Dr. Diane Hamilton's Blog

A Revolution in Hiring and Working with Eva Andres of Juniper Networks

10 Most Important Steps to Obtain Dream Job

 

I often speak to students and career groups about how to obtain a dream job or reinvent a career.  I have listed some of the most important points from my lectures, with appropriate links to articles, to explain the process.  Be sure to click on the links listed under each step to watch videos and read the articles to get step by step instructions.

  1. Define Your Goals:  People fear making mistakes.  Although it can be argued there are no mistakes, only learning experiences, part of avoid mistakes is to have good goals.  The goals must be measurable with timeframes listed for when you wish to achieve those goals.
  2. Analyze “You” as the Product:  To get a job, you must showcase your talents by thinking of “you” as the product.  When you are networking and interviewing, you are “selling” a product and that product is you.   Be sure to analyze your online reputation.  You can be sure that companies will check on this.
  3. Create a Personal SWOT Analysis:  SWOT stands for strengths, weaknesses, opportunities and threats.  By creating a personal SWOT analysis, you can work on capitalizing on your strengths and find solutions for any weaknesses or threats.
  4. Analyze Your Competition: When you are interviewing, you must remember there are a lot of others that are competing for the same job.  Think of those things that you bring to the table that your competition does not.  What do others have that you need to be working on in the meantime?  Have you done your research?  If an interviewer asks you the question: “Why did you pick our company?” . . . do you have a good answer?  Know the answers to difficult job interview questions.
  5. Capitalize on Personality Skills: Part of finding the right job is based on understanding your personality preferences.  Personality tests like Myers Briggs MBTI can be very helpful in leading you to the right job.  It is also important to work on developing emotional intelligence. Find out why employers are placing as much value on EQ as IQ.
  6. Analyze Jobs:  Find out what jobs pay:  One of the first steps is to find out what a job is worth.  Consider what types of jobs motivate you.  Check out top 10 ways to find a job or have a job find you.
  7. Showcase Your Talents:  Use social networking to get noticed.  Find out how you can use a simple PowerPoint presentation and Camtasia to showcase your abilities.  If you are not on LinkedIn, you should be.  Use Google Docs and LinkedIn to get noticed.  Rev up your business card by adding a QR code to it.  Avoid putting these top 10 wrong things on resumes.
  8. Ace the Interview:  Once you are able to obtain an interview, use personality skills to wow them.  Deliver information in the job interview based upon understanding introverts and extroverts.  Keep in mind the proper answer to tough interview questions.
  9. Follow up on the Interview:  Always follow up with a thank you note.  It is important to stand out from the crowd and having manners is very important.  It is important to realize that millennials have unique job expectations and may not come across as respectful at times.
  10. Use what You Have Learned to Succeed: Continue to use the things you have learned in order to obtain the job.  Don’t stop setting goals.  Stay connected through social networking in case the job doesn’t work out.

Using QR Codes to Get a Job or Promote Your Business

You probably have seen QR codes and don’t even realize it.  Perhaps they were on a marketing ad or a flyer someone handed you.  You might have seen them on a promotional piece or on a poster at a local store.  It may have looked so under-stated that you probably passed right by it and didn’t give it a second thought.

Start looking for them.  You’ll be surprised at how many places are using them.  What are they?  Think of them like a bar code that lists a lot more information and can direct you to specific websites.  Companies are creating these codes to be used with smartphone apps.  This is an example code that I created for my book, It’s Not You It’s Your Personality:

It’s really simple to make one.  You can go to a site like Qurify.com and type in the information you want to be encoded.  It may be something as simple as a website address.  You can go to the Qurify site and type in your website URL address. If you don’t have a website, consider putting in your Linkedin profile page.   Click on the Qurify button and then download the image it creates as a jpeg file.  Now you can take this file and put it on your business cards, on your resume, or on any other information you create. 

Anyone who has a QR Reader app on their phone can simply start the app on their phone and point it at your code.  When they do that, they will be directed on their phone to the URL address you entered on Qurify.  It couldn’t be easier. 

This can really make you stand out from the rest in the job search.  Just having that code on your resume will make those that don’t know what it is, look into it why it is on your resume.  For those that do know what it is, they will appreciate how technologically you savvy are.

If you have your own business and want to promote different parts of your website, these can be useful as well.  To show examples, I created several of these QR codes for Dr. Robert Spies’ plastic surgery site.  To see how they work, first download a free QR Reader app onto your smartphone.  Then open that app and point it at the codes listed below.

This code directs you to information about facelifts:

This code directs you to information about tummy tucks:

 This code directs you to information about breast augmentation:

 By having different QR codes like this, you can customize your marketing material to direct people to the appropriate websites.  For companies like a plastic surgery practice, this can be a very effective tool to target people that have a strong enough financial background to own a smartphone as well as those that are interested enough to point their phone at the code for more information.  It is a great tool to specifically target the appropriate population. 

To find out more about how these codes work, check out information from the guys at how stuff works technology podcast. 

Coexisting with Four Generations in the Modern Workplace

The modern workplace has seen growth in the 16 to 24-year olds and over 55 year olds.  With people living and working longer, this growth has led to four generations of workers trying to coexist. This may present challenges to management.  According to The East Valley Tribune, “It’s not merely age that differentiates these workers, said AARP officials, but rather how they approach accomplishing different assignments and tasks, as well as how much “work” defines their everyday lives.” 

These 4 generations include:

World War II Generation (aka depression babies) – Those born prior to 1945

Baby Boomers – Those born 1946 to 1964

Generation X – Those born 1965 to 1982

Generation Y (aka the Millennials) – Those born after 1982

According to the Tribune each of these groups has unique needs:

“World War II Generation – appreciate a logical approach to work, with clear job expectations that are fair and consistent. This group prefers face-to-face communication rather than phone or email. . .are reluctant to buck the system, uncomfortable with conflict and reticent when they disagree with their boss or fellow co-workers.

Baby Boomers – represent the largest segment of the American work force. There are roughly 77 million Boomers who are service-oriented, appreciate a team perspective, and are motivated workers . . . appreciate personal communication and the telephone, are not necessarily “budget-minded” and are uncomfortable with conflict. In addition, some may put “success ahead of result.” They also insist on phased retirement and health and wellness programs to foster a healthy lifestyle.

Generation X – are independent and creative souls who are adaptable, technology-literate and like to buck the system. They don’t need a boss constantly looking over their shoulder as they enjoy being turned loose to meet deadlines. . .this group enjoys communicating by voicemail and email and is looking for development opportunities and to add certifications to their resumes for upward mobility.

Generation Y – brings to the workplace optimism, a can-do spirit and the ability to multitask, but they are often inexperienced and require supervision and structure. This group, which prefers instant messaging, blogs, text messages and email, has difficulty communicating in the workplace and likes to be spoken with one-on-one.”

Is Facebook and Twitter Keeping You Out of College or Helping You Get In?

Employers often use Google or other online research sites to find out about prospective job applicants. If there is embarrassing or incriminating information out there, it may not just be prospective employers that find it. 

Universities are also performing online searches on prospective students. According to Latimes, “College admissions officials look up applicants on Facebook and Twitter, experts say. Details revealed through social media can make or break a good impression.”

Keep in mind, social media can be a way to have employers and universities find out good things about you as well.  In the Latimes article the editor of StudentAdvisor “suggests following the school’s Twitter feed or “liking” its Facebook fan page. Students also can post a video resume on YouTube or blog about volunteering efforts or other extracurricular activities and provide a link on their applications.”

For more information, check out the Online Reputation Guide. 

via safetyweb.com

Millennials Replacing Baby Boomer Workforce: Meeting Their Unique Needs

Big changes are occurring in the current workforce.  The dynamic is shifting as companies are experiencing a shift toward millennials replacing baby boomer generations. According to Harvard Business Review /HBR.org, “The makeup of the global workforce is undergoing a seismic shift: In four years Millennials—the people born between 1977 and 1997—will account for nearly half the employees in the world. In some companies, they already constitute a majority.” 

The book, It’s Not You It’s Your Personality, addresses the unique personalities and needs of the post-boomer worker.  For simplicity sake, these post-boomer generations are given the title NewGens.  It can get confusing when Gen X, Gen Y, Millennials and other titles are used.  The term NewGens encompasses all of these groups. 

Post-boomer generations have received a bad reputation at times due to their need for immediate gratification.  Perhaps they are different but different isn’t necessarily a bad thing. Many have high expectations but are willing to put forth the efforts it takes to achieve their goals. HBR.org reported, “Millennials have high expectations of their employers—but they also set high standards for themselves. They’ve been working on their rĂ©sumĂ©s practically since they were toddlers, because there are so many of them and so few (relatively speaking) spots at top schools and top companies. They’re used to overachieving academically and to making strong personal commitments to community service. Keep them engaged, and they will be happy to overachieve for you.”

image via hbr.org

This new group of employees has considerable knowledge that can be crucial for a company’s success.  Younger generations, unlike the boomer generation, tend to move around in their jobs more often.  They are less likely to remain in a single company throughout their career. 

Are companies doing enough to keep their current employees happy?  Workforce.com stated the following about the millennial generation, “Large companies don’t move fast enough for that generation, which is [switching employers and] looking to expose themselves to new and different things. Bureau of Labor Statistics data show the average American will have 10.8 jobs from age 18 to 42. Many workers have clung to their jobs amid the recession and high unemployment. Still, the overall turnover rate across all industries was 16.3 percent in 2009, according to a survey from Compdata.”

Part of keeping this younger generation interested in staying at their current position is to keep their attention.   Training must be aimed at their specific needs.  This is a technology-based group that likes to learn that way.  They also like to receive their information quickly.  Shorter, 3-5 minute training videos, can be effective.  This is the YouTube generation and employers must realize this and keep up with the trends. 

Aimglobal.org suggests the following guidelines for employers when dealing with millennial workers:

Ø Training. If you want a job well done, employers need to tell Millennials how to do it. However, don’t just give orders. Millennials want to know the reasoning behind them and the training offered to be successful.

Ø Mentoring. Partner your new Millennial with one of your veterans. The veteran can show the newcomer the ropes and conversely the newcomer can offer fresh ideas.

Ø Integration. Involve Millennials in a variety of projects, assignments, and career opportunities. Mixing it up keeps their interest.

Ø Team Collaboration. Millennials are comfortable in team settings. They like to collaborate with others especially on team-based projects and environments.

Ø Support Future Pursuits. During their employment at your company, Millennials will face decisions regarding the next stage of their lives including marriage, buying a house, having children, etc. Developing a guidance program around these changes demonstrates how your company will be there to support them.

For more complete information on post-boomer generations in the workplace and how to deal with their unique personality needs, click here.Â