Strategies for Improving Workplace Behavior and Performance

From Leadership Expert Dr. Diane Hamilton

Top 10 TED Talks for Insight on Curiosity

Curiosity has been linked in engagement, emotional intelligence, communication, motivation, creativity, innovation, productivity and more.  As part of research for Cracking the Curiosity Code, combing through TED talks was a fascinating way to review some important research into the area of curiosity.  The following includes some highlights from some of the most insightful talks that inspire and educate regarding the importance of curiosity.

Continue reading “Top 10 TED Talks for Insight on Curiosity”

Expert Speaker and Trainer, Dr. Diane Hamilton, Available for Corporate Events

I have updated my speaker and training bio. Please click on the picture below to watch the video. To contact me for an event, please go to http://www.speakermatch.com/profile/drdianehamilton/

Entrepreneurs: Help for Getting Started

I had to opportunity to interview Martin “Marty” Zwilling this week.  Marty has an impressive background.  He is a former executive with IBM.  He has served on multiple advisory boards.  He currently works as an author and consultant.  His company, Startup Professionals, is dedicated to helping new entrepreneurs succeed.  He gave some great insight regarding some of the toughest issues facing new entrepreneurs. The following is our six-part interview. Click on the link below the picture.  Scroll to next video with the arrow at the bottom after watching each one. Continue reading “Entrepreneurs: Help for Getting Started”

Forbes School of Business Mentor Week

DianeSpeaking7

Forbes Mentor Week was held on August 31, 2015. It was an excellent chance to learn career-changing habits and problem solving techniques critical in today’s workplace. This five-day online event brought together influencers and innovators from all corners of the business community for an interactive boot camp to sharpen your personal and professional skills.

Please see my recorded session here:

How to Write a Perfect College Paper: Video Tutorial

The following is a video presentation that explains how to write the perfect college paper.  For a written version with more complete information, check out:  Checklist for Writing the Perfect College Paper.  There are some sources referred to in this video presentation.  Here are those sources and the links:

Click here for doctoral dissertation writing help.

What is Socialnomics?

 

In Erik Qualman’s 2010 book Socialnomics, he described how socialnomics exists “where consumers and the societies they create online have a profound influence on our economy and the businesses that operate within it.”

Social media is the new word of mouth.  Now that individuals look online to find out information about products from their peers, marketing has taken a new turn. Companies must create a social networking presence in order to survive.

Click here to see some examples of socialnomics in action.

The following video gives some interesting statistics about the social media revolution.

 

Could Augmented Reality Technology Inspire the Next Steve Jobs?

 

One of the biggest obstacles the new entrepreneur faces is coming up with a unique idea.  The Steve Jobs and Mark Zuckerbergs of the world have raised the creativity bar.  By creating augmented reality phone apps, certain companies are getting attention.  Autonomy has developed a new technology called Arasmsa that may change how people interact with objects.  It works with a smart phone and can reveal some things that are not readily visible to the naked eye.  Check out the following video:

With the popularity of QR codes and now new technologies like Arasmsa, there is potential for some amazing app possibilities.  For example, you can now point your phone at a magazine and have an app translate the material from one language to another.  There are a variety of augmented reality apps already available on the market.  Check out 40 Best Augmented Reality Phone Apps and 2 Augmented Reality Technologies that are about to Change the World.

The question is who will be the next Zuckerberg or Jobs to create an idea that goes above and beyond what is already out there?  Perhaps they are listed in the article 8 Important Silicon Valley Innovators Not Named Steve Jobs.  Only time will tell.

Related Articles

Make a Free Easy App Without iTunes

It can be quite frustrating and difficult to create an app that iTunes will accept.  I found a quick little way to create a free app that is easily accessed through a site called ConduitMobile.  You need to access the site to create the app through Safari instead of Explorer though.  If you don’t have Safari, you can download that easily for free.  

Once on the ConduitMobile site, it is very simple to create a decent app that contains things like RSS feeds, websites, Youtube feeds, contact forms and more.  When you are finished creating the app, you can test it on your computer screen to see how it looks.  When you are happy with the app, you can simply pick the option of “Web-based App Open on Mobile Phone”.  This will generate a QR code that you can scan with your QR Reader.  You can have this QR code and link sent to your email address.

If you scan the QR code, that will open the page to your app on your phone.  At this point, you click on the icon at the bottom of your iPhone that looks like a circle with a pen in it.  At that point, it will ask you if you want to open in Safari.  Pick yes and this will open up the website on your phone so that you can save it to your home screen. 

To see how it works, scan this code into your reader or click here to see more about the code and app.  By scanning in my code listed below, you can have access to my articles, Youtube videos and more on your iPhone. 

An even easier way to get the app onto your iPhone is to just use the link that is sent to your email that contains the QR code.  The link for the one above is http://drdianehamilton.mobapp.at/.  Simply open the site like this one on your phone and save it to your desktop.  You can also go to that link and forward it to people by entering their email address.  Keep in mind though that, unlike an app you download from iTunes, this app will be web-based and will require an Internet connection to display the information. 

Watch the following video for step by step directions about how to create your free app without having to go through iTunes:

How to Use QR Codes on Your Resume and Business Cards

QR codes are the latest thing in marketing.  They are in the newspapers, on billboards and on just about every kind of marketing material you can imagine. Now you can utilize this amazing new technology to make your business card and/or resume stand out from the rest.  This is an innovative way to show prospective employers that you are tech savvy.  It also can redirect them to important information on your website that you cannot include in your resume. 

Here is an example of how to put one on your business card. 

Anyone with a smartphone that has an app for reading QR codes can easily point their phone at your card and find out more information about you.  If you don’t have a QR reader app on your phone, they are easy to download from sites like iTunes and they are free.  I use QR Reader for iPhone.  Once you have the app on your phone, open it, and point the phone’s camera at the square on my card.  See how it directs you to a site. 

The QR codes are simple to create.  Check out this article:  how to create your own QR codes.

Here is an example of how to include them on your resume:

 
If you used your reader to scan these codes listed here, you can see they each will send you to a different site.  You may just want to send them to your LinkedIn page or some other website that showcases your abilities.  You could create a presentation in Google Docs or on YouTube that would make you stand out from the crowd.  If you have always felt that you could get that job if only they could see you, now is your chance.  Just be careful to create quality content on the site where you direct potential employers. 

To see QR codes in action, check out this video about how QR codes are changing the way people shop:

Reality of Being Seen Live on Facebook, Google+ and Facetime

Today Facebook announced its new integration with Skype that will allow video calling and group chatting. Zuckerberg is touting “ease of use” as one of the key benefits of this system. Facebook can now compete with Google+ and their video chat service named Hangout.

The question now becomes, do you really want to have the capability of having people see you? Recently I was having a conversation with my husband on my iPhone using Apple’s Facetime application. As my husband took his iPhone around the office and said, “say hello to so and so”, I realized that as I could see them, they could also see me in my jammies with no makeup, hair up on top of my head and wearing my reading glasses. It wasn’t glamorous.

Many people use these video calling services when they are at home. Do we really want to see what everyone looks like when they first wake up in the morning? As we start opening up our homes to people with our video capabilities, we may also be showcasing things that may be better left unseen. Think about the dirty dishes in the sink or the unmade bed. Now more people than ever will know everyone’s dirty little secrets.

Google and Facebook April Fool’s Day Jokes

On April Fool’s Day the Internet is full of contributors trying to play on our gullibility.  Facebook has its share of people listing today as their birthday or reporting unusual updates.  The following is Google’s attempt at playing the game:

Young Boy Has Higher IQ Than Einstein

The video below of young Jake Barnett shows his amazing brain and abilities at the young age of 12.  With the recent movie release of Limitless with Bradley Cooper, there is a lot of focus on the brain and its potential. 

At the age of 3, young Jake was diagnosed with autism.  Parentdish reported, “But today, 12-year-old Jake is studying electromagnetic physics at Indiana University-Purdue University Indianapolis and has an IQ of 170, higher than that of Albert Einstein. And he’s astounding university professors by developing his own theory of relativity — they’re lining him up for a Ph.D research role, Barnett, of Noblesville, Ind., says.” To read Jake’s amazing story, click here.

Amazon Takes on Netflix Offering Movie Subscriptions

Those interested in immediate gratification have made Netflix a popular choice for movie viewing.  Amazon has now taken on the challenge of competing with Netflix.  Amazon’s “Prime” subscription program costs $79/year which includes their 2-day shipping on purchases.  Prime also includes more than 5,000 video-streaming movies and television shows.  Most of what they offer includes older television seasons and movies.

Netflix’s “Watch Instantly” program costs $7.99 a month and video-streams over 20,000 titles.  This brings their price to over $95/year.  Many of their movies are newer, but their TV shows consistent of previous seasons.

Amazon is entering this market in hope of increasing their digital business.  According to the Wall Street Journal, “The streaming-video offering could lead customers to buy or rent the 90,000 movies and shows that Amazon already offers on an a la carte basis.”

In an effort to compete, Netflix has entered into a two-year deal with CBS to provide television shows.  WSJ reported, “Netflix will pay CBS hundreds of millions of dollars over the course of the nonexclusive, two-year licensing pact, which gives CBS the option to extend it for up to two years and add more content in return for higher compensation.”

How will this affect the cable and satellite industry’s relationship with TV networks?  That is something that TV executives must consider as more than $30 billion a year comes to networks from subscriptions.

Netflix is no stranger to competition.  Netflix’s competition with Itunes, led to their removing limits for streaming of video. PCworld reported, “Previously the amount of streaming content subscribers could access was dependent on their subscription level. For example, the $16.99 membership allowed for 17 hours of streaming movie content. With the new unlimited plan, all subscription levels, with the exception of the lowest $4.99 plan, will be able to stream as many Netflix movies and TV shows as they’d like to their PCs.”

Itunes has been tough to beat in movie downloads.  As Forbes pointed out, “ITunes already dominates the world of movie downloads. In 2010 the service accounted for 64.5% of all movie downloads and rentals.”

Was Alexander Hamilton Ever President? Have a Laugh on President’s Day

History was never one of my strongest subjects in school.  However, in my youth, I  managed to learn one history lesson about why Alexander Hamilton was on the ten dollar bill. Having the last name of Hamilton may have caused my unusual interest.  Many assume those on our U.S. currency are all presidents.  This is not actually always true.  Alexander Hamilton and Benjamin Franklin are both on currency and neither one was ever president.  The following video is a great bit by Asylum’s Anthony Layser.  Have a little laugh today on President’s Day:

Global Warming: Answers For Both Sides From The Most Terrifying Video You’ll Ever See

In a foresight class I teach, we compare Al Gore‘s and Glenn Beck‘s views on global warming. It brings up some interesting discussions. A student recently posted this link in class and I think it is very well done and explains the two sides and how we may need to think about the subject.

The amount of interest in global warming may be dropping.  Denverdailynews reported,  “A poll by the Pew Research Center states that the public’s priorities for 2010 did not include global warming. In fact, global warming ranked last as a priority, with just 28 percent of the public considering it a top priority, according to the 2010 poll.”

How to Ace the Job Interview by Understanding Introverts and Extroverts

For those of you who have taken a Myers-Briggs MBTI personality assessment, you may already know if you are an introvert or extrovert.  It gets confusing to some as many say extrovert.  Myers-Briggs uses the term extravert.  What is important is that you understand the differences between how introverts and extroverts/extraverts prefer to process information.  Why is this important to acing the job inteview?  Watch the video below for more answers.

How to Get a Job: Why Employers Value Emotional Intelligence

Check out why it is so important to understand how your emotional intelligence may impact your ability to get a job.  If you are interested in reading the book by Daniel Goleman that I refer to here, it is called Emotional Intelligence: Why it Can Matter More than IQ.   In our book,  It’s Not You It’s Your Personality, Toni Rothpletz and I write about the major personality tests that employers use.  We include a very detailed chapter about the importance of understanding emotional intelligence in the workplace.  

How to Get a Job Using a Personal SWOT Analysis

In a recent talk I gave to CareerConnectors, we discussed how you can use a personal SWOT analysis to help you realize your strengths and weaknesses.  This information can be very helpful  in determining things to put on your resume and can also help you discover areas where you may need to improve.

How to Market You or Your Product Using Social Media

Today’s Ask Dr. Diane: I just wrote a book that is available through Amazon.  I’m just not sure about the best way to market it?  Any suggestions?
 
That is a good question.  The tips I’m about to give can also be used to market things other than a book. 
 
You could market it through several ways.  I would create a link to it on your site like I have links on my main website to Amazon.  If you don’t want to do that, you could offer it directly from you as a PDF through your site and charge them using PayPal
 
You might want to make a video (3-4 minutes at most) and put it on Youtube.  At the end of the video make mention of a free offer or newsletter and where to go for more information.  If they go to that site, it should be a capture page to get people signed up  to receive free newsletters (through a site like aweber.com) to get them interested in you and your book. 
 
You definitely need to be on Facebook and create fan pages like the ones I have for each of my books there.  See:
 
 
I would be on Twitter as well.  You can tie all of your Facebook, Twitter, WordPress, etc. accounts into one area on sites like Hootsuite . . . but I like to use Posterous a lot. It is like a blog but it has a great share information toolbar that you can get that and it also allows you to share your updates on multiple sites like Hootsuite does. 
 
If you want to learn about social networking and “how to do it” . . .for a reasonable price you can go to  Letsgetsocial and sign up to get their videos.  I watched them and they are really very informative.  They are designed to teach people how to be media managers but people who don’t want to do the job of media management can learn how to do their own media management from them. 
 
I gave a presentation yesterday to a local group here where others were presenting to career-seekers … they all agreed that Youtube is one of the biggest things you can do to get noticed. 
 
I watched a video a while back on Pitchengine.com about videos and they had some good information.  They are more costly though. You might watch their video for information.  If you are going to spend that kind of money, you need to have a major product to promote.  Books probably won’t have the return to support that. 
 
Talks are another great way to promote your book . . . so are radio interviews.   You can go to radioguestlist.com or other sites like that to find people looking to interview you.
 
Blogging is one of the best ways to get your name out there.   I like to use WordPress because it is free and uncomplicated. 
 
You can also release press releases on prweb or other such sites.  I am on wooeb who also has press releases that are not as expensive.  You can send out free releases on pitchengine.
 
You might check out some books . . . .I liked a book called Career Renegade . . . had some good ideas.  (on a different side topic . . .I liked the book The Happiness Advantage written by ex Harvard professor – very entertaining)

How to Get a Job Showcasing Your Abilities Using Camtasia, Powerpoint and Youtube

In my presentation yesterday at the CareerConnectors.Net workshop, I presented several different examples of how to market “you” as the product in order to get a job. If you are interested in learning how to use Camtasia with Powerpoint to promote your abilities and showcase them on Youtube, check out the following video based on information in my book, How to Reinvent Your Career:  Make Money Doing What You Love.  I am definitely going to be looking for a new video recorder though as this one crunched the screen, making it and me more compressed and wide.  If anyone has a good recommendation for a video recorder, I’d like to hear about it. . .

How to Get a Job Marketing You as the Product

Click on the picture below to watch the video of Dr. Diane Hamilton’s presentation:  “How to Get a Job Marketing You as the Product”:

If You Aren’t Using Video to Promote You or Your Product, You Need To Read This

Image via seeklogo.com

Cisco recently stated that 40% of all Internet traffic will be video in nature by the end of 2010. They increased that forecast to 91% by the end of 2014.  Are you using video?  I recommend checking out the forecasts that Cisco has made for visual networking by clicking here.  

Videos can be an effective way to capture your prospective customer’s attention.  I wrote about the importance of self-promotion in my book, How to Reinvent Your Career.  A big part of self-promotion is using video.  In a recent radio interview, I discussed some tactics to using video to promote your products and services.  Click here, to listen to the broadcast. 

Compukol.com recommended the following tips to help you with your video marketing:

  • Short videos: Make sure that your videos (whether you post them on your own website or a website like YouTube) are no more than 5 or 6 minutes long. If you have a video topic that you feel needs to be expanded way beyond the 5 or 6 minutes, it is a good idea to do a series of videos to cover the entire topic. People will be more inclined to watch and will really get a lot out of your videos if you feed them to your audience in small doses.
  • Sales pages: It is sensible to post your videos on your sales pages and to take that opportunity to discuss your products and their benefits or some business opportunity that you are offering to others. The video is helpful in making your potential customers comfortable and the points that you make in your video about your products are reinforced about your sales letter.
  • Key words: Search engines pay a great deal of attention to videos. When the search engines are looking at content and figuring out how to rank the various websites and their content, it is essential to do everything possible to make sure that your website appears as high as possible in the search engine rankings. You should do research to make sure that the keywords that you use in your content is optimum. You should choose keywords that will attract the kinds of leads and traffic that you want to pay attention to you and your business. Try to find out what your target audience is interested in and what they are looking for. Make sure that you include your keywords in headings, tags and resource boxes.
  • Clear structure and purpose: By using the appropriate keywords, you are ensuring that your video will be targeted properly. You need to make sure that your video answers the questions that your audience is thinking about when they start searching for answers. You need to make your communication and your content as clear as possible at all times.

I think you can even make your videos shorter than 5 to 6 minutes.  I have found that people prefer less than 3 to 4 minute videos.  I also think it is extremely important to include a landing page website address on your video.  You must be able to draw your customers to your site.  If you have a landing page where they can sign up for a free newsletter, that is one really effective way to build a customer base.

If you want more tips about how to make an effective video, click on the rest of the Compukol.com article by clicking here

In my conversation in yesterday’s interview, we discussed how simple and inexpensive it can be to create a video.  If you have a flip camera or video camera, you are well on your way.  A video does not have to be elaborately produced to be effective. 

Check out instructions from Youtube about how to make as well as optimize your video by clicking here.  For more general information about lighting, sound, etc. click here.

What is Visible Measures? Measuring the Popularity of Videos on the Web

I teach several different marketing and advertising college courses.  It can be a challenge to keep up with all of the different social media advertising trends.  Companies want to be able to know that their message is being seen.  One way to find out if your message is being picked up is through a company called Visible Measures.  Visible Measures is the independent third-party measurement firm for Internet video publishers, advertisers, and viral marketers. According to Forbes , “Visible Measures is a New York firm that counts the popularity of videos on the growing list of sites hosting them, of which YouTube continues to be the most important.”

On their site you can sign up to receive free public beta for trends and track the hottest viral videos on the web.  Once you sign up, you can chose a category such as media, dining, etc. You can also refine your search by agency, brand and even get specific about things like humor, reality, spoof, etc.  It will then generate a list of the top videos based on your parameters based on the dates your select.  I picked media for the week of September 6 and one of the top videos it picked up was YouTube Turns Five . . .see below.

Do you want to know the top 10 ad campaigns, top 10 film trailers, top 10 webisodes or those in 100 million view club?  They have the charts.  They have a paid program you can sign up for to find out even more detailed information.  Are you interested in following the Old Spice campaign?  You can type in Old Spice into their search bar and it will pull up a list of their videos, show their rank and their reach. 

To keep up with what Visible Measures has to offer, you can sign up for their blog by clicking here.

How to Generate Ideas to Write about On Your Blog Through AWeber

Are you looking for ideas to write about on your blog, check out this video by Problogger Darren Rowse by clicking here.  In the video, he mentions using AWeber for your newsletter.  I use AWeber and think it has some great advantages.  To see my links for the newsletters from AWeber, click here.   Feel free to sign up for my newsletters to see the format in which they are delivered.  They create very professional looking newsletters.  I highly recommend them.

Students Using Social Media for School Shopping

Marketing school products has taken a virtual direction with sites like Facebook, My Space, Twitter and others focusing their messages on young shoppers.  Advertising on cell phones and social networking sites is becoming more common.  Students can now see virtual dressing rooms right on their phones.  Apps, or applications, are the big thing now.  With them, companies can set up pages on Facebook and other sites to show off their product line. 

In a recent article in the Arizona Republic, Staples Inc. spokeswoman Karen Pevenstein stated that virtual retailing is big business. “It’s the best way to reach teens.”  This same article cited that “Young shoppers are expected to spend more than $200 billion of their own and parents’ money this year, making them one of the retailers’ most sought-after demographic groups.”

According to ABC News, the latest trend is to post haul videos.  “A new phenomenon called haul videos means they can show off their purchases to the whole world. There are more than 110,000 haul videos currently on YouTube, and some videos are racking up tens of millions of views. Hauls are short product review videos. The “vlogger,” or video blogger, shows off her goods, gushing about everything from lip gloss to flip flops and gives her opinion on the quality of the products. Haul videos are the perfect marriage of two of Generation Y’s favorite things: technology and shopping”

It is not just teens and tweens students that have the retailer’s focus.  This year it is anticipated that $34 billion of the estimated $55 billion in back-to-school spending will collected from college students and their parents.  The Arizona Republic reported, “To reach that market, retailer Target Corp. has added a “college” tab to its Facebook page with coupons, supplies, checklists and sharable cellphone apps to help students determine how to furnish their dorm rooms or apartments and manage shared bills and chores with roommates.

Ask Dr. Diane: How to Add Headers and Page Numbers in Word


Today’s Ask Dr. Diane Question: How do you enter headers and page numbers in Word?

PowerPoint – Resources and Examples to Make the Perfect Presentation

Do you need to create a PowerPoint presentation for work, school or a YouTube video to promote your business?  Many people know the basics of how to put together a quick presentation.  But do you know how to make that presentation pop?  If you haven’t read the book Death by Powerpoint, it is an interesting read.  I can’t tell you how many PowerPoint presentations I have sat through in business meetings while suffering a slow painful death . . .  I found that many of them were either really boring or shared unnecessary information or usually both.

I teach several courses where students are required to submit their assignments as a Powerpoint presentation.  If you are considering putting together a presentation, here are some wonderfully helpful sites to get you started:

  1. http://www.meryl.net/2008/01/10/70-powerpoint-and-presentation-resources-and-great-examples/ – This site includes a very comprehensive list of 70+ PowerPoint and Presentation Resources and Great Examples.
  2. http://www.brighthub.com/computing/windows-platform/articles/41661.aspx – If you want to see some samples of more presentations, check these out from brighthub. 
  3. http://www.iasted.org/conferences/formatting/presentations-tips.ppt – This is an actual PowerPoint presentation giving tips about a PowerPoint presentation.
  4. http://www.microsoft.com/atwork/skills/presentations.aspx – Where better to find PowerPoint tips than from Microsoft . . .check out 12 tips for creating better presentations.
  5. http://www.slideshare.net/thecroaker/death-by-powerpoint – Great video:  Death by Powerpoint and how to fight it.
  6. http://elmhurst.edu/~jacobh/WorstPresentationEverStandAlone.ppt – PowerPoint presentation that calls itself Quite Possibly the Worst PowerPoint Presentation Ever.
  7. http://www.ece.wisc.edu/~kati/PresentationGuide.ppt – Terrible PowerPoint presentations presented in a PowerPoint presentation.
  8. http://www.youtube.com/watch?v=TR3gcCrTSzw – Youtube video from Microsoft showing new media-rich tools for PowerPoint 2010.

Once you have completed your PowerPoint presentation, why not go the extra step and add your voice for the full presentation.  I like to use Camtasia Studio.  However, you can also utilize sites like Voice Thread at http://voicethread.com/.  This site allows you to record the audio portion of your presentation without having to buy software.  You can even use your telephone to call into their system and dictate your presentation.  What is easier than that? You simply enter your phone number and their system calls you.  You have three minutes, per slide, to talk if you use their free account.  You can upgrade for $12.95 when I last checked.  When you are finished, you will get a link that you can go to in order to see and hear your presentation.

Old Spice Ad on YouTube

I love to use this guy as an example for my Marketing classes I teach . . .

Create Your Own Job

What is great about YouTube is you can find creative videos. There is a short advertisement message at the end of most of them . . . however, videos like this one have an important message for people who are thinking about changing jobs, recreating themselves, and starting over in their career.

How RSS Works

This is a great video to share with your friends and family that want a simple explanation of how RSS works. By the way, to add my RSS feed to your reader, click on the RSS orange link to the right. Thanks!

Reid Hoffman and Biz Stone talk “Twitter #in”

via youtube.com –  click here to play video

Find out how you can use Twitter and Linkedin together from Reid Hoffman and Biz Stone . . .