In a recent talk I gave to CareerConnectors, we discussed how you can use a personal SWOT analysis to help you realize your strengths and weaknesses. This information can be very helpful in determining things to put on your resume and can also help you discover...
I teach a lot of marketing classes where we talk about product placement. In a recent discussion we were talking about FedEx and the movie Castaway. I read that the company didn’t pay for that mention. I find that hard to believe but I guess it is possible. Product...
Today's Ask Dr. Diane: I just wrote a book that is available through Amazon. I'm just not sure about the best way to market it? Any suggestions? That is a good question. The tips I'm about to give can also be used to market things other than a book. You could...
In my presentation yesterday at the CareerConnectors.Net workshop, I presented several different examples of how to market "you" as the product in order to get a job. If you are interested in learning how to use Camtasia with Powerpoint to promote your abilities and...
image via blogs.bgsu.edu Dubbed the Gmail killer, Facebook’s new email program is to launch on Monday. There has been talk about a secret product from Facebook and this appears to be the secret. As people are jumping from the AOL ship, Google, Yahoo and other...
image via netmarketingcourse.net Authority Pro has positioned itself as a theme engine unlike any other currently available for Wordpress. The intent of the engine is to maximize the ability to have content delivered as needed and to drive conversations. They...
image via engadget.com Marc Andreessen, Netscape founder, is backing a new startup browser called Rockmelt. Rockmelt claims it “does more than just navigate Web pages. It makes it easy for you to do the things you do every single day on the Web: share and keep up...
Many have heard the word monopoly but have you heard the word monopsony? This word is becoming more commonly used. A monopsony exists when there is a market dominated by a single buyer, giving power to set the price for whatever is being purchased. If there is no...
With the current job market, people are looking for unusual ways to stand out in the crowd. I recently gave a presentation at a local university where I explained the job searching tips I discuss in this article. To see that actual live presentation, click here. If...
image via bigmouthmedia.com Blekko has been in development since 2007, but it has only recently become available to the public. Blekko is a search engine that has its sights on Google’s business. To do this, they are focusing on what they can do differently. The...
What an incredible conversation I had with Zaina Orbai who is the Chief People Officer at The RealReal on Leader’s Playbook, which is part of Global Mentor Network. Thuy Vu and I take turns hosting and we learn so much from the best of the best in HR leadership. I...
The first show of Leader's Playbook from Global Mentor Network is available! For this podcast series, Thuy Vu and I take turns interviewing top HR leaders. In this first episode, Thuy's guests today are Jonathan Fear, VP, Coupa University at Coupa Software Inc., and...
I'm excited to announce a new podcast I will co-host with Thuy Vu, the Co-Founder & CEO at Global Mentor Network and 7-time Emmy award-winning news anchor. It has been my honor to serve on the advisory board at Global Mentor Network, the brainchild of Thuy Vu and...
Brain health can help you protect yourself from cognitive issues. Issues like having trouble concentrating, making decisions, or innovating. It can also help lower your risk of getting Alzheimer's. There are times when you have to burn the midnight oil but make that...
Scaling a business can be challenging, but it means having the ability to grow without any hindrances to its progress. If you want to know how to overcome challenges so you can start scaling your business, this episode is for you. Dr. Diane Hamilton sits down with the...