55 Important Technology Terms You Should Know if You Are Starting a New Job

55 Important Technology Terms You Should Know if You Are Starting a New Job

Many people are starting new jobs right now.  Many of them are working with technology or using terminology that they may never have had to use in the past.  Managers and co-workers may toss around words that they assume people already know.  It is imported that people are prepared for this and be proactive in their learning effort.  The following is a list of some of the technology terms people should probably know. (For more terms, check out webopedia.com. That site contains a lot more “techy” terms than the average worker may not need to know, but their site is very comprehensive and a good resource to have.)

Affiliate Marketing – A marketing practice in which a business rewards one or more affiliates for each visitor or customer brought about by the affiliate’s own marketing efforts.

AOV – Average Order Value.

Below and above the fold – Where an ad is displayed on the website and you have to scroll down to see the ad.

Blog Roll – It is a list of links to blogs that a blogger likes.

Bounce Rate – The percentage of initial visitors to a site who bounce away to a different site, rather than continuing on the current site.

CES – Customer Effort Score.

Cloud Computing – Sharing resources rather than having your own servers to do it.

CLV – Client Retention Rate.

Container Tags – Used to affect a certain portion of your material. Container tags operate on the material between the opening tag < tag> and the closing tag </ tag>.

Cookie – A message your web browser uses to identify you and remember information for each time the browser goes back to access the server that gave it the cookie/message.

CPA – Cost per action – the publisher is taking most of the advertising risk, as their commissions are dependent on good conversion rates.

CPC – Cost per click.  Advertisers pay for their ad when someone clicks on it.

CRM – Customer Relationship Management – Managing a company’s relationships with customers and clients.

CSR – Corporate Social Responsibility – Operating a business in a socially responsible and ethical manner to have a positive impact on society.

CTR – Clickthrough Rate – A way of measurer success of an online advertising campaign. Take the number of people who clicked on an ad and divide by the number of times an ad was delivered (also known as impressions).

CV – Curriculum Vitae – Used instead of a resume.  It is a written description of work and experience commonly used by professors and outside of the US.

Data Feed – Users receive updated data from data sources.

Day-Parting – Showing an ad at a specific time of the day.

DM – Abbreviation for direct message.

DMA – Designated Marketing Area (ties in with geo-targeting).

Dongle – A mechanism like a hardware key that only authorized users can use software.

DSPs – Demand-side Platform – DSPs centralized management of accounts and reporting and a central hub for handling data to help with the real-time bidding valuation.

Ethernet – is a family of frame-based computer networking technologies for local area networks (LANs).

Forum – An online discussion group.

HTML – Hyper Text Markup Language – Uses markup tags to describe web pages.

IAB – Internet Advertising Bureau.

iFrame – An HTML structure that allows another HTML document to be put into an HTML page – iFrames are set up as a window frame.

ISP – Internet Service Provider.

Jitter – Flickering on a display screen.

Modem – A device that modulates a signal so that you can receive data.

Nanotechnology – The study of manipulating matter on an atomic and molecular scale.

NPS – Net Promoter Score – Defines the loyalty of a customer relationship.

OEM – Original Equipment Manufacturer – Company manufacturers’ products are sold under the purchaser of that product’s brand name. The original company that manufactured the product is the OEM.

PA – You may hear someone say “talk to my PA”, referring to their Personal Assistant.

PC Suite – A software package used to establish an interface between Nokia mobile devices and computers that run Microsoft Windows operating system.

PING – As in Ping me back – Used a variety of ways.  Usually means to instant message or email someone back.  The word ping in the technology world is actually short for Packet Internet Groper, a utility used to check for network areas.

Plog – A political blog.

Quicktag – A button that inserts HTML in to your post.

RTB – Real Time Bidding.

ROAS – Return on Ad Spend.

ROI – Return on Investment.

Router – A device that decides where information should be forwarded.

RSS – Real Simple Syndication – If you want to receive information from a specific website, you can click on the RSS feed button and have updates from that site show up on your RSS reader such as Google Reader.

Sales Deck – Your sales presentation/slides you present to the customer.

SEO – Search Engine Optimization – Improving the ability to be seen on a website by search engines.

SEM – Search Engine Marketing – A form of marketing to promote a website through increasing visibility in search engine result pages (SERPs).

Time Shifting – Refers to recording programming for later use.

Toggle – Toggling means to switch from one setting to another. It implies there are only two settings.  Think of a light switch that clicks on or clicks off.

Twaffic – Twitter traffic.

Twishing – The act of sending a message to a Twitter user in an attempt to obtain his or her name and password. Think Tweeting and Fishing combined.

URL – Uniform Resource Locator – The address of a file on the Internet.  Think – http://

View Throughs (also known as Post-Impressions)  – If an ad on a site influenced consumers to search, then purchase a product,  the referrer gets credit for influencing the purchase behavior.

WAP – Wireless Access Point – A device that allows wireless communication. It usually connects to a router.

Wiki – A website that allows a lot of people to add to the content for collaboration.  Think – Wikipedia.

XML – Extensible Markup Language.

There are so many terms; it is hard to just pick 55.  Please feel free to respond and add any words that you feel are just as important to be aware of in today’s workforce.

  • A Marketer’s Guide to the Next Web (digitaltonto.com)

What is Your Favorite Celebrity’s Personality Type? See How Your Personality Compares to Theirs

Have you ever wondered if you shared a personality type with a famous celebrity?  While it is very important to learn about our own personalities, it can also be very helpful to learn about other people’s personalities as well.  By looking at famous celebrities and their personality types, it can help us recognize qualities that we may possess that can be helpful or hurtful to our own success.

People are often described as being introverts or extroverts.  How can you tell which one you are?  One way is to answer the following question:  Do you find that you often speak before you have had a chance to really think about what it is you want to say?  If so, you may be an extrovert.  Extroverts are often thought of as outgoing because they can be talkative. They can be talkative because they are processing what they are thinking out loud. You might think that Hollywood celebrities must be extroverts.  That is not necessarily true.

Think about how you prefer to process information.  If you think as you are speaking rather than taking time to process the information, you might be an extrovert.  If you are an extrovert, here are some famous people that share your personality type:

  • Matthew Perry
  • Tom Hanks
  • Oprah
  • Johnny Depp
  • Robin Williams
  • Bill Cosby
  • Jim Carrey
  • Jerry Seinfeld
  • Bruce Willis
  • Madonna

There are actually more extroverts in the world than introverts.  Introverts like to take their time to develop their thoughts before they speak.  If you prefer to process information this way, you may be an introvert.  There are far more introverts in Hollywood than you might expect.  If you are an introvert, here are some famous people that share your personality type:

  • Michael Jackson
  • Marilyn Monroe
  • Britney Spears
  • Brooke Shields
  • Ashton Kutcher
  • Julia Roberts
  • Arnold Schwarzenegger
  • Lady Gaga
  • Tom Cruise

There are a lot of different personality tests out there that give information about personality preferences.  The previous examples of introverts and extroverts are a part of what the Myers-Briggs MBTI personality test can explain about our personalities.

There are plenty of other assessments that can give insight to who you are.  A lot has been written about birth order, and how it affects personality.  Are you a first-born child?  Then you may be interested in learning that the following celebrities are also first-borns:

  • Jessica Simpson
  • Nick Lachey
  • Josh Hartnett
  • Sylvester Stallone

If you are a middle child, you share that in common with the following celebrities:

  • Elijah Wood
  • Bill Gates
  • Jay Leno
  • Princess Diana

If you are the youngest, you may be interested in seeing which celebrities were last-born children:

  • Halle Berry
  • Cameron Diaz
  • Rosie O’Donnell
  • Whoopi Goldberg

If you are an only child, you may relate to these celebrities:

  • Freddie Prinze, Jr.
  • Alicia Keys
  • Tiger Woods
  • Natalie Portman

To find out more about how to analyze your own personality as well as those in others, check out the book: It’s Not You It’s Your Personality.  Millennials and post-boomer groups should be able to relate to many of the examples in the book.  Some of the top personality assessments are explained, along with celebrity examples so that you can visualize the personality traits.  The following personality assessments are also discussed in the book:

You might have noticed that emotional intelligence is covered in the book. Part of being emotionally intelligent is having the ability to understand your own emotions and personality as well as those in others.  The book, It’s Not You It’s Your Personality, includes a fun way to develop your personality skills.  You can also learn tolerance of others’ personalities, while being able to compare your own traits to some famous celebrities as well.

Gaining the Competitive Edge in this Economy May be Based on How Well You Know Your Personality

In a fun, light-hearted manner, dynamic mother and daughter duo, Dr. Diane Hamilton and Toni Rothpletz, share with readers their insight on the importance of understanding personalities. People and their different personalities are what make the workplace fun. Using tried and true personality tests can put modern workers ahead of the game—and ultimately make them successful in their career endeavors. In their just-released book, It’s Not You It’s Your Personality: Skills to Survive and Thrive in the Modern Workplace, Hamilton and Rothpletz desire to not only have their book be informative, but have readers laugh along the way.

Now Available on Amazon

Quote startThe latest book by Diane Hamilton and Toni Rothpletz helps you become more aware of yourself and puts YOU in charge of your life. ~Mark R. Grandstaff, PhD Award-Winning Scholar, Clinton Appointee, CEO Renaissance ThinkersQuote end

New York, NY (PRWEB) December 8, 2010

What drives the economy? People. People are behind every transaction. Business leaders will be the first to say that the most costly thing in business is personnel turnover. Unemployment is at 9.7%. This has led to an unstable work environment filled with a diverse group of workers. No matter what age, it is necessary to understand the different personality types that workers possess. For post-Baby Boomer generations, it can be a challenge to educate them about personality assessment, while still maintaining their interest. The recently released book, It’s Not You It’s Your Personality: Skills to Survive and Thrive in the Modern Workplace, may have the solution.

There is an undying stratification in how the “new generation” of workers relate to their older peers. Technology sets them apart. A feeling of entitlement is out there for many workers. Each experience in life creates the personality a worker brings to the table. Dr. Diane Hamilton and co-author daughter, Toni Rothpletz, argue that if Americans want to be successful, it’s time to look inside and find out what inherently makes them tick. The authors explain how to do this in their fun and sometimes irreverent look at the current workplace.

It is essential for people to understand their own personality and to realize the impact their interactions may have on others. This is becoming increasingly more important as business owners and managers look to keep harmony among workers. Morale is important and if there is friction among personalities, managers are forced to make some tough decisions.

“Toni and I believe that it is the worker’s responsibility to know their own personality and how their responses may be judged by others,” says Hamilton, “If anything, this economy has shown us that it is essential that we take ownership of our roles in the workplace. We wrote this book to help the modern worker learn some important personality skills while still having fun in the process.”

Personality tests can be an informative tool. Myers-Briggs, DISC, The Big Five, Birth Order, Color Tests, Emotional Intelligence and other top personality tests are used by employers to assess potential and current employees. Hamilton and Rothpletz argue that it gives workers a leg up to have these powerful self-learning mechanisms. There are so many personality assessments, it can get confusing to know which one to research. It’s Not You, It’s Your Personality explains the top assessments and shows readers that learning about themselves and their coworkers can be a lot of fun.

Mother/daughter team of Hamilton and Rothpletz, set out to edutain (educate and entertain) their post-Baby Boomer working world audience. If someone has ever wondered how their personality compared to famous celebrities like Lady Gaga or Johnny Depp, they may get some answers. However, one of the most valuable things they will learn from this book is why these personality tests are so important to their success and future ability to get ahead in the working world.

About the Authors:
Diane Hamilton currently teaches bachelor-, master-, and doctoral-level courses for six online universities. Along with her teaching experience, she has a Doctorate Degree in Business Management and more than twenty-five years of business and management-related experience. She is a qualified Myers-Briggs instructor as well as a certified Emotional Intelligence trainer.

Toni Rothpletz has a Bachelor Degree in Global Business Marketing and is currently working on receiving her MBA. She currently works as a business developer/sales executive in the computer industry. Her background includes working in several industries including computer software, identity theft, and social networking organizations.

To find out more about their writing or to schedule an interview, visit Dr. Hamilton’s website at https://drdianehamilton.com or her blog at http://drdianehamilton.wordpress.com/.

Review copies are available.

It’s Not You It’s Your Personality–December, 2010 ($19.95/Amazon). ISBN: 9780982742839 Approximately 220 pages

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via prweb.com

Wall Street Journal Partners with Unigo to Create a Site that Offers Potential College Students Some Sound Advice

via unigo.com

 

The Wall Street Journal has teamed up with Unigo’s student correspondents from more than 2000 colleges across America to produce a site they call WSJ on Campus.  If you are not familiar with Unigo, you can watch a video that explains what they do by clicking here.  Their system helps student match their interests and values with appropriate universities.  Their offer help to prospective students by providing reviews written by past students regarding the schools they have attended.  This information is used to help prospective students decide which school is best for them.

If you to go to WSJ On Campus, you will find that they offer the following information about getting prepared for college:

  • What matters when choosing a school
  • What it will really be like when you get to college
  • The perfect school for you
  • Are Ivy schools are really worth it
  • How to master the admissions essay
  • How to deal with school’s turning your requests for admission down
  • How to prepare for the SAT
  • What to do if you can’t go to your first choice school

They also offer the following information about what to expect once you get there:

  • How to choose the right classes
  • How to choose the right major
  • Who earns the most money
  • How to handle doing the assignments
  • Understanding academics
  • How to succeed in your Freshman year
  • How to get an A on your papers
  • How to use textbooks on your iPhone

 

I tried searching by online, online colleges, distance learning and other terms but found no information about online education on the site.  I even typed in some of the top online universities to see if they would come up and there was nothing.  It appears this site is very helpful if you are considering going to a traditional college but not so helpful if you want to use it to choose an online university.  Even if you do decide to attend an online college or university, you can learn a lot from their articles about how to be a successful student.

For more information about being a successful online student, click here.

10 Sci-Fi Predicted Inventions That Actually Made it to Market

 

image via techvert.com

It’s hard to look at my flip phone without thinking of the communications device on Star Trek.  There are many examples of inventions that used to be thought of as just science fiction that have now become a reality.  The flip phone is just one of them.  Here are some of my favorite inventions that came from science fiction:

  1. As mentioned, flip phones were very similar to the transporter on Star Trek.
  2. TV video phones have been seen in a lot of different movies and shows. Back to the Future featured these as well as a lot of other inventions that made it to market.  Click here to see the others.  Remember Marty’s cool shoe laces?  Yep. . . they have arrived.
  3. Earbud headphones were predicted in Fahrenheit 451.  Mashable has this example as well as many other very unusual things that have made it to market.  See that list of astounding prediction by clicking here.
  4. The Jetsons had a number of product predictions come to fruition.  One of those things is the tanning bed.  Check out a techvert.com article by clicking here to see a list of some more Jetsons inspired inventions.
  5. Remember the Jetsons’ robotic vacuum?  We now have the Roomba.
  6. Virtual reality was seen in many movies including Tron and the Matrix.  Cracked.com includes virtual reality on their list of seemingly awesome inventions that came to light in not so awesome ways. 
  7. Television surveillance was just a future possibility in Orwell’s 1984 classic.  Anyone who watches CSI knows that there are cameras keeping an eye on us from just about everywhere these days.
  8. Online Newspapers were shown in 2001: A Space Odyssey.  With RSS feeds, we can create our own online newspapers tailored to our unique interests.
  9. Credit Cards were envisioned in Edward Bellamy’s 1888 novel, Looking Backward.
  10. H. G. Wells wrote about automatic doors in his 1899 novel, The Sleeper.