Dr. Diane Hamilton's Blog
A Revolution in Hiring and Working with Eva Andres of Juniper Networks
Failing His Way To The Core Value Equation With Darius Mirshahzadeh
Every company has to have core values – that’s just Business 101. But having core values is not just about having a nice set of lofty words to put up on your lobby. Darius Mirshahzadeh learned that in the most painful way possible as a young entrepreneur. Being born to and raised in a business family didn’t spare Darius from the failures of every beginner’s journey, including the implosion that many in the real estate world suffered in 2008. That humbling experience taught Darius the importance of building a business around core values – this time, real core values that have high utility value. His book, The Core Value Equation, tells his story eloquently along with the lessons he learned from it. Listen in as he discusses with Dr. Diane Hamilton what core values ought to be. You will find the answer to be easy, quite literally this time.
Continue reading “Failing His Way To The Core Value Equation With Darius Mirshahzadeh”
Built For Growth: How To Understand Your Builder Personality And Use It To Shape Your Business With Christopher Kuenne
All entrepreneurs, big or small, have specific builder personalities that shape the way they do business and handle their teams. Although there are several ways in which a builder personality can take form, there is no one attribute that defines a successful entrepreneur. Whatever personality you have, there are core strengths that you can maximize to take the win for your business. Serial entrepreneur, educator and author, Christopher Kuenne does a wonderful job in explaining this in Built for Growth, a bestselling book that he co-authored with John Danner. Chris is the former founder and CEO of Rosetta, one of the biggest marketing agencies focused on customer engagement. Since 2014, he has founded and led Rosemark, a platform of interdependent companies focused on cracking the code of personalized customer marketing. Whether you’re interested in Chris’ take on the builder personality or his visionary insights on digital marketing, this conversation with Dr. Diane Hamilton is going to be a treat for you.
Social Media Marketing Made Easier With Xenia Muntean And Unlocking Your Creative Vision With Doug Patton
In today’s age of the internet, the significant role of social media marketing in all kinds of industries cannot be set aside. But despite their usefulness and tangible results, managing tons of online accounts is not that practical. Xenia Muntean understands this challenge well, so she builds the content review and marketing collaboration program Planable. Together with Dr. Diane Hamilton, she shares how she used her own hardships in marketing (managing endless spreadsheets and creating unnecessary Facebook page drafts) to start her own business to lighten the burden for social media marketers. She also shares her points of consideration when adding people to the teams, as well as her plans moving forward as a growing entrepreneur.
—
Every single one of us has a certain level of creativity, and it is up to us how to utilize it. For Doug Patton, the first step to unlocking its full potential is by having a clear creative vision. Sitting down with Dr. Diane Hamilton, the CEO of Patton Design talks about awakening inner creativity by overcoming personal traumas, embracing negativity, and exceeding the expectations of society. He also explains the importance of letting yourself go beyond the boundaries of your imagination while still knowing the right time to shut it down, allowing you to manage your limitations and avoid falling into creative disarray.
The Art Of Over-Delivering With Kathy Ireland And Communicating Through Visuals With Amy Balliett
Exceeding the expectations of your customers and even your own will always lead to success. And that’s where the art of over-delivering comes in. Dr. Diane Hamilton is joined by Kathy Ireland, the CEO and Chief Designer of kathy ireland Worldwide, to talk about focusing all of your energy on achieving the best possible results. Kathy shares her success story that started with just a single pair of socks, which eventually grew into a huge global brand. She tells how she managed to widen her connections in the fashion industry, helping her grow as an entrepreneur and even an author.
—
In today’s age of information overload, keeping your audience engaged in what you have to offer is extremely challenging. It is not simply about the words anymore, but more of enticing combinations of colors and pictures. Dr. Diane Hamilton explores visual communication in marketing with Amy Balliett, the CEO and Founder of Killer Visual Strategies. Amy explains how to develop effective material that can catch your audience’s eyes and attention, handle the five-second first impressions, and harness the power of extremely short videos.
Scaling A Franchise Business With Robert Rosenberg
Adaptation and change are a natural part of our culture and our being. Everywhere you look, the competition, consumer, and technology are changing. As a result, businesses have to create new plans and strategies to change along with them, one of them being a franchise business. Joining Dr. Diane Hamilton on today’s podcast is Robert Rosenberg, who served as the Chief Executive Officer of Dunkin’ Donuts from 1963 until 1998. Robert relays the story of how Dunkin’ Donuts started and its longstanding competition with another donut brand. He also shares the four primary functions of a leader, the importance of apprenticeship, the value of a brand and the great benefits franchising provides.
Continue reading “Scaling A Franchise Business With Robert Rosenberg”