Dr. Diane Hamilton's Blog

A Revolution in Hiring and Working with Eva Andres of Juniper Networks

What is Socialnomics?

 

In Erik Qualman’s 2010 book Socialnomics, he described how socialnomics exists “where consumers and the societies they create online have a profound influence on our economy and the businesses that operate within it.”

Social media is the new word of mouth.  Now that individuals look online to find out information about products from their peers, marketing has taken a new turn. Companies must create a social networking presence in order to survive.

Click here to see some examples of socialnomics in action.

The following video gives some interesting statistics about the social media revolution.

[youtube http://www.youtube.com/watch?v=fpMZbT1tx2o&w=560&h=315]
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Could Augmented Reality Technology Inspire the Next Steve Jobs?

 

One of the biggest obstacles the new entrepreneur faces is coming up with a unique idea.  The Steve Jobs and Mark Zuckerbergs of the world have raised the creativity bar.  By creating augmented reality phone apps, certain companies are getting attention.  Autonomy has developed a new technology called Arasmsa that may change how people interact with objects.  It works with a smart phone and can reveal some things that are not readily visible to the naked eye.  Check out the following video:

[youtube http://www.youtube.com/watch?v=GBKy-hSedg8&w=560&h=315]

With the popularity of QR codes and now new technologies like Arasmsa, there is potential for some amazing app possibilities.  For example, you can now point your phone at a magazine and have an app translate the material from one language to another.  There are a variety of augmented reality apps already available on the market.  Check out 40 Best Augmented Reality Phone Apps and 2 Augmented Reality Technologies that are about to Change the World.

The question is who will be the next Zuckerberg or Jobs to create an idea that goes above and beyond what is already out there?  Perhaps they are listed in the article 8 Important Silicon Valley Innovators Not Named Steve Jobs.  Only time will tell.

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Chief Officer Initialisms Explained: CEO, COO, CFO and More

 

There are a lot of initialisms for top leadership positions that contain the words “Chief and Officer” in the title. It may be confusing to keep the players straight. It may help to explain that a corporate officer holds a management-level position, such as a President, Vice President, or General Manager. Other common positions include:

  • CEO – Chief Executive Officer – This person is the highest ranking corporate officer.  They are the head of management for an organization.  They report to the board of directors. They make high-level decisions about policy and strategy.  The people that report to the CEO include:  The CBDO (Chief Business Development Officer), CFO (Chief Financial Officer), COO (Chief Operating Officer), CMO (Chief Marketing Officer), CIO (Chief Information Officer), CCO (Chief Communications Officer), CLO (Chief Legal Officer), CTO (Chief Technology Officer), CRO (Chief Risk Officer), CCO (Chief Creative Officer), CCO (Chief Compliance Officer), CAE (Chief Audit Executive), CDO (Chief Diversity Officer), and CHRO (Chief Human Resources Officer).  Steve Jobs was an example of a top CEO.  To find out more about these other chief officer positions, click here.  Check out:  The Best Performing CEO’s in the World.
  • COO – Chief Operating Officer – This person is responsible for the day to day operations or an organization.  Not all companies have one.  In 2006 more than 60 percent of Fortune 500 companies did not have a COO.  This person may also be called the company’s President.  This person could be thought of as the second in command behind the Chairman or CEO.  An example of a top COO is:  Tim Cook was the COO for Apple before replacing Steve Jobs as CEO. Check out: List of Famous Chief Operating Officers.
  • CFO – Chief Financial Officer – This person manages the corporation’s financial risk.  They deal with data analysis, financial planning and record keeping.  Although they report to the CEO, they may also sit on the board of directors.  Peter Oppenheimer is Apple’s CFO.  Check out:  Bonus Babies . . . The Best Paid CFO’s.
  • CMO – Chief Marketing Officer – This person is the head of sales, product development and all things marketing-related.  The CMO can report to either the CEO or COO. Their job is to obtain growth through sales and marketing.  The CMO has become more commonly discussed in recent years.  Check out:  The Chief Marketing Officer . . . A new Boardroom Role.
  • CIO – Chief Information Officer – This person is the head of information technology.  They may report to the CEO, CFO or COO.  They must create strategic goals to increase information accessibility and manage integrated systems.  The CIO and CTO roles are often confused.  Check out:  What is the Difference Between CIO and CTO.

There may be other chief officers’ positions in other industries as well.  For example in hospitals there could be a CMO (Chief Medical Officer), a CNO (Chief Nursing Officer) and a CMIO (Chief Medical Informatics Officer).

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Companies Rewarding Employees for Entrepreneurial Ideas

 

Gone are the old days of having a suggestion box at work.  Today’s modern company has set up some much more sophisticated ways of obtaining knowledge and creative ideas from their employees.  The following list contains some useful tools that employers have utilized that have even replaced their need to go to outside consulting firms:

  • Innovative Management Programs – Sites like Brainbank, InnoCentive and Spigit are just a few of the popular sites that companies use to allow employees to submit and vote on ideas.
  • Idea-Management Websites –  PriceWaterhouseCoopers created a company site to gather employees’ input about cost cutting, improving customer service and other ways to improve revenue.  These sites can be very successful.  IdeasAmerica, an association for suggestion administration, surveyed customers and found that ideas submitted by employees saved over $110 million or an average of $1256 per idea.
  • Set up Kiosks – Bruce Power is one of many companies who have set up idea kiosks.  Resembling ATMs, these kiosks are easily accessible and allow employees to vote on ideas.
  • Create Financial Incentives – Companies may give rewards for employees’ ideas that result in cost savings.  They may receive financial incentives or points to use toward rewards.
  • Set Up Idea Challenges – Allstate created an online challenge for its employees to come up with some good ideas about how to create their company app.

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Stand Out In Job Market with Mini Resume Cards

Combining a resume with a business card in a smart, easy to read fashion, is a great way to capture a future employer’s attention.  ResuMiniMe is a site that has done a nice job of creating such a card.  In just minutes, job-seekers can create a traditional-sized business card that promotes their strengths while serving as a nice ice-breaker for networking opportunities.  Prices start at $90 for 1000 cards.  Gift packages are available.  A free profile on LinkedIn is required. 

They offer two style choices for the back of the card.  A traditional standard style that lists education and experience is one option.  Also offered is the option to include a QR code on the back.  For more information about using QR codes to find a job, click here. 

The following are examples of the cards that can be created on this site.  The back of the card is shown vertically here for easy readability.

Front (although not listed here, a phone number may be included):

Back Traditional:

Back QR Code Version:

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