites out there.  They may also have some techy jargon. Some terms that may be confusing to some who are trying to decipher the data include:

To explain the importance of the type of visitor, check out the article: Total or Unique Visitors:   What is the Difference? While many people focus on unique visitors, in an article titled Unique Visitors are not Everything, Jakob Nielson was quoted as saying, “Chasing higher unique-visitor counts will undermine your long-term positioning because you’ll design gimmicks rather than build features that bring people back and turn them into devotees and customers.”

To try and keep it all straight and pick the correct site based on individual needs, check out the following top 10 links with information about web analytics, explanations of popular tools and what they measure:

  1. Web Analytics Demystified – Unique visitors ONLY come in one size.
  2. Alexa Analytics Explained – Take a tour of Alexa’s analytics.
  3. Compete Analytics Explained – Where they get their data and PDF of methodology.
  4. Google Analytics Explained – FAQ for all Google Analytics issues.
  5. Quantcast Analytics Explained – FAQ for all Quantcast Analytic issues.
  6. Top 24 Web Analytics Software Packages – Top software packages explained.
  7. 11 Best Web Analytic Tools – Includes Google, Yahoo, Crazy Egg, Compete, and more.
  8. Alltop Web Analytic News – News about all analytic issues.
  9. Web Analytics Review – Side by side comparison of top web analytic tools.
  10. Yahoo! Analytics Explained – FAQ for all Yahoo! Analytics issues.

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Online Classes So Important: Mandatory for Graduation

Times have certainly changed for high school education.  Alabama, Florida and Michigan are just some of the states that now require students to take at least one online course to graduate.  According to the article 10 Online Ed Trends Coming to a High School Near You, “Administrators believe that getting students to take online courses will better prepare them to work with the technologies they’ll face in college and the workforce.”

In Memphis online classes were increased due to an upswing in the desire by students to take these courses.  Online courses are available for both high school and middle school students.  An advantage for the schools is that they are less expensive.  In the article Online Class Required for Graduation in Memphis, the author points out that there will be some stringent requirements.  “The structure calls for accountability requiring students to log on, finish assignments, and participate in hour-long live chat sessions with an instructor and classmates. Teachers speak with students after each module to verify their identity. Proctored semester exams are administered on school grounds.”

The number of states adding online requirements continues to grow.  Idaho has a tech-focused school reform program that will require students to take two online courses.  Indiana has also jumped on the technology bandwagon.  Indiana state superintendent, Tony Bennett, recently announced that students will be required to take at least one online course in order to graduate.  In the article United States High Schools Including Online Coursework as Graduation Requirement, the author stated, “Mr. Bennett explained his rationale for an online course requirement by stating that he felt like experiencing an online course would help to prepare Indiana students for the technology they will be using at colleges and universities, as well as in the workforce.”

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Expressions That Have Jumped The Shark

There are a lot of expressions that may seem cute when they first come out but then may eventually become over-used.  Jump the Shark is an example of this type of phrase.  This expression is based on the episode of the TV show Happy Days when Fonzie, while wearing a leather jacket and waterskiing, managed to jumped over a shark.  Its use now indicates something has taken a turn for the worse. The article The True Origin of 10 Weird American Expressions notes the origins of some popular idioms including:

  • Take the Cake
  • Beat around the Bush
  • Pass the Buck
  • In like Flynn
  • Close but no Cigar
  • Go Postal
  • Cut to the Chase
  • Jump the Shark
  • No Dice
  • Gung ho

Every culture has its sayings that may sound funny to someone trying to learn their language.  A Croatian friend once used an expression that translated to “Stop Sitting on Your Ears” to express that someone wasn’t listening. 

For a more complete list explaining the origin of American idioms including Tongue-in-Cheek, Cat Got Your Tongue and more, check out:  English Daily’s list of American Idioms.

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Top 20 TED Talks Not To Be Missed contains some of the most inspirational, educational and entertaining videos on the Internet.  TED stands for Technology, Entertainment and Design.  The site shares video-recorded talks given by some of the most intelligent and interesting people in the world.  There are plenty of top TED presentation lists on the Internet, that are created based on people’s interests.  One of the most recent subject-specific lists I’ve seen is 20 Essential Ted Talks for Entrepreneurial Students.  This is an excellent list for potential entrepreneurs. 

However, TED has far more than just entrepreneur-related topics to offer.  If you plan on getting lost on any site on the Internet, do it on TED. I try to view to as many TED talks as I can possibly fit into my schedule.  Of the ones I have watched recently, I have created my own top 20 list of TED talks that I feel should not be missed:

  1. Arthur Benjamin on Doing Mathemagic
  2. Alain de Botton on A Kinder Gentler Philosophy of Success
  3. Ted Pink on the Surprising Science of Motivation
  4. Deb Roy on the Birth of a Word
  5. Dennis Hong on Making a Car for Blind Drivers
  6. Oliver Sacks on What Hallucination Reveals About Our Minds
  7. David Bolinksy on Animating a Cell
  8. Anthony Atala on Printing a Human Kidney
  9. Stewart Brand on Does the World Need Nuclear Energy
  10. Adam Astrow on After Your Final Status Update
  11. Jeff Hawkins on How Brain Science Will Change Computing
  12. John Hodgman on Aliens, Love and Where Are They?
  13. Cameron Herald on Let’s Raise Kids to be Entrepreneurs
  14. Edward Tenner on Unintended Consequences
  15. Misha Glenny on Hire the Hackers!
  16. Gregory Petsko on The Coming Neurological Epidemic
  17. Malcolm Gladwell on Spaghetti Sauce
  18. Joshua Walters on Being Just Crazy Enough
  19. Barry Schwartz on the Paradox of Choice
  20. Steve Jobs on How to Live Before You Die Speech at Stanford

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The Most and Least Depressing Jobs

There are some jobs that have been listed as simply depressing. It is often cited that psychiatrists and dentists have a higher rate of depression and suicide due to their jobs.  How can a job that sounds good to some people actually be depressing to others? A lot may be based on how well a person’s personality is suited to that job. 

CNN reported 10 Careers with High Rates of Depression.  In this report they included:

  1. Nursing Home – Child Care
  2. Food Service Staff
  3. Social Workers
  4. Health Care Workers (includes Doctors, Nurses and Therapists)
  5. Artists, Entertainers, Writers
  6. Teachers
  7. Administrative Support Staff
  8. Maintenance and Ground Workers
  9. Financial Advisors and Accountants
  10. Sales People

This list is consistent with one reported by Psychology Today.  But where are the least depressing jobs?  Yahoo! Education came up with a list of Lovable Careers where they included:

  1. Paralegal
  2. Graphic Designer
  3. Police Officer (may be somewhat surprising to some people)
  4. Chef
  5. Massage Therapist
  6. Kindergarten Teacher (opposes what is listed above.

WorldWideLearn had their own idea of Top 5 Feel-Good Careers

  1. Registered Nurse (opposes what is listed above)
  2. Computer Support Specialist
  3. Day Care Provider (opposes what is listed above)
  4. Spa Manager
  5. Human Resource Assistant

Why are there inconsistencies about what people find depressing?  Perhaps it is due to the fact that careers should be based upon a person’s preferences.  If a person is mismatched with the wrong profession, they may find that job to be depressing.  For those trying to find a career that they do not find depressing, check out: How to Discover the Job that Best Fits Your Personality Preferences

Women Becoming More Successful Than Men

Women are passing men in their abilities to get a degree, handle families and garner success at work.  As men are falling behind, women are making huge strides.  CNN reported that, “For the first time in history, women are better educated, more ambitious and arguably more successful than men.”

Over half of college degrees are now being awarded to women. “In 1970, men earned 60% of all college degrees. In 1980, the figure fell to 50%, by 2006 it was 43%. Women now surpass men in college degrees by almost three to two. Women’s earnings grew 44% in real dollars from 1970 to 2007, compared with 6% growth for men.”

Women are becoming stronger entrepreneurs as well.  Forbes recently reported:  “As of 2011, it is estimated that there are over 8.1 million women-owned businesses in the United States. Overall, women-owned firms have done better than their male counterparts over the past 14 years. The number of men-owned firms (which represent 51% of all U.S. firms) grew by only 25% between 1997 and 2011—half the rate of women-owned firms.”

A study by Barclays Wealth and Ledbury Research may have some of the answers to why women are surpassing men.  One of the reasons they found is that women are less likely to take unnecessary risks or make rash decisions.  The Huffington Post backed up this point stating, “A 2005 study by Merrill Lynch found that 35% of women held an investment too long, compared with 47% of men. More recently, in 2009, a study by the mutual fund company Vanguard involving 2.7 million personal investors concluded that during the recent financial crisis, men were more likely than women to sell shares of stocks at all-time lows, leading to bigger losses among male traders.”

Check out the following infographic about differences between women and men:
Girls in STEM
Created by: Engineering Degree

Top 10 Tips for Surviving a Doctoral Dissertation

Today’s Ask Dr. Diane:  Do you have any suggestions on how to avoid the pitfalls many other doctoral students may have encountered when writing their dissertations?

As a doctoral chair, I guide students through the process of writing a dissertation.  There are different problems that many of them may face based on the topics they chose to study.  I prefer to chair quantitative, business-related studies, so my suggestions may be slanted in that direction.

Here are the top 10 things that I think a doctoral student should be made aware of from the beginning:

  1. The process will probably take longer than you think.  There may be a set of doctoral courses required for the dissertation part of your degree.  For example, there may be Class 1, 2, and 3.  They will explain that if you don’t finish 1, you can take 1a and 1b, etc.  Be prepared to take 1a, 1b, 2a, 2b, etc.  Remember that every time you take the class, it costs money.  Have it in your budget in case you need extra courses.
  2. Find a good doctoral chair (also called doctoral mentor).  The school will probably have a website that lists professors that you can pick from, to be your chair.  Go through the lists carefully to find one that fits your topic and your needs.  Send them a very polite letter of request to be your chair/mentor.  Do not send a bulk message to a lot of potential chairs.  This is seen as tacky.   I recommend talking to them on the phone prior to signing up with any of them.  If they don’t want to do this, you may want to pick someone who is more hospitable.  Find out if they work at your speed.  I had two different chairs in my journey.  The first one was not a good fit for me.  The second was much better. Keep in mind that you can probably change chairs later if you find out it isn’t working for you.
  3. Become an APA expert.  Most schools require that your paper is in APA 6th edition right now.  Click here for writing help.  When you submit a dissertation, the review board will be beyond picky about this.  Every space, every heading, every table, etc. has to be exact.  Schools usually have writing centers that can help you with APA as well. 
  4. Find a good statistician.  If you are going to do a quantitative study, you will need an excellent statistician for guidance.  It helps to have SPSS software as well. It is important to understand how to do a Power Analysis when deciding on your population and sample size.
  5. Strong editing is a must.  Schools are very picky about anthropomorphisms and they don’t like what they call “fluff” wording.  They want the writing to sound scholarly.  Avoid using words like:  However, In Addition, Therefore.  Do not refer to yourself in the document.  Example:  The research did blah blah blah.  Don’t use the wording “the researcher” unless you are referring to someone other than you.  There should be no first person references in the paper at all. The proposal will be written in future tense so everything you write will be about what will happen.  The only thing that the proposal has in past tense is what others have written.  For example:  Hamilton (2011) stated blah blah blah is OK but everything that you propose to do must be in future tense.  There should be no personal bias.  Use research citations to back up your points.  When you write Chapters 1-3 of the proposal, you need to refer to your study as the proposed study.  Do not forget to include the word proposed
  6. Have a good template.  Some schools use a company called Bold that offers a dissertation template that has all of the formatting set up already.  These templates usually cost under $100 and are worth it.  They have the hard parts like the table of contents set up for you.  Some students try to write their dissertation in a regular Word document first and transfer it over to the Bold document later. This can cause a real headache with formatting and I don’t recommend it.
  7. Set up a schedule and become organized.  I have seen students flounder because they find the process overwhelming and don’t know where to begin.  Setting up a schedule for when you will do things is very helpful.  Set aside a certain number of hours in the week dedicated to your research and writing.   Usually the first doctoral class is set up to create Chapters 1-3 of your proposal.  It may be helpful to begin with Chapter 2 first to research the topic you have in mind. Look for areas in the research where there are gaps that still need addressing.  When you have written about everything others have done regarding your topic in Chapter 2, it should help highlight the exact area where you want to focus for Chapter 1.
  8. Download past dissertations. Looking at past dissertations written by students at your school can be very helpful.  It will give you a template of the format that is appropriate for your school and show you how others handled specific sections.
  9. Keep studies in notebooks.  I personally found it helpful to keep all of the studies I referenced in notebooks. I would alphabetize them by author last name.  I had 5 or 6 different notebooks based on the topics.  For example, since my dissertation was on emotional intelligence and its impact on sales performance, I would have a notebook about sales studies, another about emotional intelligence tests, another about emotional intelligence in workplace, etc. 
  10. Don’t give up.  Think of writing a dissertation as you would writing a book.  It has chapters and has to be approached one step at a time.  You wouldn’t write a book all in one day and you can’t write a dissertation that way either.  Sometimes students fail to see the light at the end of the tunnel.  It’s there.  It just takes a while to get there.

I recommend reading some of the following books:

APA Publication Manual 6th Edition

Business Research Methods

Research Strategies

Methods in Behavioral Research

Women Dominating Sales Positions

Women are becoming a dominant force in sales positions.  In the article 10 Most Lucrative Industries for Women it was noted, “A recent study found that women are coming to dominate certain areas of sales, a traditionally lucrative field for those who excel. In fact, the study seemed to show that women tend to have better selling skills than men, translating into substantial earnings for saleswomen.”

When women were asked what their top 10 more desired sales careers would be, they chose:

1.    Pharmaceutical Sales

2.    Biotech Sales

3.    Dental Sales

4.    Insurance Sales

5.    Healthcare Sales

6.    IT Sales

7.    Medical Sales

8.    Advertising Sales

9.    Medical Equipment Sales

10.  Real Estate Sales

This is good news for women in the current questionable economy. Monster reported, “In 2010, more employers were willing to invest in their sales forces, having some faith that customers could be cajoled into buying. In October 2010 there were 145,000 more workers employed in sales and related occupations than a year earlier.”

For additional resources about women and sales positions, check out some of the following links:

Women Turning to Cosmetic Sales

Community of Women in Professional Sales

50 Best Careers of 2011

Sales Jobs for Women Search Site

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Using Personality Assessment to Ace the Job Interview

Showing up to a job interview without researching the company’s background, products and future potential is an error many job applicants make.  Even those who have properly researched the company may still make the mistake of not assessing the interviewer’s needs. There are some important tips that job-seekers can utilize to ace the interview even if they are not made aware of who will interview them ahead of time.  

Job candidates need to keep in mind that people like to receive information based on their personality preferences.  In an interview situation, that means that the job-seeker needs to assess the interviewer’s personality to look for clues about these preferences.

Based on the following personality types, tailor how information is delivered in the following way:

Interviewer is an Introvert (they prefer to think about what they want to say before they say it):  They may not want a lot of chit chat. Allow them to have time to ask questions and don’t talk over them. 

Interviewer is an Extrovert (they tend to say what they are thinking without processing first):  Realize they require information quickly and may talk over you or end sentences for you.  If they ask a question and you need more time, simply say something like, “That is a good question; let me think about that for a moment.”  That will buy you some time to formulate your answer.

Interviewer is Direct (they prefer to get to the point and may be abrasive): Don’t hem and haw around.  Get right to the bottom line information they require.

Interviewer is Structured (they like facts and figures):  If they have charts and graphs around and ask for statistics, give them data.  They like quantifiable answers.

One way to find out more about the person doing the interview is to look around the office for clues.  Try to find things that you have in common with them.  Show an interest in the things they showcase like pictures, plaques, awards, etc.  For more information about acing the interview, read 10 Most Important Steps to Obtain a Dream Job.

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New Studies Show Technology to Blame for Increase in Plagiarism

Article first published as New Studies Show Technology to Blame for Increase in Plagiarism on Technorati.

Two Pew Research studies conducted in the spring of 2011 have shown that technology has made it easier for college students to cheat.  TechNewsDaily reported, “A report from the Pew Internet & American Life Project found that 55 percent of college presidents said they noticed an increase in plagiarism over the past decade, and 89 percent of that group said technology has played a major role.”

Some are blaming this increase on the fact that more colleges are offering online courses. PewSocialTrends reported, “More than three-quarters of the nation’s colleges and universities now offer online classes, according to the survey of college presidents, and about one-in-four college graduates (23%) have taken a course online, according to the general public survey.” However, others are saying this is not only an online course issue as traditional courses allow students Internet access to do their research as well.  The traditional classroom has seen its share of technology-related issues including the use of portable cellular devices to text answers to test questions.

Research shows that there will be more growth in digital learning. With this growth has generally come more appreciation. Online learning has become a more well-respected form of learning.  “The vast majority of two-year colleges offer online courses (91%), and their leaders are among the most likely to believe that online learning is comparable to learning in a classroom.” However, with access to the Internet, schools must take steps to insure that students are submitting their own work. 

One of the biggest issues is plagiarism. Sometimes students plagiarize unintentionally due to a lack of understanding how to cite correctly in APA format.  However, many intentionally plagiarize. Schools have combatted this problem by requiring papers be run through a plagiarism-checker like TurnItIn.  Universities buy licenses to use the TurnItIn website which checks documents for originality.  TurnItIn boasts the following statistics:

  • 150+ million archived student papers
  • 90,000+ journals, periodicals & books
  • 1+ million active instructors
  • 14+ billion web pages crawled
  • 10,000 educational institutions
  • 20+ million licensed students
  • 126 countries

Sites like TurnItIn include many of the papers that are sold online.  Students who are caught submitting these papers face being expelled.  Plagiarism checkers are helpful finding papers that have already been written. However, they cannot detect papers that students pay others to write for them.

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SitePal and Voki: Add Pizzazz to Your Website or Classroom

There are some fun sites that can be used to animate pictures to add pizzazz to websites or online classrooms.  One of these sites, Voki, is free and is available for non-commercial use.  For commercial use, SitePal starts at just $9.95/month. 

Are you looking for a way to create content for an online classroom?  Consider adding a link to Voki.  “Voki enables users to express themselves on the web in their own voice using a talking character. You can customize your Voki to look like you or take on the identity of lots of other types of characters… animals, monsters, anime etc. Your Voki can speak with your own voice which is added via microphone, upload, or phone. Voki lives on your blog, social network profile and will soon be integrated in various instant messaging platforms. You will also be able to download it to most video supported phones.”

Click on the picture below to see what happens if you add a link to your Voki-created file.   Be sure to hit the play button to hear the message once you get there.

If you are looking for a way to stand out on your website, resume, email signature line, or other form of social media, consider SitePal. “SitePal is an easy-to-use service that allows you to create a speaking avatar for your website and empower your online communication.” Click on the picture below to see that animation. 

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Purchasers from Amazon Responsible for StateTaxes

Article first published as Purchasers from Amazon Responsible for StateTaxes on Technorati.

Amazon has enjoyed an advantage over their competition.  They have not had to add tax to the purchase amount in states where they don’t have a physical presence.  Slate reported, “According to Quill Corp. v. North Dakota, a 1992 Supreme Court ruling, companies are only required to collect sales taxes from their customers when they have a presence in the state in which they reside.”

This has been a sore spot for many of Amazon’s competitors.  Many of them feel that if they should have to handle the taxes for customers, so should Amazon.  This advantage has made them undersell big competitors like the Apple Store and Best Buy. 

Purchasers from the Amazon site may think they are getting a better deal. In reality, there may be taxes owed, but it won’t be by Amazon.  What many people in certain states like Arizona don’t know about their purchases on Amazon, is that it is going to be up to them to keep financial records of what taxes are due.  At the end of the year, when they file their tax returns, these taxes should be included in any amount owed to the government. 

According to the Arizona Republic, “If you buy something online from a retailer who doesn’t have a physical presence in Arizona and they don’t charge state tax or the tax from the state where they’re located, then you’re probably liable for the use tax – the 6.6 percent tax. The safest thing to do is if you buy something online and you get a receipt, save it. It’ll probably show if there was any sales tax from the state where it was charged. If there’s not and there is no Arizona tax, then you should think about paying the use tax on that.”

What if you haven’t kept all of your Amazon receipts?  Go to your account page on Amazon and under Order History, click on Download Order Reports.  This tool allows you to put in the date range of purchases to request a report of purchased items.   

According to Amazon’s site, “Items sold by LLC, or its subsidiaries, and shipped to destinations in the states of Kansas, Kentucky, New York, North Dakota, or Washington are subject to tax.”  It is wise to check with your state to see what your tax obligation is.  For more information from Amazon regarding taxes, click here.

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New Research Uses Imaging to Show Serotonin’s Link to Anger

Article first published as New Research Uses Imaging to Show Serotonin’s Link to Anger on Technorati.

The University of Cambridge recently published study in the Journal of Biological Psychiatry that provides insight into why some people are more aggressive. Scientists have known that when people haven’t eaten or are overly stressed, they have a harder time controlling their anger. Scientists now have the ability to use technology to scan the brain and visualize the connection between serotonin and the ability to handle emotions. 

According to The University of Cambridge News, “Although reduced serotonin levels have previously been implicated in aggression, this is the first study which has shown how this chemical helps regulate behavior in the brain as well as why some individuals may be more prone to aggression.”

Healthy volunteers had their serotonin levels altered through diet manipulation. Their brains were then scanned with a function magnetic resonance imaging (fMRI) as researchers measured their reactions to images of faces showing anger, happiness or neutral expressions. The findings suggested that when the serotonin was low, the prefrontal cortex had a more difficult time controlling emotional responses.

According to author Dr. Molly Crockett, “We’ve known for decades that serotonin plays a key role in aggression, but it’s only very recently that we’ve had the technology to look into the brain and examine just how serotonin helps us regulate our emotional impulses. By combining a long tradition in behavioral research with new technology, we were finally able to uncover a mechanism for how serotonin might influence aggression.”

Serotonin has been the subject of many psychological studies.  In 2003 a popular study indicated that there was a gene responsible for people to be more receptive to becoming depressed.  However, in 2009, a study published in the Journal of American Medical Association that analyzed data from 14 studies found that this serotonin gene was not linked to depression

How serotonin affects depression and aggression will continue to be studied. Currently, the most widely prescribed antidepressants are serotonin enhancers.  The researchers from the Cambridge study hope that this new discovery can help pave the way to new treatments of psychiatric disorders. 

WebMD offers a 9-question quiz to help sufferers recognize the symptoms of depression caused by low serotonin.

New Site Measures the Future of Social Business

Article first published as New Site Measures the Future of Social Business on Technorati.

Social Business Index is a new site that ranks and scores the social performance of top global companies. The list of companies on this site already includes such giants as Samsung, Coca-Cola, Levi’s, Dell, Target, and IBM. The site is currently free and offers businesses analytics and competitive intelligence to improve social media performance.

According to the SBI site, some of the things they offer for companies include:

  • Company Index – View the rankings and strengths of companies using social business strategies.
  • Industry Performance – View cumulative social business scores for top industries.
  • Trends – View companies on the move and top performers.
  • Social Business Graph – View the strength of the constituents (company, market, employees, partners, influencers) of your social business community and the strengths of the conversations among them.
  • Compare – Compare conversation strength, account strength, and score of your company and its competitors.
  • Filter Settings – Filter your view by contexts built from region, subsidiary, department, or brand.

SBI is a project of Dachis Group, one of the world’s largest social business management consultancies.  According to ZDNet, “The new platform currently analyzes hundreds of millions of signals from tens of thousands of companies, through the use of natural language processing, machine learning, and clustering algorithms in near real-time.”


Social Business Intelligence is a hot topic right now because businesses can use this analytic information to deliver actionable information and make critical decisions.   According to TheNextWeb, “That treasure trove of data and potential insight is ripe for analysis and insight to understand the impact and value of a particular activity. That insight can be immediately acted on to optimize the strategies of a brand because of the unique nature of social’s authentic, two way communication with the market. Not only does this provide the potential for superior marketing results, but creates the opportunity to test many messages with many segments and measure them individually (in a way, similar to the unique A/B testing of performance marketings simpler marketing activities).”

Famous Computer Geniuses with Asperger’s


In a recent talk by Misha Glenny, titled Hire the Hackers,Glenny noted at the end of his talk that many famous computer hackers have characteristics that are consistent with Asperger’s Syndrome.  He mentioned he discussed this with Professor of Development Psychopathology at Cambridge, Simon Baron-Cohen, who “confirmed Gary McKinnon who is wanted by the United States for hacking into the Pentagon suffers from Asperger’s.  Cohen explained that certain disabilities can manifest themselves in the hacking computer world as tremendous skills.”

This is not the first time that there has been mention of famous hackers having this disorder.  Adrian Lamo, once hunted by the FBI, was institutionalized and diagnosed with Asperger’s.  Cnet News recently reported, “Ryan Cleary, the 19-year-old charged in the U.K. on five counts of computer hacking activity, has Asperger’s syndrome.”

According to, “There are no reliable figures on how many people have Asperger’s, but anecdotally a lot of them are drawn into the computer field, particularly the logic-heavy world of coding. BitTorrent creator Bram Cohen has diagnosed himself with the disorder, and Microsoft founder Bill Gates is frequently speculated to have it.” According to Businessweek, Bram Cohen’s disorder is, “a condition that keeps him rooted in the world of objects and patterns, puzzles and computers, but leaves him floating, disoriented, in the everyday swirl of human interactions.” In the movie The Social Network, some of the mannerisms that the Mark Zuckerberg character displayed may have implied he had Asperger’s as well.

Some other famous minds that have been noted as having Asperger’s include Albert Einstein and Isaac Newton.  The article, The Potential Genius of Asperger’s contains a long list of famous people who have been thought to have this disorder.

Dr. Simon Baron-Cohen developed an AQ test that measures the Autism Spectrum Quotient.  “In the first major trial using the test, the average score in the control group was 16.4. Eighty percent of those diagnosed with autism or a related disorder scored 32 or higher. The test is not a means for making a diagnosis, however, and many who score above 32 and even meet the diagnostic criteria for mild autism or Asperger’s report no difficulty functioning in their everyday lives.” To take the Asperger’s test, click here.

The following is Misha Glenny’s talk from TED:

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Acceptance of Treatment of Depression

Article first published as Acceptance of Treatment of Depression on Technorati.

As more people find themselves suffering from depression, more individuals are not reporting their symptoms to their doctors. The reason for this is based on their fear of the treatment their doctor may recommend. 

The Annals of Family Medicine recently published an article titled Suffering in Silence: Reasons for Not Disclosing Depression in Primary Care.  In this study, they found that out of 1054 adults studied, 43% of them were reluctant to disclose symptoms of depression to their physicians. “Concern that the physician would prescribe antidepressants was the leading reason for nondisclosure of depression, far surpassing concerns about referral for psychotherapy. These findings suggest that patients lack confidence in their ability to negotiate an acceptable plan of care that reflects their treatment preferences.”


In the Annals study, the authors found that over 87% of respondents felt that their primary care physician was the appropriate source for depression care.  In the article Which Doctor is Best for Treating Depression, it was noted, “Studies show that 74% of people seeking help for depression will first go to their primary care physician. Of these cases, as many as 50% are misdiagnosed. Even of the cases that are correctly diagnosed, 80% are given too little medication for too short a time.”

In Medscape Today, it was noted that psychiatrists sometimes prefer for family practitioners to treat mild-to-moderate depression as long as they do the proper analysis, “Screening is best accomplished with the brief 9-item Patient Health Questionnaire (PHQ-9). Patients are asked how often they experience certain problems, such as lack of interest in activities, trouble sleeping, loss of appetite, inability to concentrate, and thoughts about death. Easy to use and score, this tool allows you to determine the severity of the illness.”

For those who have had side effects to prior medications, the thought of trying something that may make them feel worse may be a real concern.  In The Journal of Internal Medicine article,  Older Patients’ Aversion to Antidepressants, the authors found, “Four themes characterized resistance to antidepressants: (1) fear of dependence; (2) resistance to viewing depressive symptoms as a medical illness; (3) concern that antidepressants will prevent natural sadness; (4) prior negative experiences with medications for depression.”

It may be easier for physicians to prescribe an antidepressant than to spend time researching other possible causes of their patients’ symptoms.  Primary care physicians are prescribing more antidepressants than ever.  “Nearly three-quarters of all prescriptions for anti-depressants are written without a specific diagnosis.  This has medical experts worried that anti-depressants are being prescribed too often to patients who may not need them. According to IMS Health, an estimated total of 254 million prescriptions were written for anti-depressants last year alone, up from 231 million in 2006.  Each year, Americans spend $10 billion on anti-depressants. Additionally, seven percent of all visits to a primary care doctor end up with a prescription being written for anti-depressants.”

While some may say that depression is on the rise, others argue that people are looking for a panacea or are requesting medications due to direct to consumer advertisements by the drug manufacturers. 

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Facebook Now Allows Subscriptions to Your Site

Facebook announced a new feature that will allow for people to expand their exposure on Facebook.  People can subscribe to your feed if you set it up for them to do so.  This is a useful tool for companies who have a profile but not a separate Facebook page to promote.  Without having a page set up, the profile site previously required an acceptance by the owner for people to view the content. 

With the new subscribe feature, all that has to be done to allow others to view the profile, is for the owner of the profile to look for the word subscriptions under their profile picture.  By clicking on that, they can enable others to see their updates.


This isn’t the only change announced by Facebook. According to TechCrunch, “In addition to Subscriptions, Facebook is also making it easier to tweak the amount and types of content that show up your News Feed. Now, when you’re viewing a user’s profile, you’ll be able to hit a button and choose from three subscription settings:

  • All updates: Everything your friend posts
  • Most updates: The amount you’d normally see
  • Important updates only: Just highlights, like a new job or move

You’ll also be able to choose what kinds of content you want to see (for example, you could opt to block all game-related updates from one of your friends, but keep their photo updates).”

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Top 10 Companies’ Code of Ethics and Conduct

Companies have something called a code of ethics that outlines how they will run their business.  Sometimes they refer to this as their code of conduct. There aren’t always laws to govern things like ethics.  Therefore, it is up to companies to define some of their ethical behavior.

via – Google a Little Evil

According to the International Labor Organization, “Unlike labor law, corporate codes of conduct do not have any authorized definition. The concept “corporate code of conduct” refers to companies’ policy statements that define ethical standards for their conduct. There is a great variance in the ways these statements are drafted. Corporate codes of conduct are completely voluntary. They can take a number of formats and address any issue – workplace issues and workers’ rights being just one possible category. Also, their implementation depends totally on the company concerned.”

Click here for an article on the difference between laws and ethics.

The following is a list of some major companies and their code of ethics:

In researching these companies, it was interesting that Facebook didn’t have a clearly defined code of ethics listed in the same way other companies did.  For more about Facebook, check out the Wall Street Journal article:  Facebook Agrees to Work With Government on Germany Privacy Code.

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Scary Things Doctors Do: New Investigative Tool for Patients

Most doctors do wonderful things. They take care of their patients and work very hard. I’m married to a fantastic doctor, so I know they exist.  However, having spent 15 years as a pharmaceutical representative, I saw some scary things out there.  It’s important to keep in mind that someone had to graduate last in their class.  Here is a list of things that I actually saw occur in doctors’ offices while I was in the field.

  1. Illegal drug use in doctor’s office – There was one office where the receptionist actually had her boyfriend shoot something (I assume heroine) into her arm while I talked to her through the glass partition that separated the waiting room from the doctor’s area.  The reaction she got from the medication made it clear it was some form of illegal substance.  The doctor walked right by and had no reaction. 
  2. Doctors popping pills – There was one doctor I called on who would take Prozac while he chatted, bragging, “I take these things to lose weight.”  This same guy was always popping some form of pill, usually for an off-label use.
  3. Doctors committing fraud – Another doctor in my territory was arrested for charging the government for testing blood that he never actually tested.
  4. Doctors not using best medications to save money – I called on a doctor who once told me that he would not prescribe a drug that he thought he was good for his patients because, as he put it, “that comes out of my budget  . . . if they go to the ER, someone else pays for it.”  He had no problem telling me that he didn’t mind if his patients suffered if it meant he could make a few more bucks from the HMO. 
  5. Doctors getting paid by pharmaceutical companies – It is not unusual for a doctor to get paid to speak for certain pharmaceutical companies.  I remember calling on a particular doctor who made it very clear that he not only spoke for a particular company but also had a great deal of stock in that company. Because of this relationship, he had no intention of using competitive products even if they were better. 

The good news is that the Internet allows for patients investigate issues with their doctors.  According to the article, How To Find Out if Your Doctor and Drugmakers Are In A Relationship, “The nonprofit investigative journalism outfit ProPublica has a tool you can use to see how much money your doctor has received from drug companies.”  To find out if your doctor is profiting from drug companies, click here to go to the ProPublica site.

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Some Surprising Celebrities Received Honorary Degrees

An honorary degree is offered when an institution waives the usual requirements to obtain the degree.  Usually it is awarded because that person has achieved enough in life to prove that they deserve this honor.  There are some very famous people who have received honorary degrees.   

Last year, I was fortunate to have been nominated to receive an honorary doctorate from a local university.  Because I already had received a traditional doctorate degree, I didn’t realize that it was possible to receive another honorary one.  Someone else received the doctorate for which I was nominated, but it made me interested in researching honorary degrees. 

In the article 9 Surprising People With Honorary Degrees, the author noted that there may be ulterior motives when giving out these degrees. “Honorary degrees are often handed out to people who have made important contributions to a field, but sometimes they end up in the hands of celebrities for vague reasons. More than likely, the university wants the publicity that comes with giving a doctorate to someone famous.”

The article lists the following 9 celebrities who have received honorary degrees and questions whether some of these are deserving of the honor:

Not all people accept honorary degrees.  William Shatner had been offered other degrees before McGill’s offer, but turned them down.  To find out more about these unique 9 celebrities and their honorary degrees, check out the article by clicking here.

Some other famous celebrities with honorary degrees include:

For a more complete list of honorary doctors, click here.

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10 Most Important Steps to Obtain Dream Job

I often speak to students and career groups about how to obtain a dream job or reinvent a career.  I have listed some of the most important points from my lectures, with appropriate links to articles, to explain the process.  Be sure to click on the links listed under each step to watch videos and read the articles to get step by step instructions.

  1. Define Your Goals:  People fear making mistakes.  Although it can be argued there are no mistakes, only learning experiences, part of avoid mistakes is to have good goals.  The goals must be measurable with timeframes listed for when you wish to achieve those goals.
  2. Analyze “You” as the Product:  To get a job, you must showcase your talents by thinking of “you” as the product.  When you are networking and interviewing, you are “selling” a product and that product is you.   Be sure to analyze your online reputation.  You can be sure that companies will check on this.
  3. Create a Personal SWOT Analysis:  SWOT stands for strengths, weaknesses, opportunities and threats.  By creating a personal SWOT analysis, you can work on capitalizing on your strengths and find solutions for any weaknesses or threats. 
  4. Analyze Your Competition: When you are interviewing, you must remember there are a lot of others that are competing for the same job.  Think of those things that you bring to the table that your competition does not.  What do others have that you need to be working on in the meantime?  Have you done your research?  If an interviewer asks you the question: “Why did you pick our company?” . . . do you have a good answer?  Know the answers to difficult job interview questions.
  5. Capitalize on Personality Skills: Part of finding the right job is based on understanding your personality preferences.  Personality tests like Myers Briggs MBTI can be very helpful in leading you to the right job.  It is also important to work on developing emotional intelligence. Find out why employers are placing as much value on EQ as IQ.
  6. Analyze Jobs:  Find out what jobs pay:  One of the first steps is to find out what a job is worth.  Consider what types of jobs motivate you.  Check out top 10 ways to find a job or have a job find you.
  7. Showcase Your Talents:  Use social networking to get noticed.  Find out how you can use a simple PowerPoint presentation and Camtasia to showcase your abilities.  If you are not on LinkedIn, you should be.  Use Google Docs and LinkedIn to get noticed.  Rev up your business card by adding a QR code to it.  Avoid putting these top 10 wrong things on resumes.
  8. Ace the Interview:  Once you are able to obtain an interview, use personality skills to wow them.  Deliver information in the job interview based upon understanding introverts and extroverts.  Keep in mind the proper answer to tough interview questions.
  9. Follow up on the Interview:  Always follow up with a thank you note.  It is important to stand out from the crowd and having manners is very important.  It is important to realize that millennials have unique job expectations and may not come across as respectful at times.  
  10. Use what You Have Learned to Succeed: Continue to use the things you have learned in order to obtain the job.  Don’t stop setting goals.  Stay connected through social networking in case the job doesn’t work out. 

Researching Apple: Top 10 Most Useful Links

The following list was created to put all of the most useful information about Apple in one easy to find location:

  1. When Was Apple Incorporated?  “Apple was incorporated in the state of California on January 3, 1977.”
  2. When Apple Went IPO Apple’s initial public offering was on December 12, 1980 at $22 per share. “The stock has split three times since the IPO so on a split-adjusted basis the IPO share price was $2.75.”
  3. Apple’s Mission Statement:   Apple is committed to bringing the best personal computing experience to students, educators, creative professionals and consumers around the world through its innovative hardware, software and Internet offerings.  The Apple website officially lists their mission statement as:  “Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork, and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple reinvented the mobile phone with its revolutionary iPhone and App Store, and has recently introduced its magical iPad which is defining the future of mobile media and computing devices.”
  4. How to Find Up to the Minute Price on Apple Stock Apple’s ticker symbol is AAPL – click here for 20 minute delayed price.
  5. The First Apple Logo Featured Isaac Newton Newton was sitting under a tree with an apple about to fall on his head.
  6. The Name iPod Came From 2001: A Space Odyssey “As soon as I saw the white iPod, I thought 2001,” Chieco told Wired in 2006. “Open the pod bay door, Hal! Then it was just a matter of adding the ‘i’ prefix, as in ‘iMac.'”
  7. Apple Lists Detailed Information About their Environmental Footprint:  The Apple site lists their total footprint including information from manufacturing, transportation, product use, recycling and facilities.
  8. Apple’s Annual Report  “Apple does not produce a glossy annual report. Apple’s Form 10-K is available on our website. If you require a hard copy, go to the Request Information form and select the Form 10-K.”
  9. Apple’s Dividend History:  Find Apple dividend and stock split information.  Apple has had three 2- for-1 stock splits in 1987, 2000 and 2005.
  10. Apple Press Releases: This link includes all press releases, including Steve Jobs’ Retirement Letter to the Apple Board of Directors.

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Twitter Analytics: Who is Viewing and Tweeting Your Tweets?

It can be a challenge to get good analytics on Twitter.  However, there are some sites that can give some helpful information. One of these sites is The Archivist.  “The Archivist is a service that lets you search Twitter for Tweets. Then you can create an archive, analyze, export and share the tweets.”  Once you are on the site, simply type in your Twitter name and hit start analysis.  It will come up with something like this:

This site allows the Twitter user to visualize data and information through graphic representations. Some of the most important things that The Archivists can provide about a Twitter account are:


  • Tweet Volume Over Time
  • Users Who Have Tweeted the Most About You
  • Top URLs Used
  • Most Frequently Used Words
  • Tweet vs. ReTweet Percentage
  • Source Where Users Tweet From Originally

For frequently asked questions (FAQ’s) about The Achivist, click here.

For more Twitter analytics and visualization tools, click here.

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Top 10 Sources for Help with APA 6th Edition

Students often find it challenging to write papers that meet APA guidelines.  The following table demonstrates how difficult it can be just to cite correctly.

The following is a list of some of the most useful resources to help write a paper that meets APA requirements.

  1. Purdue Online Writing Lab APA 6th Edition – One of the most excellent resources for all things APA, writing, punctuation, grammar, mechanics, MLA, and more . . . main Purdue site index.
  2. APA Style Lite for College Papers – Free style guide that gives excellent examples of how things should look in APA 6th edition.
  3. Sample APA Paper from Owl Purdue – Excellent example of a paper with arrows and text boxes pointing out each area of the paper and how it should look.
  4. APA 6th Edition Tutorial – Video demonstration of changes in most recent APA edition.
  5. APA 6th Edition Style Headings – Examples of the different levels of headings.
  6. Meeting APA 2 Spaces After Periods Requirement – Video of how to easily change from one space to two spaces after periods to meet 6th edition guidelines.
  7. Long Quotation Requirements – How to space longer quotations in APA 6th edition.
  8. Removing that Extra Space Between Paragraphs – Video demonstration of how to use the home tab in Word to find paragraph settings to remove any spaces from in between paragraphs.
  9. Accessing Headers and Page Numbers in Word – Video demonstration of how to set up headers and page numbers.
  10. Top 10 Most Common Writing Mistakes – Additional APA information, first person explanation, vocabulary, grammar, anthropomorphisms, Wikipedia, and more.

Famous People Capitalizing on Manic Depression

Manic depression or bipolar disorder is a mood disorder where people experience abnormal levels of high energy or depressive states. While generally thought of as a disorder, there are many examples of people who have this disorder and used it to their advantage.

In the article Manic Depression: The CEO’s Disease, the author points out that many leaders can be successful due to the mania involved.  They also may not even realize they have the disorder.  “On average, it takes 10 years from the onset of the illness for a manic depressive to receive a correct diagnosis. In the interim, some of them do very well in business. And as more and more such sufferers come forward, many psychiatrists are convinced that their good fortune is at least partly a result of their illness. Dr. Sagar Parikh, head of the Bipolar Clinic at the Clarke Institute of Psychiatry in Toronto, says 10% of those who have manic depression actually perform better in their jobs than a “healthy” individual. “[Manic depression] gives them that extra bit of panache to do the big deal,” says Parikh.”

In Joshua Walters’ video, he points out the importance of being just crazy enough. He explains that as a performer, the crazier he is on stage, the more entertaining the audience finds his act.   He decided to embrace his illness and now walks the line between what he calls mental illness and mental skillness.  He points out that there is a movement to reframe the hypomanic part of the illness and to look at it is a positive.  He refers to John Gartner’s book The Hypomanic Edge where Gartner writes about how this edge allows people to compete.  Walters explains that being this way maybe doesn’t mean you are crazy, but that you are more sensitive to what others can’t see or feel. 

In the New York Times article Just Manic Enough:  Seeking Perfect Entrepreneurs, author David Segal explained how people could take advantage of being in the bipolar spectrum.  Segal noted, “The attributes that make great entrepreneurs, the experts say, are common in certain manias, though in milder forms and harnessed in ways that are hugely productive. Instead of recklessness, the entrepreneur loves risk. Instead of delusions, the entrepreneur imagines a product that sounds so compelling that it inspires people to bet their careers, or a lot of money, on something that doesn’t exist and may never sell.”

Tom Wooten, author founder of the Bipolar Advantage, has made it his “mission to help people with mental conditions shift their thinking and behavior so that they can lead extraordinary lives.” He sees it as being bipolar without requiring the word disorder.

The following is a list of famous successful people who have been labeled as having manic depression:

Ted Turner Manic Depression

Jim Carey Manic Depression

Abraham Lincoln Manic Depression

Vincent Van Gogh Manic Depression

Christopher Columbus Manic Depression

Edgar Allen Poe Manic Depression

Steve Jobs Manic Depression

Wolfgang Amadeus Mozart Manic Depression

Ludwig van Beethoven Manic Depression

Robin Williams Manic Depression

For a more complete list of famous people with manic depression, click here.

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An Entrepreneur’s Startup Business Model Checklist

Whether they write it down or keep it in their head, the new entrepreneur keeps a checklist about any new big idea they may be considering.  Startup expert Steve Blank has created a video series for the new entrepreneur on Udemy where he explains the importance of this checklist.

Udemy is a site where online courses can be created about any subject.  “Udemy’s goal is to disrupt and democratize the world of education by enabling anyone to teach and learn online.” There is a wealth of knowledge on the Udemy site.  Entrepreneurs can search the site for relevant courses to help them with their business ventures.

In a recent presentation about entrepreneurs and their business model checklist, “ Steve Blank outlines a few points of necessary focus for the emerging business start-up, including market opportunity, market regulations and distribution, competitors and complimentors, and technology breakthroughs. He notes that the customer is not always the same thing as the payer, and that this bifurcation is creating interesting new business models.”


The following are the links for Blank’s entrepreneurial presentations:  

An Entrepreneur’s Checklist

Is First to Market the Best?

Vertical vs. Horizontal Markets

Market Risk and Technology Risk

The Entrepreneur and the Family

Blank’s Entire One Hour Talk

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Adjunct Advantages: The Future of Education

Professors who work on a contracted, part-time basis are referred to as adjuncts.  There are advantages for universities that hire adjuncts rather than tenured faculty. However, many adjunct professors do not like this option.  Some refer to the way things have changed in the university system as adjunct purgatory, with low pay, few benefits and no security. 

There is no shortage of articles that point out the problems with adjuncts.  In an article from MindingTheCampus, author Mark Bauerlein stated, “The practice creates a two-tier system, with tenured and tenure-track folks on one, adjuncts on the other.  Adjuncts take up most of the undergraduate teaching, enabling the others to conduct their research and handle upper-division and graduate courses, thus maintaining a grating hierarchy that damages group morale.  Also, because of their tenuous status, adjuncts can’t give students the attention they deserve and they can’t apply the rigor they should.”

These problems are more often associated with traditional campuses.  However, the future of education is headed toward more online learning.  In fact, according to, “Nearly 12 million post-secondary students in the United States take some or all of their classes online right now. But this will skyrocket to more than 22 million in the next five years.”  In private online institutions, adjunct positions can actually be more lucrative due to the ability that faculty may teach multiple classes for multiple universities. 


The reason there are so many negative articles about adjuncts is that in the traditional setting, they have a completely different set of issues than those in the online setting.  There are many positives that should be noted for adjuncts in online learning. Some of the positives from the universities’ perspective (online or traditional) include: Not having to offer tenure, having flexibility in course offerings and paying less money per course.

There are even more advantages for online adjuncts from the faculty’s perspective:

  • Ability to work at multiple universities
  • No driving to campuses
  • Less meetings to attend
  • No need to publish research
  • Ability to work any time of the day in asynchronous courses
  • Ability to have other jobs at the same time
  • Ability to travel and still teach without taking time off
  • Option to have some of the same benefits with some universities offering 401k, insurance and reduced tuition costs for the adjunct and their family

For those considering an adjunct online position, a site like higheredjobsis a great place to find teaching opportunities. For more information about adjunct salaries, check out  

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What is a Backronym or Bacronym?

People often use the word acronym but what is a backronym?  First it may help to explain an acronym. An acronym is formed from initial letters of several words to make a specific word.  A good example would be how FAQ stands for Frequently Asked Questions. 

A backronym works backward. It is constructed so that an acronym can be formed into a specific word.  An example would be when Amber Hagerman was abducted, there was something created called an AMBER Alert.  In this case AMBER stands for America’s Missing:  Broadcast Emergency Response. 

There are some more recent examples commonly used in the news.  Reporters have been using the TEA in Tea Party to stand for Taxed Enough Already.  Some older commonly used examples of using backronyms include:

Golf:  Gentlemen Only, Ladies Forbidden

Bing:  Because It’s Not Google

AIG:  Arrogance Ignorance and Greed

One of the longest ones I’ve heard was OLDSMOBILE – Old Ladies Driving Slowly Making Others Behind Increasingly Late Everyday.

For an extensive list of backronyms, click here to check out a Businessballs article.

Anthropomorphisms: When Not to Use Them

There is a really big word that students should know, but may not.  That word is anthropomorphic.  Technically it means to give human form or attributes to something that is not human. It is popularly used in children’s books.  However, doctoral students often have their dissertations rejected for including anthropomorphisms

Anthropomorphism of a mailbox.

Here are some examples of what an anthropomorphism looks like:

  • The study assumed that people would not be interested.
  • The computer program thinks that the results are accurate.

Both of these sentences should not be used.  The reason is that a person can “assume” but a study cannot. Animate nouns are things like a person, a researcher or a participant.  Animate nouns can make an assumption.  An inanimate noun, like a research study, cannot.  Just like an animate noun, a researcher can “think”, but an inanimate noun, a computer, cannot. 

To put it more simply, think of it this way:

  • Person, Researcher, Participant = assume and think
  • Study, Computer, Inanimate Object ≠ assume and think

Social Media Presence Able to Continue Virtually After Death

Adam Astrow stated some interesting social media statistics in his recent presentation titled After Your Final Status Update. His talk was about what happens to your social media presence after you die and whether it can be saved in a virtual personality.

He cited some pretty interesting numbers for how much data is being uploaded to Youtube, Twitter and Facebook and claimed that that data could possibly be used to create a presence after one has passed away. 

He pointed out that there are already some sites and apps that can create postings for people post-mortem. There is an “If I Die” app can that can create video to be posted on Facebook after one’s death.  There is a site called 1000 Memories that states, “1000memories is a free site that celebrates the lives of people who matter most – our friends and family, past and present. We help bring the albums, scrapbooks, and photo-filled shoeboxes of our lives out of the closet and into an online, shareable space where they can be remembered and celebrated, together in one place.”

Although one may have passed on, their lives can be remembered indefinitely through the use of technology.

Have a Laugh from Site that Compiles Past Tweets

There is a fun little site called That Can Be My Next Tweet. It pulls information from your Twitter account and calculates what your possible next Tweet could include based on what you have Tweeted in the past.  Every time you push the “get your next Tweet” button, it comes up with a new jumble of words combined from your past postings.  I put in drdianehamilton and the first three times I pushed the button, I got the following responses:

  1. You are emotionally intelligent? 3 Answers: Consumer Trends to Target its 90 Million From Russian?  
  2. Develop Socially You About Your Current Job Google and Psychological Bloggers and Business Review: How?
  3. Boomerang Generation: College Tuition Really Want This New Pew Is Your Current Job Google Using QR code!

It was fun for a few minutes.  I’m not sure it has lasting appeal, but it can be good for a few laughs. I put in a few personalities that can tend to be characters to see what their next Tweet might be.  Here is what it generated: 

Charlie Sheen:  Sloppy TunaGet you’re going to Colombia, it’s my page & ! KH & RH RT!! Anger Management ANGER & coke round.

Ashton Kutcher:  I’m a joke. retweet to keep spending millions to people sounds funnier than astronauts.

Kanye West:  Chilling with my stress and I just threw some bassoon on Yeezy’s and the right thing but I know Howie?

BrianWilson (the closing pitcher for the San Francisco Giants):  Charlie Sheen is why. The Tux. Made of the Wharf. you enjoy choking on today’s run, upon reaching the 1st!

To check out: That Can Be My Next Tweet, click here.

Have Some Fun with Common Grammar Mistakes

If you’ve ever been confused about when to use the words lay vs. lie or break vs. brake, there is a fun little book that uses some cartoons to help you.  The Bugaboo Review, written by high school teacher Sue Sommer, uses cartoons to present “the most commonly misspelled or misused words.  Sommer gives students and the grammar-curious the tools they need, without confusing jargon. Colorful examples and artful mnemonics encourage readers to learn…They’ll master how to pronounce commonly mispronounced words, and the differences between similar words.”

It’s nice to see some easy and fun ways to remember how to speak and spell correctly.  Some specific examples of things that she covered in her book include the correct way to use “I” and “me” as well as how to spell some of the trickiest of commonly used words.  Because the book is in alphabetical order, it is easy to navigate.

The Huffington Post included a sample slide show of what to expect from the book.  The reason Sommer chose the name Bugagoo for her book is “Bugaboo is from the archaic term bogy boo — a term for a hobgoblin or anything that haunts, bothers, bugs, harasses, irks, annoys, or frightens, like the bogeyman.” For those who use this book as a reference, they might find it is a little fun to scare away the bogeyman.


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How to Publish or Self-Publish Your Book

Today’s Ask Dr. Diane:  I am thinking about publishing a book.  What do I need to know about finding a publisher or trying to self-publish?

It can be quite challenging to get your first book published through a large publishing house.  Many new authors find that they must end up self-publishing.  Some are choosing to self-publish now because of the way that the industry is changing as well.

Seth Godin, is a well-established author who used to use the big publishing houses, recently decided to self-publish.  Godin decided to do this because he had enough customer relationships and felt he no longer needed the publisher.  Publishers can offer a lot of advantages for a new author.  However, once an author is established and has identified their audience, they may not be as necessary.  According to the Wall Street Journal Godin is quoted as saying, “Publishers provide a huge resource to authors who don’t know who reads their books. What the Internet has done for me, and a lot of others, is enable me to know my readers.”

If you decide to go the publisher house route, here are some things you must keep in mind.  There is a very high probability that publishers will turn down you book unless you have an agent, a strong proposal, a very unique book idea, and most importantly a strong platform. 

The word platform gets tossed around quite a bit in the publishing world.  What they mean when they say they want you to have a strong platform is that they want you to have a “following” of people that will probably already want to buy your book once it comes out.  They would like to see you have a popular blog, a TV show, a radio show, are a celebrity or have written previous books, etc.  If you don’t have a platform, there is a good chance that they will turn you down. 

If you do have a platform and want to use a publishing house, you will need to start the process by finding an agent.  To do this, you must develop a query letter.  Once you develop a good query letter, you will send this to agents that handle the type of writing that interests you.  I suggest reading Jeff Herman’s Guide to Book Publishers, Editors & Literary Agents.

Jeff Herman's Guide to Book Publishers, Editors, and Literary Agents 2011: Who They Are! What They Want! How to Win Them Over! (Jeff Herman's Guide to Book Publishers, Editors, & Literary Agents) Cover

Once you send your query letters to agents, you may get some that respond.  If so, you must be prepared to have a strong book proposal to give them.  There are plenty of books about how to write a book proposal based on the type of book (fiction or nonfiction). There is a very specific format about how to write a proposal and it is important that you stick to that format.  The proposal will contain several things including some brief information about the proposed chapters. 

Many people think they need to have written the complete book prior to finding an agent. This is not true.  It is good to have one solid chapter to send to the agent, though, in case they do like your proposal.  Do not send this chapter until it is requested though.  It is important to start with the query letter. If there is interest, then you would send the proposal.  If there is interest, then you would send the sample chapter. 

If you cannot get a publishing house to publish your book, many people go the route of self-publishing.  There are some very simple ways to self-publish including using Amazon’s CreateSpace. Sites like this have made it easier and less expensive than ever before to get your book published.  The nice thing is that the days of having to print large amounts of books that require storage are gone.  With sites like Createspace, books are printed as they are ordered. 

Self-publishing has changed the publishing industry.  Because of sites like Amazon, many stores like Borders have had to close their doors.  People have enjoyed the ability to have a variety of book choices and the ease of ordering online. 

If you do decide to self-publish, be sure that you have a good editor and an indexer.  Createspace and others like them, offer help with a lot of things like cover design and more.  The more things that you need help with, the more it will cost.  However, these sites have made self-publishing a much easier and more realistic choice for authors than anything offered in the past.

Social Networking Use Doubled: Future for Neuromarketing

Recent Pew Research found that 65% of adult online users are taking advantage of social media sites. That is more than double the 29% of users in 2008.  According to Pew, “The pace with which new users have flocked to social networking sites has been staggering; when we first asked about social networking sites in February of 2005, just 8% of internet users – or 5% of all adults – said they used them.”  With such an increase in adults frequenting social media sites, this could have a dramatic impact on how companies market their products.

Adults are making social networking a normal part of their daily routine.  The only part of daily Internet usage by adults that takes up more time than social networking was checking email and using search engines.   Women were more likely to use social networking than men. Young adult usage has been more stable, while older users are increasing their frequency. 

Half of American adults now use Facebook. This increase in how people use the Internet has a strong impact on how marketers must focus their advertising.  Previous research has already shown that women were more likely to use the “like” button on Facebook.  However, this requires action on the part of the user to hit the “like” button. 

Now the trick would be to somehow combine neuromarketing with social networking. If there are QR readers that can read information, what is next . . . eye tracking programs to register product appeal?  Eye tracking is just one form of neuromarketing.  Neuromarketing is one of many routes that the future of advertising may be headed.  Several companies have used neuromarketing techniques.  “Frito-Lay has been studying female brains to learn how to better appeal to women. Findings showed the company should avoid pitches related to “guilt” and guilt-free and play up “healthy” associations.” 

Now if the programmers who created the QR reader can create an app for eye tracking, think of the neuromarketing possibilities.  If women are flocking to social media sites, companies like Frito-Lay could use these techniques to find out much more about the appeal of their products.  This possibility may not be so far off in the future.

Make a Free Easy App Without iTunes

It can be quite frustrating and difficult to create an app that iTunes will accept.  I found a quick little way to create a free app that is easily accessed through a site called ConduitMobile.  You need to access the site to create the app through Safari instead of Explorer though.  If you don’t have Safari, you can download that easily for free.  

Once on the ConduitMobile site, it is very simple to create a decent app that contains things like RSS feeds, websites, Youtube feeds, contact forms and more.  When you are finished creating the app, you can test it on your computer screen to see how it looks.  When you are happy with the app, you can simply pick the option of “Web-based App Open on Mobile Phone”.  This will generate a QR code that you can scan with your QR Reader.  You can have this QR code and link sent to your email address.

If you scan the QR code, that will open the page to your app on your phone.  At this point, you click on the icon at the bottom of your iPhone that looks like a circle with a pen in it.  At that point, it will ask you if you want to open in Safari.  Pick yes and this will open up the website on your phone so that you can save it to your home screen. 

To see how it works, scan this code into your reader or click here to see more about the code and app.  By scanning in my code listed below, you can have access to my articles, Youtube videos and more on your iPhone. 

An even easier way to get the app onto your iPhone is to just use the link that is sent to your email that contains the QR code.  The link for the one above is  Simply open the site like this one on your phone and save it to your desktop.  You can also go to that link and forward it to people by entering their email address.  Keep in mind though that, unlike an app you download from iTunes, this app will be web-based and will require an Internet connection to display the information. 

Watch the following video for step by step directions about how to create your free app without having to go through iTunes:

Top Sites to Find Statistics and Charts for Writing Articles

Have you ever wondered where journalists find all of those great charts and graphs to show their statistics?  Here is a list of some of the most helpful free sites to find important data and charts to use when doing research for articles:

  • – “Free traffic metrics, search analytics, demographics, and more for websites.
  • Census Figures:  U S Census Bureau – Topics Include: People and Households, Business and Industry, Geography, Fraudulent Activities and Scams, Newsroom and Related Sites that include information about Jobs, Research Programs and Other Agencies.
  • Labor Statistics:  U S Department of Labor – Topics Include:  Inflation, Pay and Benefits, Consumer Spending, Unemployment, Employment, Workplace Injuries, and Productivity.
  • – “Morningstar provides stock market analysis; equity, mutual fund, and ETF research, ratings, and picks; portfolio tools; and option, hedge fund, IRA, 401k, and 529 plan research.
  • – “a massive central data source and a handy way to graphically compare nations.”
  • Pew Research Center – Numbers, Facts and Trends:   – Topics Include:  Population Trends, Domestic Policy, Economics, Elections, Energy and Environment, Foreign Affairs, Immigration, Internet and Technology, Legal, News Media, Politics and Elections, Polling, Public Opinion, Religion, Research Methodology, and Social Trends.
  • – “Free direct audience measurement for all website owners including traffic, demographics, business, lifestyle, interests and more.
  • Real Time World Statistics:  Worldometers – Topics Include:  Current World Population, Current Government and Economics Statistics, Current Society and Media Statistics, Current Environment Statistics,  Current Food Water and Energy Statistics, and Current Health Statistics.

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Steve Jobs Resigns as CEO of Apple

Steve Jobs has officially resigned from Apple.   Jobs picked Tim Cook as his successor.   Apple shares fall after Jobs’ resignation announcement but ended slightly up at the end of the day. has a very complete article about Steve Jobs’ resignation including a slideshow of his life. 

The following from TechCrunch shows his letter of resignation to the board of directors:


Title says it all. More to come. For now, the letter from Steve Jobs himself:

To the Apple Board of Directors and the Apple Community:

I have always said if there ever came a day when I could no longer meet my duties and expectations as Apple’s CEO, I would be the first to let you know. Unfortunately, that day has come.

I hereby resign as CEO of Apple. I would like to serve, if the Board sees fit, as Chairman of the Board, director and Apple employee.

As far as my successor goes, I strongly recommend that we execute our succession plan and name Tim Cook as CEO of Apple.

I believe Apple’s brightest and most innovative days are ahead of it. And I look forward to watching and contributing to its success in a new role.

I have made some of the best friends of my life at Apple, and I thank you all for the many years of being able to work alongside you.


Update: Apple has confirmed that Apple COO Tim Cook will replace Jobs as CEO, following Jobs’ own recommendation. Considering that Cook has filled in for Jobs in the times of his medical leaves (including the one he has been on this year), this has been widely expected if and when it came time for Jobs to step down.

Best Apps for Students and Everyone Else

mobile apps

It can be hard to keep up with all of the apps out there. There are over 425,000 apps on Itunes now and that number grows daily.

In the article 48 Apps That College Students Love, they have listed some very important apps.  The apps are broken down the into the following categories:  Essential Tools, Education, Communication, Entertainment, Information Management, Organization, Budget, and News.

This article listed some of my own very favorite apps, including TED, which includes some of the greatest talks from

There are also some fun ones like Rate My Professor. Check out Posting Teacher Reviews Online – What is Rate My Professor.

There are a few that I would like to add to the list, though, that I think are awesome apps:

HowStuffWorks – This app has all of their great podcasts including my favorite from Josh Clark and Chuck Bryant of Stuff You Should Know fame.

StitcherRadio – Great way to access multiple ratio stations and more.

GoogleCalendar –  Google’s Calendar is a great way to keep things organized. 

Words with Friends – I like this version better than Scrabble’s and it can connect to Facebook as well.

Does Your Current Job or Future Job Pay a Fair Salary?

There are a number of salary-related sites that include helpful information for the career-seeker, currently employed person, or employers to find out what jobs are actually worth.  In the past was the go-to site for many underwriters analyzing job salaries as well as a place for job-seekers to gain helpful insight as to what jobs pay. is another free site that includes everything from salary information, career research/planning, to education help, and job listings.  What is nice about is the amount of charts, graphs and general helpful information that is provided in a user-friendly format. 

If you are interested in finding out what you are worth, you can take their “know your worth quiz”.  Within that quiz, you can pick options that most closely resemble your situation, i.e., if you are currently employed and want to know your market value. Should you choose that option, after answering questions about your current position, it gives you a free detailed report with information like:

  • How your compensation compares to your peers
  • Would more education be worth it in your profession
  • Ability to browse job listings
  • See career details from people like you
  • Find out cost of living in other cities
  • Research current or future employer
  • Advice from people like you

There are also numerous charts that include information like your average salary range and your health benefits.

If you are not currently employed, there are other options on the quiz, including:

  • If you have a job offer, if the offer is high enough
  • What other jobs pay
  • If you are the employer, are you paying people enough

There are a vast number of charts and graphs that contain helpful information for job-seekers, those currently employed as well as employers.  Some of the more helpful reports include:

For those interested in the education information the site, you can find out if your college tuition has a good return on investment

If you are considering obtaining a college degree, check out the best undergrad college degrees by salary:

Degrees Degrees
Annual pay for Bachelors graduates without higher degrees. Typical starting graduates have 2 years of experience; mid-career have 15 years. See full methodology for more.

Increasing Motivation, Right vs. Left Brain, MBTI and Who Will Rule the World

Dan Pink, author of several books about motivation and left vs. right brain thinking, presented a very entertaining and informative talk at a conference called Dan Pink on the Surprising Science of Motivation. The premise of his presentation was that there is a mismatch between what science knows about, and what business does, in terms of motivating people. 

He made a strong argument for the importance of how having autonomy may help creativity.  A famous example he used is how Google allows employees to spend 20% of their time working on any project they want.  He noted how ½ of all products developed at Google are created during this time.  He argued for something he called ROWE which stands for Results Only Work Environment.  This is when people don’t have to have schedules, attend meetings or do anything specific other than to be sure that they get their work done.  By following these guidelines studies have shown it will increase productivity and reduce turnover. 

Two of Pink’s books include:  Drive . . . The Surprising Truth About What Motivates Us; and A Whole New Mind . . .Why Right-Brainers Will Rule the World.  After looking through his book on “right-brainers”, I found a lot of what he had to say to be quite interesting.  He pointed out the importance of empathy which is a big part of emotional intelligence.  For my dissertation, I studied quite a bit about empathy and the part it plays in one’s emotional intelligence.  Researchers like Daniel Goleman, Ruevan Bar-On and others have shown that emotional intelligence can be developed.  In this respect, what Pink had to say is good news for everyone because we can all work on becoming more empathetic. 

The part of Pink’s information that may not be such good news for me and others like me is that he thinks that, as you can see from the title of his book, right-brainers will rule the world.  Before reading any further, you might want to take this right or left brain quiz to find out your type.  I’ll let you know that I received a 2 which means I am strongly left-brained.  Not much right-brained thinking going on here!

To define the difference between left and right-brained, think of it this way:  Left-brainers are sequential, logical and analytical.  Right-brainers are non-linear, intuitive and holistic. 

His theory supports that those with a high N or Intuitive personality type in the Myers-Briggs type indicator (MBTI) may be the ones who rule the world.  The N is the opposite of the S or Sensing personality who uses their senses rather than intuition in their processing of information.  In my training to become a qualified Myers Briggs instructor, I learned quite a bit about the differences between the personality types assigned by the MBTI. One of the main things researchers have found is that your MBTI results don’t change much over time.  It’s about preferences . . . .like whether you prefer to write with your right or your left hand. Think of the MBTI results as your preferences for how you obtain information and this won’t change.  So if you are an intuitive or an “N”, you will always be an intuitive and if you are a sensor or “S”, you will always be a sensor.  Some people may be very close to the middle of the scale between S and N and so their results won’t be as cut and dry as they may find their type changes slightly when they take the MBTI.   

Extraversion (E) – (I) Introversion
Sensing (S) – (N) Intuition
Thinking (T) – (F) Feeling
Judgment (J) – (P) Perception

In our book, It’s Not You It’s Your Personality, Toni Rothpletz and I gave several examples of famous people with different MBTI results.  The qualities of the right-brainer, as described by Pink, fall very much into the category of the “N” or intuitive personality portion of the 4 letter type given by MBTI. What is interesting to me is that less than half of people have an “N” or intuitive personality type according to Myers-Briggs MBTI which is close to the about 50% figure experts say are right-brained. 

If our type is pretty much set in stone, then 50% of us aren’t going to rule the world!  I guess I am OK with that.  However, I do take solace in knowing that my MBTI personality type, ESTJ, accounts for l0-12% of the population and of that population some very big names also share that type including Sam Walton, creator of WalMart.  He may not have ruled the world, but he came pretty darn close.

How to Use QR Codes on Your Resume and Business Cards

QR codes are the latest thing in marketing.  They are in the newspapers, on billboards and on just about every kind of marketing material you can imagine. Now you can utilize this amazing new technology to make your business card and/or resume stand out from the rest.  This is an innovative way to show prospective employers that you are tech savvy.  It also can redirect them to important information on your website that you cannot include in your resume. 

Here is an example of how to put one on your business card. 

Anyone with a smartphone that has an app for reading QR codes can easily point their phone at your card and find out more information about you.  If you don’t have a QR reader app on your phone, they are easy to download from sites like iTunes and they are free.  I use QR Reader for iPhone.  Once you have the app on your phone, open it, and point the phone’s camera at the square on my card.  See how it directs you to a site. 

The QR codes are simple to create.  Check out this article:  how to create your own QR codes.

Here is an example of how to include them on your resume:

If you used your reader to scan these codes listed here, you can see they each will send you to a different site.  You may just want to send them to your LinkedIn page or some other website that showcases your abilities.  You could create a presentation in Google Docs or on YouTube that would make you stand out from the crowd.  If you have always felt that you could get that job if only they could see you, now is your chance.  Just be careful to create quality content on the site where you direct potential employers. 

To see QR codes in action, check out this video about how QR codes are changing the way people shop:

Neuromarketing: The Future of Advertising

In Morgan Spurlock’s movie, The Greatest Movie Ever Sold, there is a scene where they discuss neuromarketing. Spurlock is put into an MRI machine and shown product images.  The information obtained showed dopamine was released when he looked at images of Coca Cola.  His desire for the product was actually visible on the brain scan. 

What is neuromarketing?  Tech.FAQ defines neuromarketing as, “a field of marketing that involves studying the way people react to marketing techniques and adjusting those techniques to maximize sales and inform the public about a specific product, idea, or campaign. Neuromarketing includes the use of biometric sensors, social studies, and subliminal messaging. While neuromarketing is a relatively new technique, it has been widely implemented in recent years and nearly every marketing agency and medium-large company in the world now uses it.”

Just less than a year ago the question was asked:  Is neuromarketing the future?  AdvertisingAge stated, “Neuromarketing offers a chance to get accurate, factual data about the buying habits of target markets.” However, they also pointed out that, “At the end of the day, neuromarketing is still in its infancy. A technology that is unproven outside of laboratory conditions, prohibitively expensive, and potentially a legal minefield is a technology that requires a lot of capital and a solid brand to experiment with.”

The future may be here sooner than anticipated.  Combining neuroscience and marketing may just be the next big thing available through the use of apps.  ThreeMinds reported, “large companies like Google, Disney, Microsoft and Chevron have already begun to dip their toes in the neuromarketing waters.  And research vendors have responded, recently announcing the availability of portable EEG devices that can wirelessly transmit brain scans to iPads, as well as “full-brain home panels” for original research studies.”

Marketing professionals may be able to use this technology prior to products coming onto market.  Currently researchers from Duke and Emery are studying how products appeal to the human brain

iTunes offers a free series of videos from the University of Warwick about neuromarketing. In these videos, find out how “Cognitive neuroscience has revolutionized our understanding of the consumer’s brain – a fact with huge implications for business and marketing…you will hear from practitioners, clients and academics at the forefront of neuromarketing. Hear how neuroscience is being applied commercially to research and develop new products and services, improve the effectiveness of communications and boost revenue.”

Facebook Making People More Empathetic

Several studies have shown that online communication has facilitated friendships, honesty and sense of belonging.  New research is showing that Facebook time may actually improve people’s empathy as well. The Wall Street Journal reported that, “The more time on Facebook subjects in a recent study spent, the more empathy they said they felt online and off.”

This information may come as a surprise with the number of reported cyber bullying cases. Internet Solutions for Kids reported that 17% of 13- to 18-year-olds were bullied online in the past year. However, this is low compared to the reported 40% in-person bullying.   

Fear of dealing with social settings has led many to online platforms like Facebook, MySpace and Twitter. Some newer studies have shown that this form of online communication can be helpful for those who are shy or introverted and who may normally find social settings stressful.  The WSJ article noted, “In a study of New York University students who described themselves as either socially anxious or non-anxious, participants were randomly assigned to interact in groups of three, either in-person or through an Internet chat room.  Anxious students reported greatest shyness and discomfort than non-anxious students in face-to-face groups.  In the chat room, however, they said they felt significantly less shy, more comfortable and better accepted by their peers.”

The American Psychological Association (APA) reported some results at a Washington, DC conference this year from 1,283 people aged 18-30.  This group was asked about their time spent online and its impact on how much empathy they felt toward their online and offline friends.  The participants reported “a significant amount of empathy online, and that the more time college students spent on Facebook, the more empathy they expressed online and in real life.”

Young Adults and Unique Identity Theft Issues

As more people have embraced technology, more opportunities for identity theft have been created.  PC Magazine author Larry Seltzer interviewed a cyber-crimes expert and found that there are some unique new ways that people have their identities stolen.  One of the things that may come as a surprise is that misconfigured peer-to-peer apps like Limewire can share information from your “My Documents” folder. 

While you may be hip to the Nigerian scams, you may not be aware of skimmers on ATMs that can read your credit cards. Seltzer explains, “These are devices which install over the reader appear to be part of the machine. When you insert your card the skimmer reads it and records the information on it. They are often used in combination with surreptitious cameras to record the keys you press for the PIN. Skimmers are especially popular on gas pump, but they are also being used on the smaller point of sale readers found in stores.”

CNN Money reported that the top consumer complaint is identity fraud.  “The Federal Trade Commission counted 250,854 complaints about identity theft in 2010, according to a report issued Tuesday. That was 19% of the 1.3 million total complaints the agency received, putting it at the top of the consumer complaint list for the 11th year in a row. The most common form of identity theft was through fraudulent government documents. Credit card fraud garnered the second highest number of identity theft complaints, followed by phone and utilities fraud.”

Many young adults are going back to school soon.  College students may feel they are invincible and not notice identity theft as quickly as they should.  They are less likely to track their bank accounts and credit card statements. reported, “Studies have shown that it takes 18- to 24-year-old Americans twice as long to find out they’ve been the victim of I.D. fraud – which is usually too late to do anything about it.”

Wells Fargo has come up with tips for college students to safeguard their financial information. also has listed 10 Tips for an Identity-Theft Free 2011.

Doctors’ Time Running Out To Meet HIPAA 5010 Requirements

Effective January 1, 2012 there will be a new HIPAA 5010 version that will be a required for doctors to use for electronic filing.  If physicians don’t use version 5010 for all HIPAA electronic transactions by that date, their claims will be rejected and they won’t be paid.  Doctors are feeling the pressure to get their systems ready for this change.  Many physican practices have not embraced the electronic age as well as other businesses have and are now behind the eight ball, scrambling to meet these new standards. reported, “The purpose of 5010 is to facilitate the country’s ongoing goal of transitioning to an electronic health care environment by updating the current standards for electronic health care and pharmacy transactions. The updated 5010 versions replace the current versions of the standards and will promote greater use of electronic transactions. This change has been driven by the United States Department of Health and Human Services (HHS).”

There are some helpful resources to show doctors how to prepare for this transition.  GetReady5010 offers free webinars.  The AMA also has some excellent resources. Despite all of these free offerings, many physicians are not prepared for this change. American Med News reported, “Many physicians have not even begun to see if they are compliant with what are known as HIPAA Version 5010 standards. According to a survey released in March by the Medical Group Management Assn., 56% of practices have not scheduled any internal testing for 5010, and 61% have not scheduled any testing with their major health plans. The survey covered 349 practices with 13,290 doctors.”

What’s new in the HIPAA 5010 version? Some of the changes include: 

  • Physicians must submit a nine-digit, rather than a five-digit, ZIP code
  • Physicians may distinguish between principal diagnosis, admitting diagnosis, external cause of injury and patient reason for visit codes
  • 5010 set will allow for the inclusion of ICD-10 codes listed the following frequently asked questions relate to HIPAA 5010 to help understand requirements.  Click on the links for answers to each of the questions. 

  1. What is HIPAA 5010?
  2. Who will need to upgrade to HIPAA 5010?
  3. Why must I upgrade to HIPAA 5010?
  4. How is HIPAA 5010 different from HIPAA 4010?
  5. What are the key dates for HIPAA 5010 and what is the deadline for HIPAA 5010 implementation?
  6. What happens if I’m not ready by the compliance deadline?
  7. Is there a chance for a delay in the compliance date?
  8. What do I need to do to prepare for the upgrade to 5010?
  9. If I finish all of this work before the compliance deadline, can I start to use the 5010 transactions?
  10. What provider transactions are implemented with HIPAA 5010?
  11. Where can you obtain the X12 Technical Reports?

College Students Beware of Financial Aid Scams

In the recent article 15 Common Financial Aid Scams to Watch Out For, the author points out that college students may be a vulnerable demographic.  So-called financial aid experts may be out to take advantage of those looking for legitimate ways to finance their education.  Watch out for some of the following wording:  Unclaimed Money, Buy Now, Application Fees, Free Seminar, and Guaranteed.  For the complete list of scams with explanations, click here claims, “Every year, several hundred thousand students and parents are defrauded by scholarship scams. The victims of these scams lose more than $100 million annually.”  There is some protection against fraud.  The Scholarship Fraud Protection Act of 2000 has increased the penalties for this fraud, including a maximum fine of $500,000 and jail time. 

If you feel you have been scammed, you have recourse.  According to the site, “The following organizations can help you determine whether an offer is legitimate. They will tell you whether they have received any complaints about the company, or whether it’s currently under investigation. They can also provide you with additional information or assistance.

National Fraud Information Center (NFIC)
In addition to providing helpful information, the NFIC will pass your complaints along to the appropriate authorities, such as the Federal Trade Commission (FTC) and your state’s Attorney General’s Office. The NFIC also maintains a toll-free hotline at 1-800-876-7060.”

Who is Buying Stocks When Everyone Is Selling?

With the recent stock market drop, there was a mass sale off of stocks.  This may lead to the question:  If everyone is selling, is there a chance that there are stocks that no one wants to purchase?  The answer is technically no.  There are always as many buyers as there are sellers and that keeps the system going. 

If you are wondering who would want to buy stocks when the market is going down, the answer is:  a lot of people.  Some shares are picked up through options and some are picked up through money managers that have been waiting for a strike price. 

There are many people who set up stock limit orders so that when a stock hits a certain dollar amount, it is automatically purchased.  According to, “If you place a market order with your broker, then you are saying that you’re willing to buy at whatever happens to be the prevailing price for the stock. If you have a specific price in mind, you can set a limit order specifying the price you’re willing to pay. If the stock dips down to that level, your order will be automatically filled. Limit orders can be left open for a single day (a day order) or indefinitely (good until canceled). After you’ve bought a stock, you can instruct your broker to sell it if the price drops to a level you specify (a stop loss order). That’s a kind of insurance; it means that no matter what happens to a stock’s price you’ll never lose more than a specified amount.”

Some may look at this as legalized gambling.  A capitalist is always on the look out to get a better price or better dividend yield.  Dividend yields are based on the price of the stock.  If the stock goes down, the yield may go up.  For example since dividends are in dollar amounts and not percentages, if a $1 dividend is divided by a $20/share price then the dividend yields 5%.  If that $1 dividend is divided by an $18/share price then that dividend yields more at 5.5%.

The sheer volume of trading is staggering.  A local stock broker looked up today’s trade volume.  For August 9, 2011, 9 billion shares traded. 

How to Reinvent Your Career

Due to changes in the economy, many people have been forced to change jobs and learn how to reinvent themselves.  Sharon Simpson, aka The Reinvention Diva, contacted me recently to ask me if she could review my book How to Reinvent Your Career.  Sharon is a speaker, consultant and self-help guru who assists those that want to change habits and behaviors.  The following is the article she wrote about my book.  For more information about How to Reinvent Your Career, click here.  For The Reinvention Diva site, click here

How To Reinvent Your Career – Book Review

How to Reinvent Your Career – by Dr Diane Hamilton PhD

Dr Diane Hamilton’s book How to Reinvent Your Career is a holistic approach to finding and doing the job you love.

The first great thing I notice about this book is Dr Hamilton’s willingness to share personal experiences of how she reinvented herself (several times) to the position which she now holds.

Dr Diane Hamilton is a writer and a college professor teaching bachelor, master and doctoral-level business courses for six online universities. She kindly responded to my request to read and review her book in line with our focus here at The Reinvention Diva magazine on Career Reinvention.

The second great thing I found in her book is the systematic way she covers almost every aspect of change that would be involved in reinventing your career. There are ten chapters that cover everything from educating yourself to the right foods to eat to keep you healthy. From what to wear to your interview and taking a personality test. It is a well rounded 360º approach to the most important thing involved in change: YOU!

This book is about YOU, if you are serious about investing in your life, moving forward and learning whatever it is you need to live the life you want, I would suggest Dr Diane Hamilton’s book as an excellent place to start. And here’s why:

Dr Hamilton uses space at the end of each chapter to:

Celebrity Doppelgangers and Facial Recognition Fun

The word Doppelganger can be roughly translated as “evil twin”.   In German, doppel means double. Facebook previously instituted “doppelganger week” where everyone could post their celebrity look-alikes as their outgoing picture.  How can you decide which celebrity you resemble the most? has a fun little program that can help.  This site lets you upload a picture of yourself to see your celebrity look-alikes.  Don’t be surprised if the results don’t necessarily come back as the same gender.  It’s best to use a picture that shows your face looking straight ahead, without glasses and doesn’t contain anyone else in the shot. 

This site has more facial recognition software applications that are a lot of fun.  Have you ever wondered if you looked more like your mother or your father? can tell you that as well.  The site allows you to enter pictures of you and your parents, and then it analyzes who you resemble most.  Apparently I look 10% more like my mother.

Related articles

Loss Leaders and the Old Bait and Switch

Go Daddy is in the news right now due to their consideration of global expansion. One of the ways they have become so successful is that they utilized a marketing technique where they offered a “loss leader”.  For those who have not taken a business course, this term may not be familiar.  The Business Dictionary defines a loss leader as a, “Good or service advertised and sold at below cost price. Its purpose is to bring in (lead) customers in the retail store (usually a supermarket) on the assumption that, once inside the store, the customers will be stimulated to buy full priced items as well.”

In Go Daddy’s case, they charged customers only around $10 to register domains while their competition charged closer to $35.  The Arizona Republic reported, “Then, they were able to capitalize on that by figuring out that domain names are a loss leader or a low margin item, and the way you really make money in the business is not with the domain names, but it’s with everything else that people buy with them.”

How does a loss leader differ from what people refer to as the “old bait and switch”?  First of all, the old bait and switch is considered fraud.  “Customers are “baited” by advertising for a product or service at a low price; then customers discover that the advertised good is not available and are “switched” to a costlier product.”  This is considered false advertising.

The use of loss leaders is a smart marketing move because it gives customers what they want at a lower price and allows companies to make more money on any additional items purchased.  The old bait and switch is illegal and causes a loss of business in the end through word of mouth about shady practices.    

Importance of Customer Relationship Management (CRM)

Anyone who has taken a business course has probably seen the acronym CRM. CRM stands for Customer Relationship Management and refers to ways of keeping track of interactions with customers.  However, it is much more than that. does a nice job of defining CRM:  “Customer Relationship Management (CRM) is a process companies use to understand their customer groups and respond quickly—and at times, instantly—to shifting customer desires. CRM technology allows firms to collect and manage large amounts of customer data and then carry out strategies based on that information. Data collected through focused CRM initiatives help firms solve specific problems throughout their customer relationship cycle—the chain of activities from the initial targeting of customers to efforts to win them back for more. CRM data also provide companies with important new insights into customers’ needs and behaviors, allowing them to tailor products to targeted customer segments. Information gathered through CRM programs often generates solutions to problems outside a company’s marketing functions, such as supply chain management and new product development.”

Forward-thinking companies must learn to embrace CRM to remain competitive.  An article in pointed out, “The ultimate purpose of CRM, like any organizational initiative, is to increase profit. In the case of CRM this is achieved mainly by providing a better service to your customers than your competitors. CRM not only improves the service to customers though; a good CRM capability will also reduce costs, wastage, and complaints.”

In the business world, Pareto’s Principle is often cited.   This principle states that 80% of effects come from 20% of the causes.   This has been translated to:  companies obtain 80% of their business from 20% of their clients.   As the article pointed out this also means:

  • 20% of customers account for 80% of your turnover
  • 20% of customers account for 80% of your profits
  • 20% of customers account for 80% of your service and supply problems

In order to avoid wasting time and energy, relationship building is critical.  To develop these relationships, it is important to have a strong CRM system.  There are plenty of web-based CRMs.  A popular cloud-based CRM is available through  This popular system boasts ease of use stating, “Using Salesforce CRM is as easy as buying a book on That means your employees will actually use it, so it will be a more effective tool for your business.”

Apps are popping up all over to help with CRM. has their own that is good for a sales-based industry. did a nice review of some other top CRM apps that are useful for small businesses.

Female Career Choices That May Surprise You

On the first day of work as a pharmaceutical representative in the 80’s, I was struck by the similarity of my newly-hired peers.  There were about 10 of us that started at the same time.  Nine out of 10 of us were women.  I hadn’t given much thought as to whether women dominated in the pharmaceutical business at that time.  However, sitting at that long table full of women, most of whom had business degrees, made me realize that things were changing for women and their career choices.   

Since I currently teach for many different online universities, a recent article about women and their online degree choices caught my eye.  In the article 10 Majors That Are No longer Male-Dominated, the author pointed out, “Historically, women have dominated majors like education, English and psychology, while men were more likely to study engineering, computer science or math. Although this may ring true at some schools, it isn’t the standard at every traditional or online college. More than ever, college women are opting to study traditionally male-dominated majors and are breaking enrollment records while they’re at it. As the line between male- and female-dominated academic fields continues to fade, there will be less segregation in the job market and more opportunities for both sexes.”

The article lists the following online majors as currently female-dominant:

Computer Science




Biological Science

Construction Management

Fire Science

Criminal Justice

Information Technology

Sports Management

For more information about the increase in women majoring in each of these areas, click here to read the full article.

Spot the Fake Smile: Fun Test That May Surprise You

Have you ever wondered if that smile someone flashed you is sincere?  You might want to check out some research on the BBC Science site.  “Their experiment is designed to test whether you can spot the difference between a fake smile and a real one.  It has 20 questions and should take you 10 minutes. It is based on research by Professor Paul Ekman, a psychologist at the University of California. Each video clip will take approximately 15 seconds to load on a 56k modem and you can only play each smile once.”

I took the test and only got 14 out of 20 correct.  According to this research, I am not alone in having difficulty spotting the fake smiles.  “Most people are surprisingly bad at spotting fake smiles. One possible explanation for this is that it may be easier for people to get along if they don’t always know what others are really feeling. Although fake smiles often look very similar to genuine smiles, they are actually slightly different, because they are brought about by different muscles, which are controlled by different parts of the brain.”

If that is the case, I guess getting a 70% is that bad.  I personally found one of the smiles to be a little disturbing.  I noticed that I did get that one correct.  Click here to take the Spot The Fake Smile Test.

Top Things You Should Know about Google Plus (Google+)

You may have started to receive emails announcing that you have been added by someone on Google+ and be confused by what that means.  First of all it is important to understand Google+.  SEOdesk includes a nice article explaining what is Google+.  This new system is not unlike the Facebook “Like” feature. 

The author of the SEOdesk article pointed out how Google’s new system works. “A small transparent plus one button will appear near your search results (log into your public Google account first), when you click on it, it should turn blue; this indicates that you have +1’d that particular link, it will appear on a new tab in your account which keeps a record of the various things online that you have +1’d (the plus one tab).” For a more detailed explanation, read the entire article

How can people add you to Google+?  First of all, people can find you to add through a search function.  See how to find people on Google+.  They can then invite people to be friends with them on Google+. How can you protect your information if you don’t want others to see it?  Check out: protecting your Google+ profile information. For more information check out:  guide to working with circles in Google+.   

If you receive a notification that someone has added you to Google+, it may include a statement like:  Don’t know this person? You don’t have to add them back (they’ll just see the stuff you share publicly). If you want to block someone, you can do so by following these instructions on blocking someone on Google+.

Are Women Making Teams Smarter?

Harvard Business Review recently published an article about how having women on a team makes the team smarter.  Although they didn’t find a correlation between the collective intelligence of the group and the IQ of individuals within that group, they did find that if women were in the group, the collective intelligence was higher. 

The Female Factor:  The chart plots the collective intelligence scores of the 192 teams in the study against the percentage of women those teams contained. The red bars indicate the range of scores in the group of teams at each level, and the blue circles, the average. Teams with more women tended to fall above the average; teams with more men tended to fall below it.

Professors Anita Wooley (Carnegie Mellon) and Thomas Malone (MIT) gave “subjects aged 18 to 60 standard intelligence tests and assigned them randomly to teams. Each team was asked to complete several tasks—including brainstorming, decision making, and visual puzzles—and to solve one complex problem. Teams were given intelligence scores based on their performance. Though the teams that had members with higher IQs didn’t earn much higher scores, those that had more women did.”

Finding the right mix of people on a team has been a consideration many organizations have dealt with in the past.  These researchers hope to see how this information can help teams perform better in the future through changing members or incentives. 

In the past, I taught teams how to get along better through the use of the Myers Briggs MBTI personality assessment instrument.  Through understanding personalities, team members could learn about each other’s preferences for how they like to obtain information. This became more useful to the team as a whole.  In my training experience, I found that even if a team had members with high IQ’s, they needed to understand why other members of the teams did the things they did and required the information they required in the format that fit their needs.  It was important to understand the collective needs of the team in order for the team to be successful. 

With the study by Wooley and Malone, they bring up the use of their findings in understanding collective intelligence.  According to Malone, “Families, companies, and cities all have collective intelligence. But as face-to-face groups get bigger, they’re less able to take advantage of their members. That suggests size could diminish group intelligence. But we suspect that technology may allow a group to get smarter as it goes from 10 people to 50 to 500 or even 5,000. Google’s harvesting of knowledge, Wikipedia’s high-quality product with almost no centralized control—these are just the beginning. What we’re starting to ask is, How can you increase the collective intelligence of companies, or countries, or the whole world?”

Top Apps for 2011


mobile apps


The list of apps that are available for iPads and other tablet devices can sometimes seem staggering. recently listed their 10 Must-Have Business Apps for 2011.  Most of these apps had to do with productivity.  For a more productivity apps click here.

Hubspot had a more complete article titled The 25 Most Important Mobile Media Apps. This list is nice because it is broken down into financial tools, organizers/time savers, utilities, news/information, shopping, social, and productivity applications.

One application that any mobile device should have is for reading QR codes. For more information about QR codes and their use, click here.

Top 100 Vocabulary Words That Adults Should Know

Educators often use words with meanings that students may not fully understand.  Rather than looking foolish and asking for an explanation, students may go through years of schooling and not truly grasp the meaning of important terminology.

After consulting with a past English teacher, my sister, Lesley Hamilton, and a future English teacher, my daughter, Terra Rothpletz, we came up with a list of 100 words that are dispersed by educators but not necessarily understood by students.  Rather than list the definitions here, I thought it might be better to just include the link so that you could test yourself.  Look at the following words and see how well you do.  To find out the definitions, just click on the word. 

  1. Acquiesce
  2. Acronym
  3. Ambiguity
  4. Analogy
  5. Anachronism
  6. Andragogy
  7. Antithesis
  8. Antonym
  9. Articulate
  10. Assonance
  11. Benchmarking
  12. Brainstorming
  13. Circumspect
  14. Clandestine
  15. Cognition
  16. Collaborate
  17. Colloquial
  18. Connotation
  19. Contrived
  20. Conundrum
  21. Correlation
  22. Criterion
  23. Cumulative
  24. Curriculum
  25. Deference
  26. Developmental
  27. Dialect
  28. Diction
  29. Didactic
  30. Dissertation
  31. Divergent
  32. Egregious
  33. Eloquence
  34. Emergent
  35. Empathy
  36. Enigma
  37. Epitome
  38. Epiphany
  39. Epitaph
  40. Erudite
  41. Existential
  42. Exponential
  43. Formative
  44. Holistic
  45. Homonym
  46. Hubris
  47. Hyperbole
  48. Incongruous
  49. Infamy
  50. Initiation
  51. Innate
  52. Intellectual
  53. Interactive
  54. Irony
  55. Jargon
  56. Juxtaposition
  57. Malapropism
  58. Magnanimous
  59. Mentor
  60. Metaphor
  61. Meticulous
  62. Mnemonic
  63. Monologue
  64. Motif
  65. Myriad
  66. Nemesis
  67. Nominal
  68. Norms
  69. Obfuscate
  70. Obtuse
  71. Onomatopoeia
  72. Ostentatious
  73. Oxymoron
  74. Paradox
  75. Paraphrase
  76. Pedantic
  77. Pedagogy
  78. Perusal
  79. Phonemes
  80. Phonological
  81. Plagiarism
  82. Plethora
  83. Posthumously
  84. Preposition
  85. Pretentious
  86. Pseudonym
  87. References
  88. Reflection
  89. Rubric
  90. Sardonic
  91. Satire
  92. Simile
  93. Soliloquy
  94. Superfluous
  95. Syntax
  96. Thesis
  97. Validity
  98. Vernacular
  99. Virtual
  100. Vocational

Boomers Worry More about Their Brain than Their Body

Baby Boomers, those born between 1946 and 1964, have long been associated with having rejected traditional values.  Their notions about what they value in terms of their mind and body may not fit the traditional outlook as well.  Although they fear cancer and heart disease, it may be a surprise to note that they list “fear of memory loss” as their second biggest concern.  Cancer is their first and heart disease their third.  This information was obtained from a poll by Knowledge Networks of Menlo Park, conducted through interviewing 1078 Baby Boomers. 

As boomers age, they aren’t taking care of their health as well as they could.  In the article Boomers Losing the Battle of the Bulge, the Arizona Republic reported, “Boomers are more obese than other generations, a new poll says, setting them up for unhealthy senior years.  Only half of the obese Boomers say they are regularly exercising.”

Rather than focusing on having a healthy weight, Boomers are working on avoiding dementia.  In this same article it was noted, “More than half of Boomers polled say they regularly do mental exercises such as crossword puzzles.” 

Marilynn Mobley from Baby Boomer Insights reported, “We boomers live in fear of being diagnosed with Alzheimers. Too many of us have watched our grandparents die with it and some of us are already dealing with parents who are showing signs of dementia or Alzheimer’s. Now, there’s evidence that our fear is not unfounded. We boomers are actually now regarded as “Generation Alzheimers.” One out of every eight of us will die with or from the disease. And unlike other common boomer diseases like diabetes, arthritis, and heart conditions, there’s really nothing we can do about it. There’s no cure; in fact, there’s not even a known way to significantly slow the progression of the disease.”

Boomers are not the only ones that fear Alzheimer’s.  They may have good reason for this.  The recently reported statistics from: The Metlife Foundation survey, What America Thinks. “Recent estimates show more than 26 million people worldwide have Alzheimer’s. The number of Americans aged 65 and older with Alzheimer’s disease is estimated to reach 7.7 million in 2030 – a greater than 50 percent increase from today because of the aging Baby Boomer population.”

Value of Top Companies

The following is a list of the estimated value of some of the top companies in 2011.  They are listed in order of highest to lowest value.

Apple – TechCrunch recently reported that Apple’s value is now worth as much as Microsoft, HP and Dell combined.  Valued at over $300 billion, Apple continues to grow.  For more specifics, click here:  Apple Value

Microsoft – Recent estimates put Microsoft’s value at about $200 billion.  Skype – Microsoft’s recent purchase assessed Skype’s value at $8.5 billion.

GoogleGoogle’s value has been estimated to be $192 billion as of January, 2011.  For more specifics on this income including Larry Page and Sergey Brin’s net income, click here:  Google ValueYoutube – Recent estimates put Youtube’s value around $1.3 billion.  Google paid $1.6 billion for Youtube in 2006.

FacebookFacebook was valued at $82.9 billion in January and that number continues to grow.

Amazon – In January, it was reported that Facebook passed Amazon’s value.  Amazon still showed a $75.2 billion worth.  For more specifics, click here:  Amazon Value

HP – Recent estimates put HP’s value at about $72.8 billion.

Dell – Recent estimates put Dell’s value at about $29.3 billion.

Groupon – Recent estimates put Groupon’s Value at as much as $25 billion.

Twitter – It is suggested that Twitter’s value is around $7.7 billion.

Linkedin – Recent estimates put LinkedIn’s value at over $4 billion.

The Most Useful Articles about How to Use Twitter

As Twitter grows and develops, so does the need to understand how to use Twitter as an effective marketing tool.  Companies and individuals that still have confusion with understanding hashtags, obtaining followers or how to remove annoying followers, should check out this list of the top Twitter articles:

  • Best Twitter Articles of 2010 – gives an exhaustive list of everything you want to know about Twitter. 
  • How to Find Hashtags on Twitter – This article explain hashtags and joining conversations on Twitter.  Hashtags are a popular way to start up a conversation about a specific topic within Twitter.  By putting the # sign before a subject, it creates a conversation that others can join.
  • The Ultimate Guide to Getting Twitter Followers – Dave Larson from explains the 6 ways to get Twitter followers including how to build a reputation, self-promotion, becoming a reciprocator, understanding automation, joining following groups, and avoiding spamming.    
  • Deciphering Twitter:   Twictionary Terms can be Very Intwesting – As Twitter grows in popularity, so does the number of terms that are associated with the site. Check out some of the most popularly used Twitter terms.
  • How to Block People on Twitter – One big difference between being on Twitter as compared to being on Facebook is that people can follow you without your consent.  That may lead to some situations that you find to be bothersome, including unsolicited contact or having to sift through a bombardment of tweets on your homepage. 

     According to you can block people on Twitter by:

    • “Log into your Twitter account using your unique username and password. If you use a public computer, do not forget to mark the ‘Do not remember me on this computer option’ to protect your personal info.
    • If the user you wish to block is already following you, go to your ‘Followers’ list. Browse among your connections and click on the personal profile of the unwanted contact. Alternatively, just type the person’s Twitter name on the search box and click on enter.
    • While on the person’s profile, you will see a gear icon on the top center of the screen (next to the ‘Message’ box). Once you click on it, a drop-down menu will reveal the options ‘Mention,’ ‘Block,’ or ‘Report for spam.’
    • Click on ‘Block’ and you have successfully blocked the spammer. Moreover, a box ‘Blocked’ with a red line will appear on the user’s profile replacing the ‘Following’ box.

   What happens later if you decide you blocked someone that you would rather not block?  Check out  how to unblock Twitter followers.  


Milgram’s Experiment, Horrible Bosses and Dwight Shrute Co-Workers

The recently released movie, Horrible Bosses, is about three friends who have three . . . you guessed it, horrible bosses.  While it might be fun to watch Jennifer Aniston play a bad character, the movie brings up some interesting issues about authority figures and their power to affect people’s lives. 

In the early 60s, a guy named Stanley Milgram did some research into the willingness of people to follow directions given by those in authority. The question Milgram contemplated was:  If you were asked to shock someone with 400 volts of electricity, would you do it just because someone in a white lab coat told you to do it as part of an experiment? You may think not, but you may be surprised. 

What Milgram was looking for was how authority leads to obedience. Isn’t that kind of what happens to you at work? You’re at the mercy of your leader or manager. You do what they tell you to do, because they are your superior, and you figure you should listen. Part of what makes up your personality is the part that is willing to obey commands that may not necessarily make sense to you.

There may be a few people you’d like to shock some sense into at work. We’d like to think we’d be the test subjects that wouldn’t have pushed the button to deliver the shock to the recipients. The thing was, though, although the people thought they were delivering a shock, they weren’t delivering any voltage at all. The people who were supposedly being shocked were actors who were just pretending to be shocked.

The people Dr. Milgram used as the “shockers” in his experiments were only paid $4.50, and were found through advertisements placed in newspapers. The reason Dr. Milgram wanted to do these experiments in the first place was what he’d seen the people in Germany doing in response to Hitler’s leadership. He was interested in answering a question that had haunted him from childhood: “What psychological mechanism transformed the average, and presumably normal, citizens of Germany and its allies into people who would carry out or tolerate unimaginable acts of cruelty against their fellow citizens who were Jewish, resulting in the death of six million of them?”(Blass, 2004).

His interest in this led him to conduct experiments into obedience, and he set up a simulated shock-generator box that had a label on it that read, “SHOCK GENERATOR , TYPE ZLB,


VOLT S – 450 VOLT S” (Blass, 2004, p. 79). Initially, the “shocker” started giving a low voltage of what they believed was an actual shock, and they were then asked to gradually increase the voltage in response to suggestions from the experimenter, who would say things like:

1. Please continue.

2. The experiment requires that you continue.

3. It is absolutely essential that you continue.

4. You have no other choice, you must go on.

The experiment was intended to show just how far the “shocker” would go, based on receiving commands from someone in authority. This was all part of an experiment done at Yale. Predictions on how many people would be willing to continue to shock at high voltage levels were low … about 3%. In actuality, however, 65% were willing to give them the juice at the maximum level. Only 1% of the participants in the experiment, after having learned that it had been fake, were sorry they had participated.

Milgram had the following to say about the results: “Ordinary people, simply doing their jobs, and without any particular hostility on their part, can become agents in a terrible destructive process. Moreover, even when the destructive effects of their work become patently clear, and they are asked to carry out actions incompatible with fundamental standards of morality, relatively few people have the resources needed to resist authority” (Milgram, 1974). Milgram went out of his way to ensure that this simulation looked real. He wanted those doing the shocking to believe they had actually caused the person receiving the voltage pain. Those receiving the fake jolts would emit pitiful screams, begging the person to stop shocking them.

“The obedience experiments presented a disturbing view of human behavior. Milgram, his colleagues, and later the public were surprised by the sheer power of an authority to compel someone to hurt an innocent person, despite the absence of any coercive means to back up his commands” (Blass, 2004, p. 93).

What does this say about our personalities? Think about Dwight Shrute on the TV show The Office? Isn’t he willing to do just about anything that Michael tells him to do to please his boss or, in other words, a person of authority? We’ve all worked alongside the Dwights of the world. Is it Michael who is to blame for how Dwight acts because he takes advantage of his willingness to please? Possibly. How do you keep from turning into Dwight? How are you supposed to question your boss? In hard economic times such as we have experienced recently, many people find it difficult to turn down any request at work. Fear of losing one’s job is a big factor in what we will allow. Unfortunately, many may not feel as if they have a choice, and will comply with demands.

Is it OK to never question authority? There comes a point when employees feel psychologically abused, whether they recognize it or not. When someone is constantly a target of abuse of authority, they may not realize what’s happening right away. One instance of someone in authority making a negative comment may go unnoticed, however, should the comments continue, that can constitute an abuse of authority. This abuse can lead to poor work performance as the employee’s self-esteem drops.

This excerpt is from the book It’s Not You It’s Your Personality . . . Click here to read the rest of the book.

Psycho-Cybernetics and Other Top Self-Help Books to Improve Self-Image


In 1960 Maxwell Maltz, a plastic surgeon, wrote a popular self-help book titled Psycho-Cybernetics.   This book is often listed as a classic self-help book, as motivational speakers including Tony Robbins and Zig Ziglar have based some of their techniques on his work.  Maltz wrote this book because he found that his patients weren’t always satisfied by the results of their plastic surgery.  He felt that they had certain expectations and they were not always met. 

Maltz’s book was about setting goals through visualization techniques that allow for a positive outcome.  “The book introduced Maltz’s views where a person must have an accurate and positive view of his or her self before setting goals; otherwise he or she will get stuck in a continuing pattern of limiting beliefs.”

As Maltz saw it, self-image was the key to a better life.  However, part of our self-image may be based on false beliefs.  He felt we needed to dehypnotize ourselves from those beliefs. According to Maltz, “The self-image sets the boundaries of human accomplishment.  It is the key to your personality, to your behavior, to your character.  Enlarge the scope of your self-image through confidence and enlarge the scope of what you can do in this world to reach self-fulfillment.”

According to Malt’z website “Dan Kennedy, author of The New Psycho Cybernetics calls Psycho Cybernetics the original science of self improvement – and he gives three reasons for this claim:

•Its introduction of the idea of the self image – a term Maltz used to describe certain activities in the subconscious mind

•The role of psycho cybernetics as an influence in much of self improvement literature since 1960

•It offers practical techniques you can use – rather than simply philosophical principles”

Maltz’s principles are not the only ones that continue to be useful today.  Check out the following top self-help and/or motivational books that have withstood the test of time:


7 Habits of Highly Successful People

Man’s Search for Meaning

Awaken the Giant Within

Feeling Good: The New Mood Therapy

For a more complete list, check out:  50 Self-Help Classics: 50 Inspirational Books to Transform Your Life 

For more information about assessing personality, check out:  It’s Not You It’s Your Personality

Defaulting on a Mortgage: How it Affects Your Credit Score

Many consumers have taken a financial hit with the recent economic climate.  As more people are defaulting on their home loans, it is interesting to see the impact on FICO scores. 

What may be a surprise is how many wealthy people with good credit are going into foreclosure.  A recent article by the Arizona Republic mentioned how affluent, savvy homeowners are choosing to default on their home loans based on weighing the pros and cons to such a decision.  “Recent research suggests that affluent people tend to be the main strategic defaulters, and these individuals are also the ones who would sustain more serious credit-score damage.  This chart shows the resulting credit scores for two hypothetical consumers – one with an average initial score of 680 on the FICO scale and another with a high initial score of 780.”

Situation Initial 680 Score Initial 780 Score
30 days late on mortgage 600-620 670-690
90 days late on mortgage 600-620 650-670
Short sale, no deficiency 610-630 655-675
Short sale with deficiency or foreclosure 575-595 620-640
Bankruptcy 530-550 540-560

The savvy homeowner that sees their home investment as a money pit, may go ahead and buy what they perceive as a better home  purchase, perhaps a short sale, before they default on their original investment.  In this way, they have good credit to purchase the new home before they take the hit to their credit score caused by the default of their original home purchase.

What to Know before Investing in IPOs like LinkedIn or Pandora

Is investing in an initial public offering (IPO) a good idea?  With the recent LinkedIn and Pandora IPOs and talk of future IPOs with Twitter and Facebook, this is a question that many investors may be considering.  Imagine getting in on the ground floor of a giant like Coca-Cola? It might have been a wild ride, but those that hung in there, had a nice payoff.  Joshua Kennon of reported, “A single share of Coca-Cola purchased for $40 at the IPO in 1919, for example, crashed to $19 the following year. Yet, today, that one share, with dividends reinvested, is worth over $5 million.”

Kennon suggests that if you have the stomach for risking your investment, you might want to consider whether the company can grow at a rate high enough to justify its price, whether there are any patents or trademarks to protect the business, whether you’d want to hold onto this stock for 30 years and if it fell by 50% would you have the stomach to handle it?

DailyFinance reported some additional questions to ask before investing in an IPO: (1) Is there an attractive market for the product? (2) Does the company have a significant share of the market? (3) Is the company’s management team experienced? (4) Is the company growing and profitable?

The following list shows some more recent IPO original offering prices compared to their current price (as of July, 2011):

Google Initial Offering Price, 2004:  $85/share

Google Price July, 2011:  $530/share

Pandora Initial Offering Price, June, 2011:  $16/share

Pandora Price July, 2011:  $19/share

LinkedIn Initial Offering Price, May, 2011: $45/share

LinkedIn Price July, 2011:  $98/share

Many employees of companies like Google became wealthy overnight when their companies went IPO. The New York Times article Google’s IPO 5 Years Later stated, “When the offering finally happened, it turned an estimated 1,000 Google employees into millionaires, at least on paper. Since then, many more millionaires have been minted inside the Googleplex, the Web search company’s headquarters in Mountain View, Calif.”

Not all startups have been this successful.  Businesspundit lists the 25 Internet Startups that Bombed Miserably. MSMoney also warned, “Many investors fret they’ll miss the next big thing because they have no access to the IPO market, but study after study has proven that IPOs historically underperform the broader markets.” FIGuide echoed that same sentiment in their article Should You Invest in IPOs, stating that there might be better options.  “A seminal paper published in The Journal of Finance looked at IPOs from 1970 to 1990. During the five years after issuance, investors in these IPOs got average annual returns of only 5%.(1) By contrast, the overall stock market’s average annual return from 1970 to 1990 was more than double that figure, at 10.8%. To put this in perspective, $1,000 invested at 5% for 20 years would have generated $2,653, while $1,000 invested at 10.8% would have generated $7,777, almost three times as much.”

The following chart from shows the top U.S. IPO offerings.

Top 10 U.S. IPO Openings




Reality of Being Seen Live on Facebook, Google+ and Facetime

Today Facebook announced its new integration with Skype that will allow video calling and group chatting. Zuckerberg is touting “ease of use” as one of the key benefits of this system. Facebook can now compete with Google+ and their video chat service named Hangout.

The question now becomes, do you really want to have the capability of having people see you? Recently I was having a conversation with my husband on my iPhone using Apple’s Facetime application. As my husband took his iPhone around the office and said, “say hello to so and so”, I realized that as I could see them, they could also see me in my jammies with no makeup, hair up on top of my head and wearing my reading glasses. It wasn’t glamorous.

Many people use these video calling services when they are at home. Do we really want to see what everyone looks like when they first wake up in the morning? As we start opening up our homes to people with our video capabilities, we may also be showcasing things that may be better left unseen. Think about the dirty dishes in the sink or the unmade bed. Now more people than ever will know everyone’s dirty little secrets.

Princess Diana at 50: What She Would Look Like Today

Today would have been Princess Diana’s 50th birthday.  In recognition of that date, Newsweek’s latest cover shows a digitally-aged picture of Princess Diana walking alongside Kate Middleton.  Some are calling this picture creepy, while others find it to be interesting.  The DailyMail stated that the Newsweek article addresses some other controversial issues including whether Princess Diana would have accepted Camilla Parker-Bowles. The media has long been fascinated, some say obsessed, with Princess Diana and with the arrival of her 50th birthday, that has not changed.

Royal Style: Princess Kate vs. Diana
Newsweek imagines what Princess Diana would look like at 50, putting a digitally enhanced photo of her, alongside daughter-in-law Kate Middleton, on the cover of the latest issue. Diana, who appears trim with only a few wrinkles, would have reached her milestone birthday on July 1. In the cover story, Newsweek envisions that the Princess of Wales would have migrated to New York, dumped Dodi Al-Fayed, married twice more and made peace with her ex, Prince Charles, and his new wife Camilla. Newsweek adds that Diana would have enjoyed her new daughter-in-law and been best friends with Kate’s mother Carole Middleton. (Newsweek)

Plastic Surgeon of the Millennium D. Ralph Millard Dies at 92

Picture:  D. Ralph Millard, MD and Diane Hamilton, PhD

My cousin, D. Ralph Millard, once nominated as one of the 10 “plastic surgeons of the millenium” died recently of heart failure.  The Miami Herald included an article about this amazing man’s life.  According to that article, “He was best known for developing “rotation advancement’’ surgery in the ‘50s. The method conserves tissue that doctors had routinely removed when correcting a cleft lip, producing a natural-looking mouth in much less time. Before he developed it, surgical procedures were performed on patients into their late teens. With his method, most children are operated on by 4 or 5. Millard also made major advances in corrective rhinoplasty— nose surgery—for people disfigured by accidents, cancer, war wounds, even cocaine abuse. “His work is considered pure artistry,” Dr. Bernard Fogel, dean emeritus of the medical school, told The Miami Herald when Millard retired in 2000, three months before the death of his wife of 45 years, Barbara Smith Millard. “He’s a giant.”

To read the rest of the article, click here.

Ralph was an inspiration to me and so many others.  For information about Dr. Ralph Millard and the Millard Society, click here.

Can the Unemployed Manage to Eliminate Debts?

Unemployment is at its worst in this recent economic meltdown and these unemployed people are struggling to pay off debts. Are you in a similar situation? Then you can file bankruptcy as it is considered to be the last option of debt relief programs. But if you declare bankruptcy then it might ruin your financial future. Therefore, you can follow a debt management plan to avoid the adverse effect on your financial situation.

Here are a few tips that will help you eliminate your debt without damaging your financial situation:

1. Look for a job:
You can be successful in eradicating your debts if you get a job immediately. You can use your income to pay off the debts and attain financial liberation. You need to work hard in order to get a well paid job therefore start applying for it. Until you get a job try to deliver newspaper, set up a roadside soft drink stand or deliver pizzas and utilize the money towards paying off your debts.        
2. Negotiate with the creditors:
The next crucial step to eliminate your debts is to negotiate with the creditors to lower the principal balance and interest rate to make it affordable. You can easily convince the creditors by stating your financially distressed situation. If you directly approach the creditors then you can avoid the threatening calls from the creditors. Make sure that you are aware of the Fair Debt Collection Practices Act (FDCPA) then you can take action against your creditors if they harass you.     
3. Pay the accounts down.
Right now do you have a part time job? Then inculcate the habit of saving so that you can start paying off your debts immediately. If you are unable to manage your expenses then formulate a budget plan as it will help you pay off the debts in an organized way.   

4. Keep a track of your credit report:
You need to keep a track of your credit report once you pay off your debts. Make sure that your credit report shows paid in full otherwise your credit rating will drop. Therefore, request your creditors to notify the credit bureau as “paid in full”. You should review your credit report every three months in order to check if there is any discrepancies on it. If you locate any wrong entries on the credit report then ask the credit bureau to remove it.

5. Avoid borrowing:
It is advisable to avoid borrowing in order to secure your financial situation. You can create an emergency fund and deposit a portion of your income in the savings account then you can prevent yourself from taking out new loan.

GUEST POST: Stewart Smith, financial writer.

Cohabitating: Financial Reward Different for College Graduates

Just because two people live together doesn’t necessarily mean they will have a higher household income.  The Pew Research Center recently analyzed U.S. Census Bureau data and found that there are 7.5 million couples, in the 30-44 age range, that are cohabitating.  This analysis  indicated that an economic advantage was obtained for those that were college-educated and cohabiting but there wasn’t the same advantage for married couples or those without an opposite-sex cohabitant. 

Pew analyzed their economic well-being and that data was reported in  USAToday: “Median adjusted household incomes of college-educated couples were $106,400 for cohabitors, $101,160 for married couples and $90,067 for adults with no opposite-sex partners. But for less-educated couples, cohabiting is an arrangement that looks a lot like marriage and may well include kids: Incomes were $46,540 for cohabiters, $56,800 for married couples and $45,033 for adults without opposite-sex partners.” 

To read the USAToday article, click here.

Who’s living together?

Partnership status by education

Married, 58%
Cohabitor, 7%
No partner, 35%

Not a college graduate:
Married, 54%
Cohabitor, 8%
No partner, 38%

College graduate:
Married, 68%
Cohabitors, 4%
No partner, 28%

Notes: Based on 30- to 44-year-olds. “No partner” includes those living without an opposite-sex partner or spouse.

Source: 2009 American Community Survey, Pew Research Center

Dot Com is Old News: Meet Dot Music, Dot Coke, Dot NYC and More Domains

ICANN to allow new generic 'dot-brand' domains

NEW YORK (CNNMoney) — The trusty old Internet addresses we know and love — the .coms, .nets, .orgs — are about to get some new competition.

Read the full article via

Baby Boomers Keeping Plastic Surgeons Busy

The popularity of plastic surgery is undeniable.  What may be interesting to note is how much of an impact the Baby Boomer generation has on the number of plastic surgery procedures performed.  Baby Boomers are those born between 1946 and 1964.   Karen Zupko and Sheila Hall from the Aesthetic Society News magazine recently reported some interesting Baby Boomer, cosmetic and plastic surgery statistics:

  • 7,000 Baby Boomers turn 65 per day in 2011 – This will jump to 10,000 per day over the next 18 years according to Pew Research
  • People age 51-64 account for 28% of total plastic surgery procedures
  • People over 65 account for 7.3% of total plastic surgery procedures
  • Baby Boomers make up 35% of plastic surgery patients
  • The rate of men age 50-64 who color their hair grew from 3-10% from 1999 to 2000
  • 2,437,165 Botox procedures were performed in 2010 (all age groups) – Non-invasive procedures are growing with men accounting for 15% of injectable market and 26% of skin rejuvenation market.

How can plastic surgeons capitalizing on this demographic?    The authors suggest a few ideas to appeal to this group:

  • Have marketing material in larger font for ease of reading
  • Offer a pampering environment
  • Don’t waste patients’ time by making them wait
  • Focus on men too as they are becoming more interested in plastic surgery
  • Don’t focus on age in marketing because according to Pew Research, this group feels 9 years younger than their true age
  • Make things convenient for them

For those targeting Baby Boomers in their marketing plan, they may want to consider television advertising as Boomers watch more television than any other generation. 

For more information about plastic surgery and specific procedures, click here.

Important Facts about IQ Tests

In the old Bob Newhart Show where Newhart plays a psychologist, there is a great episode where his wife Emily takes an intelligence test and discovers she is smart enough to be included in Mensa Society.  Newhart’s score was not nearly as high as his wife’s which leads to his feeling of insecurity.  At a Mensa convention, this painful reality is driven even further home as he mingles with other Mensa members that show off how they can say their name backward.  When they all have an interesting way of announcing their reversed names, they ask him how to say his backward, where he disappointingly replies, “Bob”. 

How important are IQ tests?  According to, “Even though its accuracy and reliability have been criticized over the past few decades, the IQ test continues to be the most widely used test for assessing mental ability.”  In their article 10 Interesting Facts about IQ Tests, the authors cover areas such as:  The difference between men and women’s intelligence; how IQ relates to breastfeeding; birth order and IQ; and much more.  To see this list, click here.

Prezi Presentation about Education That Blows PowerPoint Out of the Water

Prezi is a presentation software similar to Powerpoint.  Check out this very interesting use of Prezi “Future Proof Your Education” from Maria Andersen where she explains “How do you prepare for uncertain career paths where technical knowledge doubles every two years? You pay attention to the skills that surround the content: Interact, Flex, Learn, Explain, Analyze, and Focus.”

Andersen does a nice job of incorporating the “Did You Know?” video into her presentation while showing how to utilize Prezi to its fullest.  Click on the presentation below to find out more about choices and how knowledge and skills can affect career paths.   Particularly fun is the “Little Billy” video showing what happened to Billy and others when they entered the workforce and experienced information overload syndrome.

If you have ever wondered how to make the most out of using Prezi, this presentation can show how to do this.


Nepotism: Consequences Good and Bad

Nepotism may be frowned on in some companies, but that is not to say that some very famous people have been helped by it.  In Latin, nepotis means nephew.  Nepotism is now more broadly defined as:  When someone gives favoritism to a relative without necessarily basing it on their abilities or merit. had a very interesting article recently titled:  10 Famous Businesspeople Who Benefitted from Nepotism.  This list contained some very recognizable last names including:  Forbes, Trump, Hilfiger, Kraft and Walton.  The article pointed out the hypocrisy that may exist in terms of when nepotism is considered alright.  “At the blue collar level, when friends hire friends or a father expects his children to join the family business, we often believe it’s a sign of strong family values, not unethical or slimy business. But at the executive level — where millions and billions of dollars can be earned — favors are made in secret. It might be tempting to help your children or siblings get a great job, but in the public eye, it’s shameful.”

Viewshound recently wrote about whether nepotism is an unfair advantage or a sensible employment strategy.  Whether it was a sensible strategy or unfair practice is something that will be debated in the current lawsuit where Murdoch News Corporation is being sued by its shareholders for buying the chairman Rupert Murdoch’s daughter’s business for $675 million.  According to the Huffington Post, “The lawsuit seeks damages and a declaration the board breached their fiduciary duty to shareholders.”

New Study Shows Young Adults Find Power in Debt: Lack of Education to Blame

In recent research published in the journal Social Science Research, the data showed that young adults aged 18-27 actually felt empowered by having debt.  They felt that it increased their self-esteem and made them feel in control of their lives.  Because they were able to attain goals of buying things, they perceived this as a good thing. 

ScienceDaily reported, “The study involved 3,079 young adults who participated in the National Longitudinal Survey of Youth 1979 — Young Adults sample. The NLSY interviews the same nationally representative group of Americans every two years. It is conducted by Ohio State’s Center for Human Resource Research on behalf of the U.S. Bureau of Labor Statistics.”

The young adults who had less money to begin with, felt more empowered by this new found ability to purchase things.  “Results showed that those in the bottom 25 percent in total family income got the largest boost from holding debt — the more debt they held, both education and credit card, the bigger the positive impact on their self-esteem and mastery.”

The study found that as young adults became older, they had a more realistic idea of what this debt was doing to their lives.  By age 28-34, the stress caused by the debt was starting to be felt.

The results of this study back up what has been called a movement toward an instant gratification society.  The Arizona Republic reported, “Many young adults might feel good about incurring debt because it lets them purchase desired items without having to delay gratification.  They are happy they can actually get credit and feel more like adults now.  .  .But they don’t actually understand what that entails.”  

Eventually the bills start piling up and these young adults will have to face the consequences of paying off what they have charged. 

How did this generation get to this point?  Lack of education may be to blame. Here is a reprint of an article I wrote several years ago that addressed this problem:

Lack of Education to Blame for Financial Crisis 

The current financial crisis is entirely our fault.  We are a nation of financially-ignorant people doing crazy things like buying a $450,000 home on a $40,000 a year salary with a 120% loan. How in the world did we think that this was OK?  What are we doing to be sure that this won’t happen again?  People are sick of reading about bad news and the economy. They’d rather just put their heads in the sand and hope Obama is here to save the day. Well I’m here to tell you, if we don’t change the way we teach personal finance to the youth in our country, we will have learned nothing from this economic disaster and future generations are doomed to repeat our mistakes. 


Having taught college business students for many years, I am horrified by the lack of personal finance training our youth receives.  Should it be up to the young adult to learn this on their own? There are a lot of books on personal finance out there.  If you hang out at a bookstore and watch the type of people who are reading them, however, you will notice it is not the young generation purchasing them.  It is usually the 30 and older crowd that has now found themselves in financial straits and want to know how to get out of it.  The younger generation doesn’t realize that they need this knowledge yet.  Their parents probably never taught them because they probably have a limited understanding of personal finance themselves.  How can we expect parents to teach children something they never learned in the first place?

Shouldn’t personal finance be something we learn in high school and college to prepare us for our financial futures?  Arizona State University’s W.P. Carey School of Business has a good reputation.  I use that as an example because that is where I received my BS in Business.   Business Week lists ASU in its 2007 rankings as 66th out of the top 100 business schools.  I am not trying to pick on ASU because it is a wonderful school.  However, last semester they offered only one course that addressed personal finance and retirement planning.  Only three sections of this course were even offered.  For one of the largest business schools in the US, there was not much of a focus on educating our youth to be financially savvy.   ASU only required that business minors take this course. 

I recently ordered the textbook that ASU uses for this course. I love to read all I can read about personal finance; I realize that I am not typical in that regard.  However, even with my keen interest in the subject, just looking through this text, I was so bored!  If I see the words “net present value of money” . . .  even I want to run.  I just don’t think that it teaches the types of things young people need to know in a way that would spark their interest.  This text is busy with charts, pictures, numbers and balance sheets.  A young adult that isn’t savvy in math might get immediately turned off by that.  To be fair, this course is offered to business majors who are probably decent in math.  However, what about the rest of the students who are not?  Why are we only teaching personal finance to business majors?  Granted, it is a class that is open to everyone, but it is not required.  To me, this text would be a “next level” type of teaching tool for those who understand the basics already.  Unfortunately if ASU is typical of what other schools offer, they are missing the boat of what it takes to reach the average student.

Even if some form of money management is taught before college, part of the problem stems with allowing kids to be able to advance through school without passing tests to prove their personal finance knowledge.  Dr. Danielle Babb, author, entrepreneur and professor who appears frequently on national television and radio claims, “Kids shouldn’t be allowed to move on if they haven’t mastered the basics.”  Unfortunately many are learning about finance the hard way.  Right now that may be through watching the collapse of the current economy. As Dr. Babb pointed out, “Right now an entire generation is learning about markets; that they don’t just go up – they can go down, too.” 

Paula Zobisch, Ph.D., a well-respected professor who teaches business at ten online universities, agreed that this issue needs to be addressed.  When asked how she felt about the personal finance education that our youth is receiving she responded, “Sure, let us lean on the high educational institutions to teach financial management, but let us not also forget high school. And even more importantly, let us remember parents who could teach financial management by giving younger children an allowance and then guiding the management of that allowance. Financial management begins long before college.”

Fox News (2009) reported 48% of high school seniors correctly answered finance and economics questions.

This is not to say that more colleges and universities aren’t realizing the importance of teaching personal finance.  In fact, universities such as Lynn University, University of Cincinnati, Kent State, Fairfield University, Scripps College and Texas State all are among the colleges offering courses in personal finance and money-management.  However, some universities have had some convenient relationships with credit card companies which seem at odds with teaching fiscal responsibility. 

New York Times recently featured a story about how colleges profit from marketing credit cards to their students.  Michigan State University came under fire as it was noted that they allowed Bank of America to offer advertising items to their students to sign up for banking and credit services.  In fact, according that the New York Times (2008) “Bank America’s relationship with the university extends well beyond marketing at sports events.  The bank has $8.4 million, seven-year contract with Michigan State giving it access to the students’ names and addresses and use of the university’s logo.  The more students who take the banks’ credit cards, the more money the university gets.  Under certain circumstances, Michigan State even stands to receive more money if students carry a balance on these cards.”

If we step back to look at our children’s personal finance education even before college, it is interesting to check out the National Standards (2007) in K-12 personal finance education.  The standards define financial literacy as “the ability to use knowledge and skills to manage one’s financial resources effectively for life time financial security”.  The standards include areas such as financial responsibility, planning and money management, credit card and debt, as well as saving and investing.  Some of the 12th grade goals include having the ability to “analyze how economic, social-cultural, and political conditions can affect income and career potential” as well as “explain the effect on take-home pay of changing the allowances claimed on an employee’s withholding allowance certificate (IRS form W-4).  What they don’t really cover is how much time they are devoting to these topics.

The National Standards are created by the JumpStart Coalition for Personal Financial Literacy in Washington, DC.

There are educators and organizations set up that are trying to do something about educating our youth.  The DuPont Fund is one of these organizations. In 2008 this organization created a presentation to increase awareness of the lack of financial literacy.  In that program, the author addressed the areas that required attention.  “There are three parts to a successful financial literacy education program. (1) Quality Financial Education Products (2) Qualified and Trained Financial Educators (3) Evaluation Program in Place to Measure Results” (Lindfield, 2009).  If we do not have quality financial education products, then we are limiting the educators’ ability to reach this group of students. 


Having two grown daughters and after teaching for 6 different universities online, I personally have not found too many students who can meet many of the required standards.  If we have set guidelines for what seems to be admirable goals in educating our youth, why haven’t the graduating high school and college seniors learned these important lessons?  There are several reasons.  These schools may only be devoting a small amount of time to very important topics.  It is also quite possible that personal finance is the last thing on their minds while attending school.  They can’t even relate to it yet.  Lastly, when and if they actually do receive personal finance training, it is usually in a format that is hard for them to digest.

Many financial websites like Charles Schwab’s have some interesting statistics on how our youth view the importance of personal finance training. “Among the ideas tested, young people believe providing incentives for states to mandate financial education in schools is the most important step the Obama Administration can take to improve financial literacy.” (Schwab, 2009).  In fact, studies are showing that facing future demands without a financial education is a source of serious concern for young adults.  “Seven in 10 (71%) are “very concerned” about the country’s economic future. More than half (53%) are “very concerned” about their personal financial future” (Schwab, 2009).

Schwab (2009) data shows the concern our youth has about money management.

The US Census Bureau (2009) predicts there will be 18.4 million college students this fall.

Part of the problem with educating our youth about personal finance is that books on the subject are written in an unfriendly or boring manner.  Even the books that are aimed at a young audience can be in question and answer format or simply read like text books.  When something is so far-removed from what they deal with on a daily basis as personal finance is in those early years, it must be taught in a way that allows young people to picture themselves in situations that they could relate to. It’s critical to sell them on the idea of the importance of understanding personal finance.

Having been in sales for over 25 years, I learned many tricks for things to do to “sell my point” so that customers would want my solution.  When I was in pharmaceutical sales, part of my sales training was to paint a picture in the doctor’s mind. If our youth is taught personal finance through picture painting or storytelling, perhaps they will learn more. Techniques like placing images in their heads are important for the person to get the point you are trying to get across.  If I told the doctor to prescribe my drugs because they were good, I got nowhere (this is what the traditional personal finance book does).  If I told them that their patient would be calling them at midnight complaining about migraines or inability to breathe if he didn’t prescribe my drugs, then he had a picture and more reason to do it because he didn’t want to be disturbed in the middle of the night. We need to paint the picture of why personal finance is important in students’ minds.

It is important to get the message of personal finance responsibility in front of the next generation so that they don’t end up the way previous generations are now, having to file bankruptcy or losing their homes.  By targeting our high school and college students with education that delivers the message in a picture-painted storytelling format to explain the importance of personal finance, perhaps the next generation will avoid the tragedies that we are all dealing with now.  To do this, we need to focus on creating educational materials that are delivering the message in a way that allows us to meet the standards that we have set for our youth. 


Every day there is another article or news story about families facing foreclosures or bankruptcy.  According to Realty Trac there were more than 3.1 million foreclosures filed in 2008.   Even if people were able to keep their homes, suddenly they are upside down, owing more than it is worth.  We have over 3.5 million homeless people in the US.  If we are fortunate enough to still have a job . . . that may be all we have.  Those of us who had our retirement savings in a 401k are now wondering what we will do when we retire.  As we watch our life savings dwindle away with the falling stock market, shouldn’t we be thinking about how we got here and how we could have avoided this in the first place?

RealtyTrac (2009) data shows a steep include in foreclosure activity.

There are foundations and coalitions that focus their attention on such issues.  The New America Foundation addresses challenges facing future generations. Their site has had articles addressing the importance of utilizing what we have learned throughout this crisis to teach our youth.  “Such moments of financial trouble are teachable opportunities for children and youth to learn about personal finance, and to improve their own money management skills.  However, comprehensive strategies for educating children and youth about personal finance so that they can successfully navigate a complex financial market place have not yet emerged.” (Lopez-Fernandini & Murrell, 2008).

The problem is that changing the education system is no easy task.  Proposals must be made.  Money must be spent.  I recently sent a letter to Arne Duncan with the U. S. Department of Education, explaining my concern about the current lack of personal finance education for our youth. I explained I would like to propose a solution.  What did I get back?  I received a form letter commending my interest in education but politely stating that I should check out the Excellence in Economic Education (EEC, 2009) program already in place.  At the site, you can download current information about national programs currently in place.  According to the EEC, there was $1,447,267 worth of appropriations available for 2008 allotted to personal finance education.  Making grants available is a good start. But what about addressing the problems in the school’s curriculum?

Obviously the current programs are not working.  If we are not open to looking at alternative solutions to our current lack of education our children are receiving, aren’t we doomed to repeat our past mistakes?  I realize the government has its hands full with the current crisis.  However, our government may need to learn from its past mistakes.  Isn’t the definition of insanity doing the same thing over and over and expecting a different result?  By not addressing the problems within our educational system, we are doomed to repeat our past mistakes.

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Considering Plastic Surgery? Site Lets Patients Share Stories

Visit Our Before After Photo Gallery

Sites like HysterSisters have been popular for women who want to get together and discuss their menopause and hysterectomy-related issues. Now there is a site for people to utilize who may be considering plastic surgery.  The site offers a variety of information including everything from post-surgical underwear choices to information about what products may be helpful to heal after specific surgeries. 

If a patient is considering eyelid surgery (blepharoplasty) for example, they can go to the link specifically about that procedure to find out details about the surgery including how long it will take to recover, homeopathic remedies for pain relief, what other comfort products are available, and even what makeup works the best as camouflage.

Like the HysterSisters site, the MakeMeHeal site offers a message board.  According to their site, “Our plastic surgery message boards are for all of us who want to talk, listen, share, help, and support fellow women and men interested in cosmetic surgery and non-surgical procedures. You can read messages without logging in. To post a message, please log in or register. It’s free…and being a member gives you access to important information.”

The site even offers a directory of doctors.  Be aware that the doctors with a lot of information and recommendations may also be advertising on the site. It is important that you research any physician on additional sites.  Patients can rate their doctors and even upload their own before and after pictures.  There is a “create your photo album” option available for those interested in keeping track of several operations.   

I recently asked Dr. Robert Spies, a board-certified plastic surgeon in Arizona what he thought about this site. Dr. Spies stated, “It’s an informative, easy-to-navigate website that provides excellent up-to-date information on the latest plastic surgery procedures.” For additional information about specific operations, see the following links from Dr. Robert Spies, MD at Arizona Plastic Surgical Center:


Breast Augmentation


Tummy Tuck

Non-Surgical Procedures like Botox

Top 5 Things to Know to be a Successful Entrepreneur

The typical entrepreneurial personality has the drive and ambition for success.  Like anything in life, though, it is always harder to do something the very first time.  This can discourage many new entrepreneurs from taking that initial leap and to start their own business. 

I teach several entrepreneurial courses and have put together some important articles that I recommend to my students.  The following list contains many of these articles and some of the most important things that entrepreneurs should do in order to be successful:

  1. Read Success Stories and Attend Lectures:  An excellent way to be inspired and learn from other entrepreneurs is to read their success stories. recently came up with a list of 20 Biographies Every Serious Entrepreneur Should Read.  These books include important success stories from Ben Franklin to Sam Walton.  Another very important article to read is:  50 Excellent Lectures for Small Business Owners.
  2. Learn the Truth About Failure:  Many entrepreneurs are stalled in their pursuit of success due to their fear of failure.  Even some of the most famous entrepreneurs met with failure before success.  To find out more about this, check out:  50 Famous People Who Failed Before Becoming Successful. Also see:  Famous Business Failures: Is it as Gloomy as it Sounds? Also see:  10 Famous Product Failures and the Advertisements That Did Not Sell Them.
  3. Learn the Truth About Finances Required:  Not all entrepreneurs come from wealthy families.  It can be challenging to come up with the funds required to begin a business.  Find out how some very famous entrepreneurs became successful in the article:  Famous Entrepreneurs Who Hit it Big With Humble Beginnings.
  4. Learn How Women Have Become Successful Entrepreneurs:  Some very successful entrepreneurs have been women.  Check out:  Most Inspiring Entrepreneurial Women.
  5. Learn How to Network:  One of the best ways to get a product or company known is through social media.  Part of an entrepreneur’s success is through finding their customers and their niche.  Check out:  5 Top Networking Tips for Small Businesses.

Once an entrepreneur has developed a strong idea of the direction they want to take, they need to work on their feasibility study.  Investors will want to see this to be sure that their idea is sound. Another important aspect of creating their new business is deciding on a vision and mission statement.  Check out The Top 10 Mission Statements in 2011. Once an entrepreneur has received enough funds to get their new business off the ground, they may want to consider whether or not to go IPO.  Many companies like Facebook have waited and not gone this traditional route.  Find out Why Companies Are Not Going IPO due to fear of the past dot com crash.

Top Universities Increasing Online Degrees Programs to Meet Needs of over 5 Million Learners

Arizona State University is just one of many major universities that have started to increase the number of online courses they offer.  Within the next decade, ASU expects that 25% of their students will be exclusively taking virtual classes.  ASU and other schools are keeping up with their learners’ desire to take online courses. 

The Sloan Consortium, also known as Sloan-C, is an institutional and professional organization integrating online education into mainstream education.   The consortium is committed to quality online education.  The Arizona Republic reported, “According to an annual Sloan Survey of Online Learning at 2,500 colleges and universities, 29 percent of students took at least one course online in fall 2009, up from nearly 12 percent in fall 2003.”

In a recent webinar I created and delivered for Sloan-C, there was strong interest by educators to learn how to deliver effective online courses. There is no mistaking the popularity of online education. Even Bill Gates praised online learning in his 2010 Annual Letter stating, “A lot of people, including me, think this is the next place where the internet will surprise people in how it can improve things.” According to a recent survey by the Sloan Consortium, more than 5.6 million students took an online class last fall, which translates to about 30 percent of college students.

The days of thinking that online education is somehow inferior is changing.  Arizona’s three main universities are all embracing online learning.  ASU is ramping up their online program. University of Arizona (U of A) has nearly 30 degree programs exclusively available online; many of these programs are graduate-level.  Northern Arizona University (NAU) has 63 exclusively online programs and anticipates a 10% growth increase per year.

Arizona universities are not the only major universities to get on board with online education. Some other very prominent universities that also offer online courses include:   

If you or someone you know is considering taking an online class, it is important to understand the terminology, the process and the tricks to being successful as an independent learner.  For help, check out:  The Online Student’s User Manual:  Everything You Need to Know to be a Successful Online Student

Boomerang Generation: College Graduates Giving up on Employment and Moving Back Home

There has been an unusual trend with recent college graduates.  After working so hard to become educated for their new careers, recent grads are not jumping into the workplace right away.  This has caused an increase in the numbers for unemployment in this population.  However, this unemployment has been influenced by some of these grads actively making the choice not go to work.

It’s not only that employers don’t want the recent graduates. In fact, Wall Street Journal reported, “Employers plan to hire 19% more new graduates this year than in 2010.” Part of the choice has been due to the graduates opting to do other things. In that same article, it was reported, “Career counselors at colleges say that in the past two years they have seen increasing numbers of graduates opting to travel, volunteer, or get unpaid work experience rather than head straight into a tenuous job market.”

Recent statistics show that up to 54% of those under the age of 25 are without a job. Many of them feel that the economy is so bad at this time that they would be wasting their time even trying to get into the workplace.  This has caused a trend of young adults moving back in with their parents.  The New York Post reported, “This year, some three million young people are expected to graduate from college. Facing a double-digit unemployment rate for young people, 85 percent of them will initially move back home with their parents, and that’s up from 67 percent in 2006, according to a poll by researcher Twentysomething Inc.”

Some have referred to this new generation as the Boomerang Generation.  Just as parents think their children have left the nest, they turn around and come right back.  Some students are holding out for the job they want rather than taking “just any job”. Having gone through the time and effort to get a higher education, they are not willing to take employment beneath what they feel qualified to do.

New Gainful Employment Rule May Take a Year to See Impact

For-profit schools have been waiting to see the final version of the new gainful employment rule that was made public on Thursday.  Many are relieved to see that the final design was not as strict as originally anticipated.  However, how it actually impacts these schools won’t be truly known until next year when the U.S. Department of Education releases information about how students are paying off their loans. 

The new gainful employment rule goes into effect July 2, 2012. This rule was set up to restrict students from using government aid to pay for schooling that doesn’t include occupations that have a strong entry-level salary.  This rule affects the big schools like University of Phoenix but it also has an impact on the smaller cosmetology and other private sector colleges. 

Federal financial aid has been a big factor in financing students’ education. This has caused concern for-profit schools should this funding should be cut off.

The Arizona Republic Reported, “Under the gainful-employment rule, students can’t use federal aid for programs that fail three tests: at least 35 percent of former students in that program must be paying down their loan balance, the student loan payment must not exceed 30 percent of typical graduates’ discretionary income, or the annual loan payment does not exceed 12 percent of typical graduates’ total earnings. If a school’s program fails the test three times in four years, it is cut off from federal financial-aid funding. For the first time, starting in July, the rule requires schools to disclose total program costs, graduation rates, job placement rates, loan repayment rates and other information to students. Earlier versions of the rule had tougher student repayment standards, took effect faster and did not have the “three strikes” provision. The final version gives schools more time to correct deficiencies and makes it likely that fewer will lose access to federal student aid dollars.”

Click here for the new Gainful Employment Rule guidelines.


Generation of Haters Hiding Behind Social Media Anonymity

Image via

We’ve all seen the areas on Youtube, blogs, and other news areas where people make their anonymous comments about the topic at hand.  It has become very easy for people to make comments that they might not otherwise have made should they have had to have their name or face associated with their remarks.  Many comments are made by children under 18 and some of those comments may be just dismissed as immature.  However, as more news stories surface about children killing themselves from cyber-bullying, there is growing concern about society accepting this kind of behavior.  (For 11 facts about cyber-bullying click here). reported that 75% of students have visited websites that bashed other students.

Many blogs, including this one, allow screening of posts before allowing them to be exposed.  This is useful to avoid the deluge of spam that comes across from people trying to sell their unsolicited products.  However, it can be reassuring to know that “haters” can’t just post anything they want.

Why are there so many angry people out there that want to write negative comments?  Part of the issue that these people have, other than immaturity, is a lack of emotional intelligence (EI).  Emotional intelligence may be defined in many ways.  One of the easiest ways to think about it is to define emotional intelligence as the ability to understand one’s own emotions as well as those in others.  People who write these posts have little consideration of the feeling of others.  This shows a lack of interpersonal skills.

It brings forth a question as to whether any specific demographic has more issues with emotional intelligence than others.  Rueven Bar-On, creator of the EQ-i emotional intelligence test, found that his model, “reveals that older people are more emotionally and socially intelligent than younger people, females are more aware of emotions than males while the latter are more adept at managing emotions than the former, and that there are no significant differences in emotional-social intelligence between the various ethnic groups that have been examined in North America.”

The good news is that emotional intelligence can be improved. Authors like Marcia Hughes and others have written several helpful books about how to increase levels of EI.  Author and psychiatrist John Gottman discussed helping our children’s emotional development in his book, Raising an Emotionally Intelligent Child.  Some of the things Gottman suggests are to:

  • Listen to our children with empathy.
  • Help your children name their feelings.
  • Validate your child’s emotions.
  • Turn their tantrums into teaching tools.
  • Use conflicts to teach problem-solving.
  • Set an example by remaining calm.

By helping our children develop emotional intelligence, perhaps we can see a future of less “haters” and cyber-bullies making anonymous hurtful comments.

Cyber Bullying and Social Media
Created by: Online Counseling Degrees


Using QR Codes to Get a Job or Promote Your Business

You probably have seen QR codes and don’t even realize it.  Perhaps they were on a marketing ad or a flyer someone handed you.  You might have seen them on a promotional piece or on a poster at a local store.  It may have looked so under-stated that you probably passed right by it and didn’t give it a second thought.

Start looking for them.  You’ll be surprised at how many places are using them.  What are they?  Think of them like a bar code that lists a lot more information and can direct you to specific websites.  Companies are creating these codes to be used with smartphone apps.  This is an example code that I created for my book, It’s Not You It’s Your Personality:

It’s really simple to make one.  You can go to a site like and type in the information you want to be encoded.  It may be something as simple as a website address.  You can go to the Qurify site and type in your website URL address. If you don’t have a website, consider putting in your Linkedin profile page.   Click on the Qurify button and then download the image it creates as a jpeg file.  Now you can take this file and put it on your business cards, on your resume, or on any other information you create. 

Anyone who has a QR Reader app on their phone can simply start the app on their phone and point it at your code.  When they do that, they will be directed on their phone to the URL address you entered on Qurify.  It couldn’t be easier. 

This can really make you stand out from the rest in the job search.  Just having that code on your resume will make those that don’t know what it is, look into it why it is on your resume.  For those that do know what it is, they will appreciate how technologically you savvy are.

If you have your own business and want to promote different parts of your website, these can be useful as well.  To show examples, I created several of these QR codes for Dr. Robert Spies’ plastic surgery site.  To see how they work, first download a free QR Reader app onto your smartphone.  Then open that app and point it at the codes listed below.

This code directs you to information about facelifts:

This code directs you to information about tummy tucks:

 This code directs you to information about breast augmentation:

 By having different QR codes like this, you can customize your marketing material to direct people to the appropriate websites.  For companies like a plastic surgery practice, this can be a very effective tool to target people that have a strong enough financial background to own a smartphone as well as those that are interested enough to point their phone at the code for more information.  It is a great tool to specifically target the appropriate population. 

To find out more about how these codes work, check out information from the guys at how stuff works technology podcast. 

Where Your College Tuition is Spent

Many people are going back to school to further their education in the hope of being more marketable in the workplace. As tuition increases, students may be wondering where their money is being used. reported 10 Telling Stats on Where Your Tuition Money Goes. It is interesting to note that the professor’s pay is not a big factor in these increases. It may be surprising how much goes to construction and renovations. Also of note is how much is being spent on entertainment. “Travel and entertainment are major expenses for universities. For example, Kansas State University spent $9 million in travel and entertainment related expenses in 2010.” For the complete list explaining where your funds are being spent, click here.

Marketers Target Impatient Customers through Smartphone Quick Response QR Codes


Quick Response or QR codes are the latest bar code system that allows customers to use their smartphones to obtain discounts, gather information and even order products ahead of time so that they are ready upon their arrival.  For an instant gratification generation, these new codes can connect customers to products faster than ever before.

Companies are putting these codes in their advertisements and on their products so that customers can scan them with their smartphones and gather more information, find out about discounts or even order the product.  Although these codes aren’t that new, companies are starting to use them more due to the increased frequency of consumers using smartphones. 

It’s simple to install an app on a phone. In fact some even come with the app pre-installed.  Wall Street Journal reported, “Scanby Inc., a New York company that develops and manages QR codes, estimates that 30 million people in the U.S. have a code-reader app on their phone.”

Companies like Ethical Bean are taking advantage of the code to get their coffee products into their customers’ hands more quickly.  Customers simply need to order their coffee through the use of these apps and it will be ready when they arrive to pick it up. 

These apps can also give more information about the products being purchased.  Customers can find out recipes, ingredients and more.  The Wall Street Journal had some statistics about the use of these codes:

  • 32% of consumers in a recent survey said they’ve used a QR code
  • 70% plan to use QR code again or for the first time
  • 53% are motivated to use it by getting a coupon, discount or deal
  • 52% are motivated to use it by getting more information

Linkedin Going IPO: Concerns of Its Value Being 200 Times Its Earnings


On Thursday Linkedin will have the ticker symbol of LNKD.  Linkedin is finally going to become an Initial Public Offering or IPO.  Becoming an IPO means it will be a publically-traded company.  In this case, the company has the hope of raising $274 million.  

IPO’s have been of concern recently as companies are being valued at far higher levels than they are returning.  If Linkedin is able to price their stock in $32-35 range, that would make their value just over $3 billion.  According to the Wall Street Journal, that is “nearly 200 times last year’s earnings of $15.4 million.”  

Many companies have been using venture caplitists to fund them until they can go IPO like Linkedin.   However, the dot com crash has had a big impact on how venture capitalists invest in the current market. To understand why, it is important to know a little history about the impact of the Internet and why these investors are leery. For more information about fear of IPOs and over-valued companies, click here.

Millennials Hoping for Boomers to Retire

Dashboard 1

A recent article titled Millennials Have Hope: The Boomers Will Retire caught my attention.  The current economy has led to fewer jobs available for a larger potential workforce.  Many people who used to retire in their 60s are continuing to work, making it harder for Millennials to find employment. 

Younger generations may be obtaining their college degrees in the field in which they would prefer to work, only to find they are taking any position they can get.  According to this article, “Nationally, 13.2 million people are unemployed, and the jobless rate for the under 20 age group is 21 percent – 15 percent for 20- to 24-year-olds. The ratio of unemployed workers to job openings is 4.3-to-1.”

The author of this article included the chart listed above, which I assume is just for their local area in Minnesota.  However, it gives a good indication of a general timeframe of when the change from predominantly Boomers to Millennials should start to occur.  To read the entire article, click here.

How to Find Hashtags on Twitter


Hashtags are a popular way to start up a conversation about a specific topic within Twitter.  By putting the # sign before a subject, it creates a conversation that others can join.  For example, if I wanted to tweet about plastic surgery, I could include #plasticsurgery within my tweet and it would list my comment on the discussion being held within Twitter about that topic.   As you can imagine, a recent popular hashtag topic was #royalwedding

The challenge comes with finding all of the conversations you would like to join.  One site that is helpful is called What the reported, “What the Trend shows you the top hashtag and non-hashtag trending topics. It lists the 10 top trending phrases at any given moment on Twitter, along with a short description of each. Just underneath the written description is how long ago this phrase started trending, and when it received its description. What the Trend also shows you the top trending topics in several geographic areas. You can also view all of the trends from the past 24 hours, and sort by verified trends, explained trends and much more.”

Trendistic is another site that can tell you just how popular a hashtag is on Twitter.  If you type in the hashtag phrase into their search, it can tell you not only the most recent conversations about that phrase but also how active it has been for the last 24 hours, 7 days, 30 days, 90 days and 180 days. The site also gives embedding information so that you can put their charts on your blog or website.  Check out the right side of the main Trendistic site to see a list of the top trending topics.

You Are Only as Good as Your Last Deal: Top 5 Ways to Avoid Being Expendable at Work


There is an expression that is often used in sales:  “You are only as good as your last deal.” What is meant by that is that management has a short-term memory and no matter how good you were in the past, they are focusing on what you can do for them right now.  It may seem unfair to those who have worked very hard throughout the years to find out that their jobs may be on the line due to one poor month of performance.  However, this is a reality in this market.

The new movie, Larry Crowne, with Tom Hanks and Julia Roberts, is about Hanks’ character, a top performing employee who has won the employee of the month something like 8 times.  He is self-confident that management has requested his presence in their office to tell him that he has just won for the 9th time.  Instead, he finds out that they are letting him go due to his lack of a college education. 

This is a pretty common situation that happens in today’s workplace.  Employees are becoming concerned about keeping their positions.  There are a lot of people with strong work histories out there that are in the market for a job…your job.   There are some important tips to keep in mind when trying to avoid being expendable at work.  These include:

  1. Work harder than your coworkers.  That may seem to be common sense, but it is surprising how many people overlook the fact that they may not be number one in the office.  There is an old expression:  I don’t have to outrun the bear.  I just have to outrun you.  Think of being laid off as the bear and you have to be better than your coworkers to survive.
  2. Multitask.  One way to be more efficient at your job is to multitask.  Some may argue that there is no such thing as true multitasking but there is such a thing as combining small jobs together so that you get more done in less time.  I often share an example with my students of how I would type my call notes while “dialing for dollars” so that I could make twice as many phone calls as my coworkers who waited until the call was completed to type up their notes.  Find ways to combine things like this to be more efficient.
  3. Add value through education.  The Tom Hanks example is a good reason why you should consider furthering your education to compete. You might find that a certification is enough.  You might find that an MBA would add value.  Find the thing that makes you stand out from your fellow coworkers. 
  4. Put in the time.  If you are the last one to get to work and the first one to leave, you may find that management has noticed.  Look around your office and pay attention to who gets there late, who lollygags around and doesn’t work hard.  Put in the hours but also be sure that management sees how hard you are working.  There is no shame in copying them on things that show you have done well.
  5. Work smarter vs. harder.  Some people think that just putting in more work hours means they are working hard.  If you are the guy/gal who plans the plan to plan the plan, then you are not efficient.  A plan is important to keep you on track. Just be sure you don’t spend all of your time planning and none of your time doing. 

If you do these 5 things, you’ll be well on your way to outrunning your coworkers and avoiding the bear (loss of employment).

Microsoft Buys Skype

NEW YORK — Microsoft Corp. said Tuesday that it has agreed to buy the popular Internet telephone service Skype SA for $8.5 billion in the biggest deal in the software maker’s 36-year history.

Buying Skype gives Microsoft access to a user base of about 170 million people who log in to Skype every month, using the Internet and Skype usernames as a complement to the traditional phone network and its phone numbers.

For the rest of the article see:

Pharmaceutical Representative Jobs Being Replaced by Computers

Ask anyone about a pharmaceutical sales job and you are likely to hear something good about it.  People have this conception of the job being glamorous, well-paid and well-respected.  It can be glamorous working in a sales division of a large manufacturing company.  There may be company cars, plenty of perks, some traveling and even entertainment at events.  In my years in pharmaceutical sales, my company paid big bucks at meetings bringing in high end entertainers including:  Bill Cosby, Bob Newhart, Kenny Loggins, Martina McBride, Danny Gans, Harry Anderson, Larry Miller, Huey Lewis and many more.

Those days of big spending on the sales force are changing.  In fact, the drug makers are not only cutting back on entertaining their sales force, they are actually getting rid of them, replacing them with digital tools.  Wall Street Journal reported, “Tens of thousands of pharmaceutical sales reps have been eliminated in the U.S., creating a void that drug makers are now increasingly filling with websites, iPad apps and other digital tools to interact with doctors who prescribe their treatments.”

I was going on my 20th year at AstraZeneca when I quit in 2002.  When I first started with the pharmaceutical division of the company in 1987, sales reps didn’t even have computers.  Notes about conversations with doctors were handwritten.  A sales rep was given certain zip codes as their territory and they had a lot of control over their day and how they interacted with doctors. The plan was to call on each doctor once a month and explain the products.

Fast forward to the early 2000s and by that time, the reps all had handheld computers.  Instead of one representative calling on the doctors once a month, sometimes there were 5-10 representatives all calling on the same doctor with the same message every month.  Somewhere along the way, big pharma management decided that if the doctor heard a message two times, they were more likely to remember it.  That changed to 3 times, 4 times and so on until they hired so many representatives per doctor that when I left, these poor doctors had to listen to the same message delivered to them at least twice a week. 

It turned doctors off to the idea of a pharmaceutical sales representative calling on them.  Many of them became “no see” doctors which meant they would no longer allow representatives to call on them.  According to the Wall Street Journal, “In 2009, one of every five doctors in the U.S. was what the industry calls a “no see,” … Just a year later, that jumped to one in four.”

Before I left AstraZeneca, they were already beginning to work on some computer-based sales presentations.  Doctors were not really catching onto that idea a decade ago, but the digital market has become much more popular since then.  The Wall Street Journal reported, “AstraZeneca set up a digital marketing group in 2009 and substantially ramped up its work last year, says John McCarthy, vice president of commercial strategy and operations in the U.S. The group, which is primarily focused on marketing to health-care providers as opposed to consumers, created “AZ Touchpoints,” a website doctors can use to ask questions, order free samples and ask about insurance coverage. The site also contains brochures and other “educational materials” that doctors can print out.”

What does this mean for the pharmaceutical sales representative job?  “Last year, AstraZeneca said it planned to eliminate 10,400 jobs by 2014, including thousands of sales positions in Western markets. The company said the cuts, amounting to about 16% of its work force, would help it save $1.9 billion a year by 2014.” 

Looks like I left at the right time . . .

Fear of Past Dot Com Crash: Venture Capitalists Only Interested in Consumer-Targeted Companies like Facebook or Groupon


The dot com crash has had a big impact on how venture capitalists invest in the current market. To understand why, it is important to know a little history about the impact of the Internet and why these investors are leery.

The Internet became commercially popular in the mid-1990s.  By 1995, there was an estimated 18 million users on the net.  This led to the creation of online businesses which led to speculation about how big these companies could grow.  The problem came with how much these companies were actually worth vs. how much they were perceived to be worth. 

What causes a bubble and eventual crash?  When people get excited about a company stock, it can drive the price up but if it inflates to an unrealistic point where investors get wise to the fact that the company can’t be worth as much as they hoped, people bail, sell the stocks, the price drops, and the company crashes. 

The pain of those dot com crashes are still felt today.  Venture capitalists now may be more hesitant to invest.  Tom Abate with said that venture capitalists in 2000 made about 8000 investments valued at $100.5 million.  “In 1999 and 2000, Wall Street invested in 534 venture-backed initial public offerings.” Those, who cashed in early, made a lot of money.  As large amounts of money were being put into the market and speculation was growing, the bubble was forming.  NASDAQ hit its peak on March 10, 2000 at 513252, only to lose 78% of its value by October, 2002 when it dropped to 11411.

In 2001-2002 while a lot of companies were over-valued and going bankrupt, people found their stock purchases were not such a great investment.  So now when Facebook and Twitter are considering going IPO it has some potential investors concerned.  This is especially true in the case of Twitter that has yet to publically show their business plan. 

What has the effect been on venture capitalists investing?  An article in Investopedia stated, “In the year 1999, there were 457 IPOs, most of which were internet and technology related. Of those 457 IPOs, 117 doubled in price on the first day of trading. In 2001 the number of IPOs dwindled to 76, and none of them doubled on the first day of trading.” reported, “In 2008 and 2009, a total of just 18 venture-backed companies went public.”

Investments have picked up for the consumer-oriented companies like Facebook and Groupon.  However there has been a venture squeeze for companies with business products.  Wall Street Journal reported, “In the first three months of this year, venture-capital investment in consumer tech companies nearly tripled to $874 million from $310 million a year earlier. Meanwhile, investments in tech firms with business products rose at a slower rate to $2.3 billion from $1.9 billion a year earlier.  The shift away from business-oriented technology start-ups has been gathering steam over the past few years. Venture investment into such companies was $11.9 billion in 2010, down 35% from $18.4 billion in 2006, according to VentureSource. The overall number of financing rounds these companies received also dropped 18% to 1,261 during that time.”

Photoshop Creating a Reverse Dorian Gray Syndrome: Our Pictures Don’t Age But We Do

A recent Photoshopped picture of Duchess Catherine aka Kate Middleton caught my attention.  For some reason, the folks at Grazia decided that Kate’s already extraordinarily tiny waste wasn’t quite tiny enough, so they Photoshopped it to unnatural and humanly unattainable dimensions.

Photoshop has been used to make people look better in their pictures than they may look in real life.  This process has created what can be considered a reverse Dorian Gray Syndrome.  For those of you unfamiliar with Dorian Gray, it is a story by Oliver Wilde where a young man was so obsessed with remaining youthful that he was willing to sell his soul for it.  The deal he makes ensures that a portrait created of him would age but he would not. 

Today’s photographers commonly Photoshop our pictures to make us look better.  The photo used on this site has had some work done to it.  In fact, we are so used to seeing Photoshopped pictures that when we see the actual person in real life, it can be a letdown. 

Is Photoshop making us have unrealistic expectations of what we should look like?  Many people see these pictures and believe that Middleton’s12-inch waste is possible.  How much Photoshopping is too much?  Are we a reverse Dorian Gray society where we show up looking old and weathered while our picture remains perfect?  It’s not just Hollywood or rag magazines doing this.  I have known a  lot of people who have posted less than accurate pictures of themselves on dating sites.   This eventually has to catch up with us.  I imagine there has been a few surprised customers who eagerly awaited to see their date, only to find that they don’t quite get what they expected.

Coexisting with Four Generations in the Modern Workplace

The modern workplace has seen growth in the 16 to 24-year olds and over 55 year olds.  With people living and working longer, this growth has led to four generations of workers trying to coexist. This may present challenges to management.  According to The East Valley Tribune, “It’s not merely age that differentiates these workers, said AARP officials, but rather how they approach accomplishing different assignments and tasks, as well as how much “work” defines their everyday lives.” 

These 4 generations include:

World War II Generation (aka depression babies) – Those born prior to 1945

Baby Boomers – Those born 1946 to 1964

Generation X – Those born 1965 to 1982

Generation Y (aka the Millennials) – Those born after 1982

According to the Tribune each of these groups has unique needs:

World War II Generation – appreciate a logical approach to work, with clear job expectations that are fair and consistent. This group prefers face-to-face communication rather than phone or email. . .are reluctant to buck the system, uncomfortable with conflict and reticent when they disagree with their boss or fellow co-workers.

Baby Boomers – represent the largest segment of the American work force. There are roughly 77 million Boomers who are service-oriented, appreciate a team perspective, and are motivated workers . . . appreciate personal communication and the telephone, are not necessarily “budget-minded” and are uncomfortable with conflict. In addition, some may put “success ahead of result.” They also insist on phased retirement and health and wellness programs to foster a healthy lifestyle.

Generation X – are independent and creative souls who are adaptable, technology-literate and like to buck the system. They don’t need a boss constantly looking over their shoulder as they enjoy being turned loose to meet deadlines. . .this group enjoys communicating by voicemail and email and is looking for development opportunities and to add certifications to their resumes for upward mobility.

Generation Y – brings to the workplace optimism, a can-do spirit and the ability to multitask, but they are often inexperienced and require supervision and structure. This group, which prefers instant messaging, blogs, text messages and email, has difficulty communicating in the workplace and likes to be spoken with one-on-one.”

Inspired by One Tweet: Quakebook’s Creation is Helping Japan Raise Money


An expatriate in Japan, Our Man in Abiko, sent out a call with a single Tweet to social media contributors that eventually led to the creation of an e-book called Quakebook.  “The idea was to share the stories and experiences of people actually on the ground during the earthquake,” claims “In just four weeks, the 2:46 Quakebook project has turned an idea first voiced in a single tweet, into a rich collection of essays, artwork and photographs submitted by individuals around the world, including people who endured the disaster and journalists who covered it.”

Quakebook is available on Amazon for $9.99.  Amazon stated the intentions of the editor who created the book, “is to record the moment, and in doing so raise money for the Japanese Red Cross Society to help the thousands of homeless, hungry and cold survivors of the earthquake and tsunami. ONE HUNDRED PERCENT of the price you pay (net of VAT, sales and other taxes) goes to the Japanese Red Cross Society to aid the victims of the March 11 earthquake and tsunami. ”

The book has the title 2:46 Quakebook because it begins by showing the effects at 2 minutes and 46 seconds after the quake hit.  There are over 30,000 words of accounts and over 200 people who have chipped in for this project.  This whole project was completely volunteer-oriented and the e-book became available in only one month after the disaster.  Quakebookorg stated, “The contributions in 2:46 Aftershocks have come from a wide variety of sources, and include photographs, personal accounts, drawings; each telling their own tale.”

Click here to read some excerpts from 2:46 Quakebook:  Aftershocks Stories from the Japan Earthquake. To follow on Twitter, check out #Quakebook.

How to Teach Online Classes

I’m testing doing some radio podcasts.  This initial show has issues with the music in the first few seconds but it is just a test . . . Anyone interested in learning how to teach online courses may want to listen to this for helpful information though. Click on the picture to hear the podcast or click here.

Listen to internet radio with DianeHamilton on Blog Talk Radio

Famous Entrepreneurs Who Hit it Big With Humble Beginnings


The movie The Social Network showcased Mark Zuckerberg’s ability to create an enormous business from seemingly nothing.  Not all entrepreneurs have been accepted to Harvard like Mark Zuckerberg or Bill Gates to hit it big. However, having the intelligence to get there doesn’t hurt.

I grew up next door to a very smart man who worked his way through a state college and started a little company with $5000.  That man was Leonard (Sam) Shoen who created U-Haul by asking gas station owners to let him rent trucks from their lots.  Amerco is now the parent of U-Haul and is a far cry from the corner gas station beginnings.

There are plenty of Leonard Shoen and Sam Walton stories out there. recently published a list of 10 big businesses that got started in a garage including: 

  1. Apple
  2. Google
  3. Mattel
  4. HP
  5. Amazon
  6. Disney
  7. Microsoft
  8. MagLite
  9. Yankee Candle Company
  10. Harley Davidson

For more detail regarding how each of these companies got started, you can click on each individual company or read the article by clicking here.

To see Steve Jobs’ Commencement Speech at Stanford explaining how he started Apple watch the following video:


Importance of Facebook Like Button: Millennials and Women Likely to Hop On

Businesses are increasing their presence on Facebook in hopes that users will pick the “Like” button about their company, product or service.  This is becoming today’s “word of mouth” through technology. 

A research brief from the Center for Media Research claims, “Apparently a consumer approval on social media trumps other messages when people want to show their support for local businesses. Leading ways that users show support are:

•75% of people tell their friends

•20% of people say they “Like” it on Facebook to show their support, compared with only 13% who write a review

•Millennials and women are even more likely to hop on Facebook

•40% of people under 35 “Like” a business; 49% in the 18-24 group, versus 18% who said they would write a review

•25% of women hit the “Like” button, versus 11% who write reviews”

This does not mean that Facebook will capture all business.  “The study also showed:

•52% of adults under 35 visit more than two websites before checking out a local business

•63% of respondents under 35 head to Google

•24% visit Facebook;

•21% look at reviews sites and

•17% clicked on the first link on the search results page

•8% of people said a deal is the number one thing that influences them to try a local business”

Facebook and Twitter Getting Free Advertising through Redirection

Have you noticed lately how many companies post somewhere in their advertisement that they have a Facebook or Twitter page?  Perhaps you have seen wording like:  “Follow Us on Facebook” or “Follow Us on Twitter”.  Imagine if your company was mentioned like that on everyone else’s advertisements and you didn’t have to pay for that.   

This is something that is new in the advertising world.  In the past, you would see companies listing their websites to direct their business to their own companies.  They still do this, of course, but now they are also directing business to Facebook and Twitter to get people to come to their website indirectly. This redirection may have implications on web analytics, making it more difficult to know how many customers are seeing the company’s message.  However, the advantages for using sites like Facebook for advertising can be significant. reported, “With one in every 13 people on the planet using Facebook, the potential exposure that Facebook advertising offers can be massive, costing a fraction of what a TV advertising campaign might cost.”

This redirection of business is something that is growing.  It can be easier to get people to go to Facebook or Twitter initially due to their popularity.  Sites like allow links to be shortened and more information to be included in a tweeted message.  This can also be useful for redirection to mobile devices. reported, “Facebook and Twitter are two of the most user-friendly sites on the mobile web – and that’s great news for those who are going mobile with their websites, because it means people can right-click on links in Twitter – and be automatically taken to a mobile version of your site, if they’re accessing it from Twitter.”

Sites like Facebook are helping increase what used to be called word of mouth advertising by allowing people to pick “I like” on a product page. refers to the F-Factor involved here, meaning Friends, Fans and Followers on Facebook who can influence purchasing decisions. Check out an article by that suggests there are 10 tactics to increase your number of Facebook likes.   For more information about adding a Facebook Like Button to your site, click here.

Most Inspiring Entrepreneurial Women

Men are often listed as examples of successful entrepreneurs.  Oprah’s name may be mentioned, but far fewer women get the same recognition.  To give women their due, came up with a list that they name:  15 Female Entrepreneurs Who Are Incredibly Inspiring.

On their list they included Oprah Winfrey as number one (of course).  However, some of the other names listed may not be as recognizable, including:  Diane Von Ferstenburg, Madame C. J. Walker, Ashley Quails, Estee Lauder, Mary Kay Ash, Nelli Cashman, Caterina Fake, Kamila Sadiqi, Judi Henderson-Townsend, Sara Blakely, Ishita Khanna, Lauren Bush, Ama Pomaa Andoh, and Deborah Meaden.

Having taught entrepreneurial courses for many years, I have seen Oprah and Mary Kay listed as excellent examples, but most of these other names could use more recognition.  A few names that I might add to the list would be:  Debbi Fields of Mrs. Smith’s Cookies, Coco Chanel and J. K. Rowlings.  In fact, J. K. Rowlings’ rags to riches story is so fascinating, a new movie, starring Poppy Montgomery, will be coming out about how she made her $800 million fortune.  For more information about background of the 15 female entrepreneurs listed above, click here.

Kate Middleton Dukan Diet and Tracy Anderson’s 30 Day Method Latest Craze or Common Sense

With the upcoming wedding, there is a lot of focus on Kate Middleton. Her interest in France’s Dukan Diet is the buzz. According to Psychology today, this Atkins-like diet, “It is very restrictive and rule-bound (high protein, low calorie), and then eventually gives permission to “eat anything” on six days of the week if you revert to the original guidelines (to basically cut out everything except for lean protein) for one day of the week, ad infinitum.” I’ve tried Atkins-like diets in the past and found that not having carbs not only made me miss them (especially chocolate), but I couldn’t sleep.

There are always new fads out there for dieting. Lately Tracy Anderson’s 30 Day Method has been mentioned quite a bit as well. After hearing that Courtney Cox and Gwyneth Paltrow use her method, I thought I’d get the Anderson book. Although I haven’t had a chance to watch the DVD that came with it, I did look at the daily amounts and types of food that she suggests in it. Although it would be nice to look like Cox or Paltrow, the food choices were very unusual (not much I could even eat because I am picky) and very small in quantity.  I will give some attention to her exercise program though as Anderson and her followers do look pretty amazing. 

Sometimes these books are fun to read to see what people are doing out there to look perfect. But I think I’ll look a little less perfect and keep to a common sense diet … oh and with a little chocolate thrown in for good measure.

Companies Like BMW Using Apps to Gather Data as Part of Product Marketing Research

Companies like BMW have created a new way to gather information as part of their research for product marketing.  BMW recently has a new app, Evolve, that will allow drives to track their driving habits to see how compatible they would be should they drive a battery-powered vehicle.

Product research is a big part of the marketing process.  In marketing classes, one of the basic things a student learns about is the product life cycle.  Products go through the following stages:  Introduction, Growth, Maturity, and Decline.  In the introductory phase, companies seek to gain product recognition through product, pricing, distribution and promotion. 

Image via

What is unique about the BMW app situation is that they are learning about consumer behavior to incorporate that knowledge into the products they will offer later.  BMW will have a new electric vehicle called i3.  By gathering this information about drivers and their behaviors, the data can help the company know more about interest in their vehicle.  BMW will also be using social media to get customers to encourage their friends by sharing their driving experiences. 

Wall Street Journal reported, “BMW says its taking its buzz-creating efforts a step further, by integrating what it gleans from them into the marketing and development of the i3 and other electric cars. Smartphone users who download BMW’s new app, for instance, can feed their driving statistics into a main website that shows them how they and their fuel-savings compare with other drivers. BMW plans to collect the anonymous data on users’ driving patterns to inform the design of its mass-market electric cars.”

Millennials Actually Utilizing LinkedIn Rather Than Just Having an Inactive Profile

Linkedin has a lot of people with profiles. Quantcast reports “Linkedin has 21.4 million monthly unique U.S. visitors and 47.6 million globally.” However, that doesn’t mean they are all taking advantage of the site.  Dynamic Business reported, “According to the 2010 LinkedIn Career Trends Research, a staggering 60 percent of professionals surveyed on LinkedIn do not use social media channels when it comes to advancing their careers – despite 87 percent believing an online profile will help their professional identity and career progression. This mirrors results for business adoption of social media, with only 28 percent of small businesses surveyed using social media despite a similar number believing it would help their business.”

That may be changing.  The day of looking for a job in the classified section has gone. Millennials are moving away from newspaper ads.  SMH reported results from I Love Rewards and Experience Inc. that showed, “28 per cent say they will use LinkedIn to find a job, compared with 7 percent the previous year. Newspaper ads are moving in the opposite direction with 28 per cent saying they would turn to newspapers, compared with 34 per cent for the previous year.”

Millennials have been shown to have unique expectations in the working world.  Mashable reported more information from this study showed, “Millenials about to hit the workforce don’t care what size company they work for and that 64% of them plan to stay at their new job for two to five years. Another 24.1% say they plan to stay with their employer for more than 10 years. However, the average tenure for millennials is actually 1.5 years, according to the Department of Labor.”

The chart below shows how respondents plan to apply to jobs.

What is Your Favorite Celebrity’s Personality Type? New Fun Beta Site


In the book It’s Not You It’s Your Personality, there are a lot of celebrities listed as examples to explain personality types.  Although that book covers most of the major personality assessments out there, one of the most important assessments it addresses is the Myers Briggs Type Indicator (MBTI). 

A new beta site is now available with information that identifies intellectuals, authors, and other public figures according to their psychological type based on the MBTI.  I, Diane Hamilton, am an ESTJ.  The example celebrity shown for that type on the celebrity types site was Dr. Phil.  It would be interesting to see Dr. Phil’s actual results because he comes across as making decisions based on his values which may put him more toward an ESFJ. 

Is this site completely accurate?  Maybe not and they note that there as well.  Without the person actually taking the MBTI, it can be a lot of guesswork.  The authors noted, “a reported type must be regarded as a hypothesis and never as an exact, final depiction of that person.”

Whether completely accurate or not, it can be fun to speculate. On the left side of the site, there are links to each type where you can see other examples of celebrities within each type.  Other examples of this author’s ESTJ type include:  Condoleeza Rice, Michelle Obama, Judge Judy, and Ivanka Trump.

This site does a nice job of listing the percentages of people within each type, best romantic matches, and general information about what it means to be a certain type. For more information about this site click here.  For more information about It’s Not You It’s Your Personality, click here.

For specific celebrity examples, click on the link below:

Is Your Target Date 401k Fund Not As Safe As You Thought?

Target date funds have become a very popular way for people to invest in their 401k. Target-dated funds are mutual funds that automatically adjust the asset mix of stocks, bonds and cash usually based on the investor’s future retirement date.  There are a lot of people out there that don’t want to take time to think about if they are invested in the right balance of stocks and bonds.  Target date funds take care of this balancing act for them.  As people get closer to retirement age, they have less time to weather the ups and downs of the stock market.  Because of this, as retirement draws near, these funds have traditionally been adjusted to be in less risky investments.  Bonds have often been considered less risky at times than stocks and therefore the closer the target date, the more these funds may tend to be heavily bond-loaded than stock-loaded. 

Recently there has been some debate as to whether these target date funds have a hidden risk.  As the market has become more volatile, some fund managers have been moving toward more bond funds. According to “Of the 45 funds with a target date of 2016 to 2020 tracked by investment-research firm Morningstar Inc., the average has about 32% in bonds and about 58% in stocks—up from 25% in bonds and 67% in equities three years ago.”

The concern is that there is debate as to the safety of these bond funds and that this move could actually cause more risk.  Some experts believe that the bond market may be headed for trouble.

For an interesting discussion of how the different fund managers perceive this to be a possibility, check out the Wall Street Journal article:  Hidden Risks in Target Funds

Bones Brennan Character Exemplifies Lack of Empathy


Having empathy is a part of emotional intelligence as defined by leaders in the field of EI such as Rueven Bar-On.  Daniel Goleman describes three types of empathy including: cognitive, emotional and compassionate.  In the book It’s Not You It’s Your Personality, it is noted that having empathy is a big part of interpersonal skills.  It has to do with how much we care about other peoples’ feelings and whether we can see things from other peoples’ perspectives.

A recent episode of the TV show, Bones, showed an excellent example of how Emily Deschanel’s character Temperance Brennan lacked empathy.  For those unfamiliar with the program, the Brennan has a high IQ but may lack in the EQ or emotional quotient department.  In this episode, Bennan lacks the ability to realize that her logical thinking and lack of understanding of others’ emotions is rude.  In the episode, Feet on the Beach. Brennan must work with a podiatrist that she feels lacks her superior training and skills.  While this may be fodder for entertainment, people may run into a similar situations at work where they may feel their abilities are being dismissed. 

How can someone so smart lack empathy?  It may be difficult for people to do what Dr. Jeremy Sherman refers to as “shoe shifting” or putting ourselves in another’s shoes.  “When you put yourself in another person’s shoes you risk seeing yourself as others would see you—not quite as special as you think”

How do we improve our empathetic abilities?  One way is to improve our listening skills.  For more tips on improving empathy, check out Sherman’s article in Psychology Today

MBTI and Business Executives Inflated View of Emotional Intelligence

Those interested in how personality affects performance often study the Myers Briggs Type Indicator (MBTI) or Emotional Intelligence (EI) and the relationship to leadership.  Rarely do I run across studies that look for relationships between MBTI and EI.  Leary, Reilly and Brown published a Study of Personality Preferences and Emotional Intelligence where they examined the “relationships between the dispositional factors measured by the MBTI and elements of emotional intelligence (EI) as measured by Bar-On’s emotional quotient inventory (EQ-i).”

For those unfamiliar with the MBTI and the EQ-I, the MBTI measures our preferences for how we like to receive information.  The EQ-i measures our emotional quotient or EQ.  Emotional intelligence has often been defined differently by various authors.  One of the easiest ways to think of emotional intelligence is by defining it as the ability to understand your own emotions as well as those in others. 

In the Leary et al study, their results showed a relationship between Myers Briggs extroversion and emotional intelligence components.  Also noted in the study was a “positive and significant relationship between a preference for the use of feeling in decision making and an individual’s EI.”

When discussing “feeling” as defined by the MBTI, it refers to how one bases their decisions on their values.  When discussing “extroversion” as defined by the MBTI, it refers to how people prefer to focus on the outer world of people and things.  Leary et al concluded, “The positive and significant results for the extroversion and feeling hypotheses seem consistent with the view that EI is related to the ability to accurately perceive and manage relationships.”  

I found the relationship for “feeling” to be the most interesting part of the study due to the high number of “thinking” as opposed to “feeling” executives in the workplace.   The study suggests that using “feeling” when making decisions shows awareness of others’ feelings.  This would be indicative of having emotional intelligence.  

If there are more “thinking” people in business executive positions and this study showed people that were “feeling” had more of a relationship to emotional intelligence, what does that say about our business leaders?  A study of nearly 5000 people by Sala revealed that executives may have an inflated idea of how high their emotional intelligence actually is.  “The results of this study demonstrate that higher-level employees are more likely to have an inflated view of their emotional intelligence competencies and less congruence with the perceptions of others who work with them often and know them well than lower-level employees.” 

What is interesting to note is that one’s MBTI type does not usually change over time.  However, one can develop their emotional intelligence.  The “thinking” personality type bases their decisions on data.  They tend to be logical.    If people with a strong “thinking” preference do not show as high of a correlation with emotional intelligence now, can they develop this based on their understanding of this data?   It seems logical to conclude this is possible.

As with any self-reported data, there are possible limitations to these studies.  I personally have studied emotional intelligence and its impact on sales performance.  I had to take the EQ-i and the MBTI in my training to be a qualified instructor for both assessments.  I came out as an ESTJ and had a high EQ-i score.  I may be an anomaly, but from what I have seen from the work of Daniel Goleman and others, whether someone is a “thinking” or a “feeling” personality, it is important to always be working on one’s EQ in order to be successful.   

Myers Briggs MBTI: Testing Your Relationships

Myers Briggs MBTI personality assessments are often utilized by organizations.  In today’s Wall Street Journal, the article Do You Get an ‘A’ in Personality discussed the importance of utilizing personality assessments in family situations as well. 

Greg Cellini from WSOU 89.5 FM interviewed me recently about this very topic.  One of his questions Greg had for me was if using the MBTI was helpful for families.  It definitely can be.  The reason is that a lot of misunderstandings occur due to the fact that many people don’t realize “why” other people do the things that they do. 

By understanding personality preferences, we are more likely to be tolerant of others.  In the audio clip that follows, Greg Cellini and I discussed the difference between the J and P personality types.  For those of you unfamiliar with Myers Briggs, there are a lot of articles you can access on this site. The J personality is someone who is very structured and on time.  If you tell them to be somewhere at a specific time, they’ll likely get there early to be sure they are not late.  The P personality is more spontaneous and less structured.  If you tell them to be somewhere at a specific time, they’ll likely get there on time but may wait until the very last moment.  By realizing that the opposite personality functions the way they do for a reason, frustration can be avoided.   For more about this, check out the excerpt from the recent radio interview that follows.

If you have not taken the Myers Briggs assessment, I highly recommend doing so.  You may find out some valuable things that could help you with your relationships at home and at work.  In the article from, they noted that in order to take the Myers-Briggs Type Indicator you can “Go to to find someone to administer the test. You also can take it online and receive a one-hour telephone feedback assessment for $150 through the Center for Applications of Psychological Type at Or take a computer-scored version of the test at for $59.95. When family members take personality tests, their self-awareness goes up and they quickly figure out their strengths and weaknesses, says John Williams, a life coach in Portland, Ore., who uses a test in his work with teenagers. “People realize they are different from other people,” he says. “The personality test becomes a road map.”

If you can’t afford to take the actual Myers Briggs MBTI, check out this link to help you discover your personality preferences.

Is Katie Couric’s Departure from CBS News an Example of the Peter Principle?

The definition of the Peter Principle is “in a hierarchy, every employee tends to rise to his/her level of incompetence.” In other words, people keep getting promoted until eventually they get to a point where they are no longer competent.

I would hardly consider Katie Couric incompetent at delivering the news.  However, I think a lot of people liked seeing her in a different element.  I think she was terrific on The Today Show.  However, she lacked in popularity on the CBS Evening News.  Couric is leaving evening news to start her own daytime talk show in 2012.

Many people stay in positions where they are not completely comfortable and/or necessarily competent.  As with the Couric example, sometimes getting to the top of where people think you “should” be isn’t necessarily where you’ll shine the brightest.

Google and Facebook April Fool’s Day Jokes

On April Fool’s Day the Internet is full of contributors trying to play on our gullibility.  Facebook has its share of people listing today as their birthday or reporting unusual updates.  The following is Google’s attempt at playing the game:

Young Boy Has Higher IQ Than Einstein

The video below of young Jake Barnett shows his amazing brain and abilities at the young age of 12.  With the recent movie release of Limitless with Bradley Cooper, there is a lot of focus on the brain and its potential. 

At the age of 3, young Jake was diagnosed with autism.  Parentdish reported, “But today, 12-year-old Jake is studying electromagnetic physics at Indiana University-Purdue University Indianapolis and has an IQ of 170, higher than that of Albert Einstein. And he’s astounding university professors by developing his own theory of relativity — they’re lining him up for a Ph.D research role, Barnett, of Noblesville, Ind., says.” To read Jake’s amazing story, click here.

Facebook Depression: Report of How Social Networking Can Affect Our Youth


A report released today (March 28, 2011) by the American Academy of Pediatrics has come up with a syndrome they call Facebook Depression.  This report is titled:  Clinical Report—the Impact of Social Media on  Children, Adolescents, and Families.  Although Facebook allows people to remain in contact with friends and develop relationships, there can also be a downside.  MyHealthNewsDaily reported, “heavy use of Facebook, as well as other risks of the online world such as cyber bullying and sexting, can have serious consequences, so it’s critical for parents to stay involved in their children’s lives.”

This is not the first time social media has and its impact on young adults has been studied.  Livescience explained, “A big chunk of kids’ social development now takes place in the online world, according to the report. A study released in February 2010 found that 70 percent of wired American teens and young adults use social networking sites. A 2009 poll conducted by Common Sense Media found that more than half of teens use a social networking site more than once a day.”

The good is that there are some “benefits of children and adolescents using social media including:

  • Opportunities for community engagement through raising money for charity and volunteering for local events, including political and philanthropic events
  • Enhancement of individual and collective creativity through development and sharing of artistic and musical endeavors
  • Growth of ideas from the creation of blogs, podcasts, videos, and gaming sites
  • Expansion of one’s online connections through shared interests to include others from more diverse backgrounds (such communication is an important step for all adolescents and affords the opportunity for respect, tolerance, and increased discourse about personal and global issues)
  • Fostering of one’s individual identity and unique social skills–Enhanced Learning Opportunities”

For the complete report click here.

Japan Breach Danger Increases: Explanation of What This Means

There is a lot of fear of radiation due to the nuclear reactor damage in Japan’s recent earthquake.  Many people fear what could happen should the facility not be able to be kept under control.  AOLNews reported an update today claiming, “Two weeks after an earthquake and tsunami triggered a crisis at a nuclear plant, the facility is still not under control, and the government said Friday there is a suspected breach at a reactor. That means radioactive contamination at the plant is more serious than once thought.”

Just the words Nuclear Meltdown can bring panic.  The podcast “Stuff You Should Know” with Josh Clark and Chuck Bryant includes an excellent explanation of how nuclear meltdowns work.  An interesting thing they point out in that podcast is that the earthquake was not as damaging as the tsunami that followed.  For a written explanation of How Japan’s Nuclear Crisis Works, click here.

The Human Brain: Gender Differences in Intelligence and Maturity

For explanation of the meaning of this chart see:
Experts continue to research what makes individuals unique.  Is there a difference between human intelligence in males vs. females?  Ask a woman and you might get a different answer than if you ask a man?  According to Hedges, ” IQ tests, regarded by psychometricians as measures of intelligence, have shown that differences between men and women are minimal or negligible, but men are often overrepresented at extreme scores, both very high and very low.”

Rueven Bar-On, a leading expert in emotional intelligence, reported that “no differences appeared between males and females regarding overall emotional and social competence.”  That is not to say that both sexes were identical.  “Females appear to have stronger interpersonal skills than males, but the later have a higher intrapersonal capacity, are better at stress management, and are more adaptable.”

Scientists have now looked at the brains of both sexes at the age of 10, 16 and 20 to see if there truly are differences in maturity levels between the two.  WJSOnline reported “Although boys’ and girls’ brains show differences around age 10, during puberty key parts of their brains become more similar.”  By measuring the brain’s cortex and how it may change as boys and girls age, the National Institute of Mental Health Child’s Psychiatric Branch studied 284 people and found “boys’ and girls’ brains, on average, differ significantly at age 9, but by the time the participants reached 22, the brains of the two sexes grew more alike in many areas critical for learning.”

Some interesting differences in Gender Development noted in the article included:

Gender Development

Some typical milestones and when boys and girls tend to hit them:

At birth: Girls are a few weeks more mature neurologically and have more advanced hearing. Boys on average weigh half a pound more.

First words: Girls typically utter their first word at 11 or 12 months, one month ahead of boys.

Vocabulary: At 18 months, girls on average know 86.8 words, more than double boys’ 41.8 words. By 30 months, boys’ and girls’ language skills have converged, at about 500 words.

Walking: Caucasian girls and boys tend to walk around 12 months. African-Americans walk sooner, at nine to 10 months.

Potty training: Girls are fully trained by 36 months, according to one study. Boys took a bit longer, training by 38 months.

Onset of puberty: For girls, the process can start at age 9 to 10. For boys, it’s closer to 11 to 12.

Source: WSJ research

Retired for Hire: More Seniors Working, Shopping, Donating and Spending


A report released last week from showed in 2010 that 6.2 million people over 65 are working. This group has been referred to as the Retired for Hire. Many of these workers are not in dire financial straits either. In fact this report showed, “Adults over the age of 65 who are still working full-time or part-time are slightly more likely than the average adult to have an annual household income of $150K or more.”

This report has some interesting profile information about this group including:

  • They were financially in good shape with an average income over $150K
  • Of those working, 57% worked part time and 43% worked full time
  • 22% of them shopped at Wal-Mart in past 3 months
  • They were 30% more likely to donate to green causes
  • They were avid patrons of the arts
  • They were 92% more likely to have donated to political organizations
  • They were just as likely as the normal population to go to the gym
  • 48% of them were into gardening
  • Their use of HDTV’s is up 150%
  • 80% had desktop computers
  • They were more likely to spend money on home improvements
  • 41% made a purchase at Home Depot in the last year

Scarborough concluded, “The 6.2 million adults working past retirement age in America tend to be financially sound, with robust investment portfolios and higher than average incomes. This suggests that financial service providers such as banks, investment firms and personal services such as accounting firms and financial planners have a robust marketing target in Retired for Hire.”

Multi-Tasking and Time Management: Are We Really Attention-Switching?


Short of sleeping while ironing, I am constantly doing more than one thing at a time. After giving a speech to a local career group, a man from the audience came up to me and said that “there is no such thing as multi-tasking.”   This is an interesting thing to debate.  This topic became popular a few years ago when scientists were doing a lot of studies on multi-tasking. 

Paul M. Jones claims that the many things we call multi-tasking are actually attention-switching.  According to Jones, “You cannot perform two or more non-trivial tasks at the same time; at best, you pay attention to one and mostly ignore the other, then you switch your attention to the other and dismiss the first one temporarily, and then you switch your attention back to the first again. This is far less effective than completing the first task, then moving on to the second task, because of the time and mental effort it takes to switch between tasks.” 

Some of what people are referring to when they say science has proven that multi-tasking is a myth is due to the results of several studies.  One of those studies was completed by Neuroscientist, Daniel Weissman,  who studied subjects’ brains as they performed different tasks.  For more information on these brain studies, check out NPR’S report by clicking here

I’ve read some of the literature.  Perhaps the wording multi-tasking is the problem. I’m happy to use the term attention-switching. However, for me, if I waited until I completed one thing to start something else, I would be missing a lot of opportunities to fill in some gaps.  I often have several programs open on my computer.  As I am working in one program, waiting for the page to refresh or for something to calculate on screen, I can switch to another program and be working on something else.  If I simply sat and waited for my computer to finish thinking, I’d be doing a lot of staring at my computer’s hourglass.  Saying that multi-tasking is a myth and calling this act attention-switching is fine.  However, I do not agree, at least for me, that tasks must be completed in entirety before moving onto something else. 

In a job where I “dialed for dollars”, I would type my sales call notes as I spoke to my customers over the phone.  This helped me to not forget the most important parts of the conversation.  It also allowed me to have at least an hour more phone productivity time as compared to other employees that waited until they got off the phone to write their notes. 

Whether you want to refer to doing more than one thing at a time as multi-tasking or attention-switching, there is a lot of wasted time out there that I believe more people should be looking for in order to become more efficient.  If you have time management issues, I would suggest looking for things that you can do simultaneously as in my example of the call notes.  Some things can be combined to make your day more productive.

Google, Twitter and YouTube Helping Japanese Earthquake Survivors Find Loved Ones and Shelter

Google’s person find is an online tool dedicated to helping Japanese earthquake survivors find their loved ones.  This tool was developed after the 2010 earthquake in Chile and was used in the New Zealand earthquake as well. Bloomberg reported, “The Google Person Finder service, which collects information about people’s locations and their safety status, is intended to help users find out if their friends and families are safe,” Visit the Google Person Finder 2011 Earthquake site here.

Google reported, “Searching the Internet on sites such as Google, Twitter and their local variants has become more effective in finding loved ones than sifting through wreckage following Japan’s devastating tsunami.”

Youtube has also set up a channel to help victims communicate.  This channel contains messages to help survivors find shelters and others affected by the earthquake. 

Your Own Business (YOB) Fair

Today, March 18, 2011 the FREE YOB Fair will be held at the Shrine Auditorium at 552 N. 40th Street in Phoenix.  I will have a booth there.  I hope anyone in the Phoenix area will come stop by and say hello.  Jerry Colangelo and Pat McMahon will be keynote speakers there.   “YOB is a revolutionary collaboration of Arizona’s business owners, visionaries, leaders, community members and resources charging forward as one. Never before has there been a time and opportunity to come together and maximize our collective knowledge, experience, resources and success. YOB is the first large business fair in Arizona to exchange tools, opportunities, alliances, strategies and vision in one power-packed day.”

I will be available to answer questions about career change, online learning and how to utilize personality assessments in the workplace.  Learn how to utilizing the ability to understand personalities to:

  • Inerview job applicants
  • Increase team productivity
  • Recognize how to get the most out of employees
  • Recognize how to deal with customers

Plus a lot more.  If you would like to have a basic understanding of your Myers Briggs MBTI type, I will be able to give you some guidance today at the YOB Fair.

Blog Overload: Who Has Time to Read it All?


There is no question that the blogosphere is growing.  According to webdesignerdepot “WordPress has statistics for both (15.1 million blogs and counting) and self-hosted WordPress installations (17.4 million active installations), which gives part of the picture. There are more than 10 million tumblogs on Tumblr. Blogger doesn’t offer any public statistics on how many blogs they host. Technorati is currently tracking more than 1.2 million blogs. And there are likely millions of other blogs out there hosted on other services like Movable Type, TypePad, Expression Engine, and other CMSs.”

There is no shortage of blog search engines to find blogs that contain information of interest. There are also lots of articles by sites like Forbes and others who occasionally list their idea of top blogging sites.  Google and Google News features can be incorporated into an iGoogle page, and can be another way to keep up with topics to follow. 

With all of this information out there, who has time to read it all?  Bloggers know it can be good form to make comments on others’ blogs.  However, finding the time to not only read these blogs but formulate insightful comments may be difficult. Even if people find a good blog to follow and subscribe to their RSS feed, as sites continue to be added to the feed, the feed reader may have more information than people have time to visit. 

There has been speculation about when blogging popularity will die down.  The latest discussion is whether Facebook will replace blogging and company websites.  Cnet reported, “Even if Facebook doesn’t somehow supplant lots of Web sites, though, there’s no denying the social network is becoming more important to marketing, and it’s adapting to the idea.

With technology constantly changing, people may find it difficult to keep up with it all.  To get an idea of just how many blogs and how much information is out there, check out the following graph:


Ever wondered how many blogs are there on internet?how big is the blogosphere‘. How much revenue is generated from blogs? what are the key demographics for the blogging publishers? and what are the languages used used online? This Infographics is an answer to these questions.


The Rise of Mobile Access: New Pew Research


With the release of the new iPad, there is an increasing focus on how people obtain their information.  According to new research from the Pew Internet and American Life Project, nearly half (47%) of all U.S. adults get at least some local news and information on their phone or tablet.

There were some interesting statistics from the Pew Report. 

  • More Hispanics than Whites obtained their news from mobile devices. 
  • The less affluent (12%) were nearly as likely to get their information this way as the more affluent (19%).
  • Only 7% of US adults owned a tablet.
  • People with children were more likely to use mobile devices to obtain news.

For the complete Pew report, click here.

Is Charlie Sheen Bipolar? The Relationship between MBTI and Psychological Disorders

In a recent article about Charlie Sheen and his personality type, a question was raised about the relationship between personality tests like the Myers Briggs Type Indicator or MBTI and disorders like narcissism.  It is important to understand that the MBTI instrument is about personality preferences, how people prefer to obtain information and make decisions.  There is no good or bad type of personality based on this assessment. However, one may ask if certain personality types tend to fall into psychological disorders such as being narcissistic or bipolar. 

All people fall into one of the 16 Myers Briggs personality types.  That does not mean that a person with a disorder like narcissism can’t also be one of these 16 types.  Part of the MBTI analysis labels people as either an introvert or an extrovert.  When people hear the word introvert, it can sometimes be confusing as there are differing definitions. 

The MBTI explains an introvert as someone who get their energy from more of an inside world. They prefer to process information before they speak.  They may have a more internal focus and be more reserved and private. 

The American Psychiatric Association defines an introvert as “Withdrawal from other people, ranging from intimate relationships to the world at large; restricted affective experience and expression; limited hedonic capacity… deficit in the capacity to feel pleasure or take interest in things.” 

This is where confusion comes into play.  When people hear the term introvert, they sometimes think it means something that it does not actually mean.  In the Myers Briggs definition, there is not a negative connotation.  It is merely a preference, just as being right or left-handed is a preference. 

Confusion may also be involved when discussing personality disorders such as narcissism and how that relates to MBTI personality types.  In looking at research studies analyzing relationships between MBTI type and personality disorders, it becomes clear there still is a lot that we do not know about correlations between MBTI and these disorders. 

There are some studies out there about personality disorders and MBTI type.  However, many more need to be completed. An OxfordJournal study evaluated the role of personality in patients with substance abuse problems.  The MBTI was used to evaluate the participants and their attendance of self-help group meetings.  This study found, “High MBTI Extroversion and high MBTI Thinking scores also predicted attendance at self-help group meetings. When the Extroverted and Introverted types and the Thinking and Feeling types respectively were combined, as with abstinence, high scores predicted attendance at self-help group meetings.”

Currently there is speculation by some that Charlie Sheen may be bipolar.  Janowsky, et al (1999) looked at MBTI in bipolar patients. These authors found that “Bipolar patients were found to be significantly more extroverted and less judging on the MBTI.”  This means that people with an E and a P in their MBTI personality types were found to be more likely to be bipolar in this particular group that they studied.  In my article about Sheen, I speculated that he may be an ENFP.  It will be interesting to follow Sheen to see if he in fact gets diagnosed as bipolar.

Bloggers and Social Media Junkies: 5 Tips to Improve Your Writing

Today’s Ask Dr. Diane:  What are some things I can do to improve my blogging and writing skills?

The Internet has turned lot of people into writers.  Bloggers and social media junkies may have great ideas to share but may lack some writing skills that could help improve the message they want to convey.  I know I make a lot of mistakes when I write.  I try not to, but when you blog as much as I do, it is inevitable.  I never intended to be a writer.  However, I found that I liked sharing information, so writing became a means to an end.  When I write my books, I use a professional editor.  Not all of us can be editing experts. It could be very expensive and inconvenient to have to use an editor for every blog and social media posting.  However, there are some simple things that can help to improve writing skills. 

1.  Don’t End Sentences in Prepositions. The problem is that many people have no idea what a preposition is.  Susan Thurman, author of The Only Grammar Book You’ll Ever Need, claims there is a trick to helping recognize a preposition.  “Look at the last eight letters of the word preposition; they spell position.  A preposition sometimes tells the position of something:  in, out, under, over, above and so forth.”  My seventh grade teacher suggested we think about a box.  For example:  in the box, over the box, and so forth. The following are the most common prepositions according to Thurman.  Try to avoid ending a sentence with any of these words:

  • About
  • Above
  • Across
  • After
  • Against
  • Along
  • Among
  • Around
  • At
  • Before
  • Behind
  • Below
  • Beneath
  • Beside
  • Between
  • Beyond
  • But
  • By
  • Concerning
  • Despite
  • Down
  • During
  • Except
  • For
  • From
  • In
  • Inside
  • Into
  • Like
  • Of
  • Off
  • On
  • Onto
  • Out
  • Outside
  • Over
  • Past
  • Since
  • Through
  • Throughout
  • To
  • Toward
  • Under
  • Underneath
  • Until
  • Up
  • Upon
  • With
  • Within
  • Without

2.   Learn to Spell without Spell Check. If you rely too much on a spell checker, you may find that words you meant to write are replaced with words that have entirely different meanings.  I can’t count how many times that a student has sent me a note saying to “please excuse the incontinence”.   It is best if you take the time to learn to spell correctly so that you don’t have to rely on a device that may change your intended meaning. The following are fifty of the most commonly misspelled words according to author Gary Provost of 100 Ways to Improve Your Writing:

  • Acceptable
  • Apology
  • Appetite
  • Architect
  • Assassinate
  • Autumn
  • Calendar
  • Changeable
  • Conscious
  • Correspondence
  • Criticism
  • Deceive
  • Discernible
  • Embarrass
  • Eminent
  • Existence
  • Fascinate
  • Grateful
  • Hygiene
  • Imaginable
  • Immediately
  • Irrelevant
  • Jewelry
  • Judgment
  • Lovable
  • Miscellaneous
  • Mischievous
  • Mortgage
  • Necessarily
  • Occasionally
  • Occurrence
  • Omission
  • Orchestra
  • Potatoes
  • Professor
  • Pseudonym
  • Quarrelsome
  • Religious
  • Reservoir
  • Rhythmic
  • Scissors
  • Syllable
  • Tragedy
  • Umbrella
  • Vanilla
  • Vengeance
  • Weird
  • Wholesome
  • Youthful
  • Zealot

3.  Vary your sentence length.  Some of my students like to write in either really long run-on sentences or overly short monotonous sentences.  Try to vary your sentence length.  Notice how the first sentence in this paragraph was longer and more complex.  That was followed by a shorter more succinct sentence.  It makes your writing easier to read if you vary the sentence length and mix it up a bit. 

4.  Ask yourself some questions once you have finished your draft.  Does the initial paragraph let the reader know what your paper, blog or article is going to contain?  Do you have needless repetition of ideas?  Is your tone and tense consistent?  Does one paragraph advance to the next in a smooth fashion?  Does each of your paragraphs contain a topic sentence that conveys the thought you have developed throughout that paragraph? 

5.  Work on expanding your vocabulary.  Rather than learning overly complicated words to express what you want to say, try varying the way that you say things by using a thesaurus.  If you are talking about a house, perhaps refer to that house as a dwelling or a building in the next sentence.  If you find that you are using the same word over and over, check out some alternatives words in a thesaurus to add dimension to your writing.

I know I am guilty of making some of these mistakes.  Through practice, we can all improve our skills. 

Top 50 Venture-Funded Companies for 2011

The Wall Street Journal had a couple of very interesting articles about start-up companies and their ability to obtain funding.  The following list of top 50 venture-funded companies for 2011 came from one of those articles.  Of particular interest to me was the ease that some young entrepreneurs are finding in terms of ways to obtain capital, should their startups be technology-based.  Everyone is looking to get in on the next Facebook or Google.  Entrepreneur Aaron Levie, 26, was able to raise $48 million in less than 3 weeks for, his online storage company.  Check out what claims are the top 50 start ups for 2011 below:

Rank Company Name Location Industry Why It’s Hot 2010 Rank Total Equity Raised in Millions
1 Castlight Health Inc. San Francisco Health Care As consumers pay more of their health-care bills, Castlight lifts the veil on medical costs. 14 $81.00
2 Xirrus Inc. Thousand Oaks, Calif. Information Technology Founder Dirk Gates previously took another start-up, Xircom, public and then sold it to Intel. 9 $80.25
3 Xactly Corp. San Jose, Calif. Business and Financial Services Xactly’s partners include Microsoft, Oracle and, which invested last June.   $69.00
4 Recycle Rewards Inc. New York Business and Financial Services Recyclebank is expanding internationally and currently operates in 29 states. 25 $73.35
5 ExteNet Systems Inc. Lisle, Ill. Information Technology ExteNet raised $128 million in a January 2010 round led by George Soros’s investment firm.   $191.90
6 Cyan Optics Inc. Petaluma, Calif. Information Technology CEO Michael Hatfield previously founded Calix Networks, which held an IPO last year.   $90.83
7 Aster Data Systems Inc. San Carlos, Calif. Information Technology Aster helps companies analyze data to understand customer behavior and detect fraud.   $47.00
8 Glam Media Inc. Brisbane, Calif. Consumer Services Glam’s sites attract 198 million monthly visitors world-wide. 13 $154.20
9 Carrier IQ Inc. Mountain View, Calif. Information Technology The software sits on 140 million devices world-wide, providing data to Sprint and Vodafone.   $48.00
10 Imperva Inc. Redwood Shores, Calif. Information Technology CEO Shlomo Kramer co-founded one of Israel’s largest tech companies, Check Point Software.   $54.00
11 Vidyo Inc. Hackensack, N.J. Information Technology Vidyo powers Google Chat and bundles its software on Hewlett-Packard PCs. 35 $61.19
12 Etsy Inc. Brooklyn, N.Y. Consumer Services It’s profitable and in August it estimated 2010 revenue of $30 million to $50 million.   $51.25
13 RGB Networks Inc. Sunnyvale, Calif. Information Technology RGB acquired mobile-video rival RipCode in June.   $119.00
14 IronKey Inc. Sunnyvale, Calif. Information Technology Founder and Chairman David Jevans helped develop Apple’s Internet strategy.   $50.30
15 Appia Inc. Durham, N.C. Information Technology Appia is moving to build app marketplaces for the likes of AT&T and Samsung.   $18.25
16 The Active Network Inc. San Diego Business and Financial Services Having raised at least $275 million, Active has made numerous acquisitions.   $272.44
17 Nimble Storage Inc. San Jose, Calif. Information Technology Nimble has built an appliance that provides primary and backup storage in one box.   $24.27
18 PatientSafe Solutions Inc. San Diego Health Care After raising $30 million in February, PatientSafe completed and launched its iPod Touch system.   $71.50
19 Glaukos Corp. Laguna Hills, Calif. Health Care Glaukos is developing a new medical-device treatment for open-angle glaucoma.   $117.55
20 Fusion-io Inc. Salt Lake City Information Technology Executive team boasts Apple co-founder Steve Wozniak. 2 $111.50
21 Achaogen Inc. South San Francisco, Calif. Health Care Has support from the National Institutes of Health and Department of Defense.   $103.00
22 NeuroPace Inc. Mountain View, Calif. Health Care Filed for approval of a system to monitor and stop epileptic seizures. 12 $130.30
23 Xoom Corp. San Francisco Business and Financial Services Two large, undisclosed public equities firms led its last $33 million round.   $81.44
24 Workday Inc. Pleasanton, Calif. Business and Financial Services The latest effort from Dave Duffield is challenging his earlier creation, PeopleSoft. 16 $110.00
25 SpiderCloud Wireless Inc. Santa Clara, Calif. Information Technology Helps carriers meet the growing demand for mobile broadband on corporate campuses.   $54.10
26 Jive Software Inc. Palo Alto, Calif. Information Technology Financed by Google backers Kleiner and Sequoia, Jive Software brings social-networking tools to big business.   $57.57
27 Federated Media Publishing San Francisco Consumer Services Federated Media has made three acquisitions since August to bulk up its advertising and publishing network.   $57.25
28 Boku Inc. San Francisco Business and Financial Services CEO Mark Britto previously led Ingenio to an acquisition by AT&T and to Amazon.   $38.00
29 Zoosk Inc. San Francisco Consumer Services The “social” online-dating company has more than 15 million active monthy users. 42 $40.10
30 EndoGastric Solutions Inc. Redmond, Wash. Health Care With $120 million total raised, EndoGastric is pushing to profitability.   $128.68
31 Chegg Inc. Santa Clara, Calif. Consumer Services Chegg recently acquired two firms to expand into other student services. 32 $166.20
32 Everyday Health Inc. New York Consumer Services Everyday Health’s sites host 26.5 million visitors a month. In January, it partnered with AOL.   $77.20
33 Xsigo Systems Inc. San Jose, Calif. Business and Financial Services Xsigo’s board of directors includes Veritas Software’s Mark Leslie and HP’s chairman Ray Lane.   $60.00
34 Soasta Inc. Mountain View, Calif. Information Technology Soasta tests the mettle of online services prior to launch by simulating heavy traffic. 36 $21.05
35 Rally Software Development Corp. Boulder, Colo. Information Technology Rally was named the sixth best place to work in the U.S. by Outside magazine last year.   $49.25
36 Prosper Marketplace Inc. San Francisco Business and Financial Services Prosper leveraged the credit crisis to build a service matching lenders and borrowers.   $54.24
37 Pivot3 Inc. Houston Information Technology It says bookings doubled each of the last four years.   $78.00
38 Suniva Inc. Norcross, Ga. Energy and Utilities One of the only start-up solar-cell makers in the U.S. that’s enjoying rising demand. 15 $130.50
39 Veracyte Inc. South San Francisco, Calif. Health Care Developing minimally invasive molecular tests to provide earlier cancer diagnoses.   $49.00
40 ExactTarget Inc. Indianapolis Business and Financial Services Exact Target scrapped an IPO in 2009 and has bought three companies in 17 months.   $155.50
41 OncoMed Pharmaceuticals Inc. Redwood City, Calif. Health Care OncoMed has shown an ability to attack cancer stem cells, which resist traditional chemotherapy.   $168.02
42 ExaGrid Systems Inc. Westborough, Mass. Information Technology ExaGrid’s technology is similar to that of Data Domain, the subject of a $2.2 billion EMC-NetApp bidding war.   $78.10
43 SeeSaw Networks Inc. San Francisco Business and Financial Services Founder Monte Zweben previously founded Blue Martini Software and Red Pepper.   $19.59
44 Silver Peak Systems Inc. Santa Clara, Calif. Information Technology Silver Peak is growing quickly and taking on larger rival Riverbed Technology. 20 $59.80
45 Zilliant Inc. Austin, Texas Information Technology Zilliant uses scientific data to maximize profits by fine-tuning pricing.   $62.47
46 Yammer Inc. San Francisco Business and Financial Services Called “Facebook for business,” Yammer has been embraced by employees at large companies.   $40.00
47 Bivio Networks Inc. Pleasanton, Calif. Information Technology Its government contracts helped it navigate the recession better than most.   $78.30
48 TxVia Inc. New York Business and Financial Services CEO Anil Aggarwal has a decade of experience running electronic-payments firms.   $51.50
49 Inc. Del Mar, Calif. Information Technology Founder and CEO Fred Luddy was CTO of Peregrine Systems and Remedy. Former Documentum CEO Jeff Miller and CEO Bill Strauss became directors last year. 45 $54.86
50 Aprius Inc. Sunnyvale, Calif. Information Technology Cofounder Peter Kirkpatrick hails from Intel and CEO Varun Nagaraj led NetContinuum.   $31.00

Source:Dow Jones VentureSource