Dr. Diane Hamilton's Blog

A Revolution in Hiring and Working with Eva Andres of Juniper Networks

Are QR Codes Successful?

  I am currently reviewing a text about marketing.  Schools hire me to do this on occasion.  One thing that disappointed me was there was nothing in it about QR codes and some of the other newest marketing techniques. QR codes have been around for a while. If you...

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Linkedin Endorsements Poorly Utilized

  Linkedin has provided an opportunity for networkers to endorse the skills of people with whom they are connected.  This was meant to be a time saver for people who normally wrote full recommendations. The idea had promise.  However, it is not being utilized...

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Texting Offers Latest Marketing Opportunity

As mobile phones have taken over the way people communicate, it is a natural progression for texting to become a marketing opportunity.  In the Wall Street Journal article Teen Stores Try Texts as Gr8 Nu Way to Reach Out, author Christina Binkley explained, “Like many...

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Marketers Use Retina-Tracking and Facial-Scanning Devices

  The latest technological advances have allowed for marketers to perform experiments that used to be the things only considered in science fiction.   Shoppers may soon have their retinas and facial expressions scanned to determine their product preferences. ...

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Using Giant QR Codes on Cars to Promote Business

  QR codes may offer sales people a new way to advertise.  Real estate agents are known to put company and contact information on cars as a form of advertisement.  Agents have even begun using QR codes on the “for sale” signs. Interested buyers can scan...

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Top Links Explaining Texting (SMS) and Short Codes

  Just as Twitter has grown to be an important marketing tool, texting is not just for stating LOL anymore. There are some very important uses for texting, aka SMS (short messaging service). Check out some helpful links to explain texting terminology and uses:...

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Top 25 Links to Change Your Body, Career and More

  As the New Year approaches, it is common for people to consider making some changes.  Whether you are considering body-image changes, obtaining a degree, attempting weight-loss, or trying to reinvent your career, there are some top sites that may offer some...

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Unusual Uses for QR Codes in the Classroom and Job Market

  QR codes are those little barcode looking squares that are popping up everywhere.  They are an excellent marketing tool.  They have some unique applications as well.  The article 50 Great Ways to Use QR Codes in the College Classroom lists some unusual uses...

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Stand Out In Job Market with Mini Resume Cards

Combining a resume with a business card in a smart, easy to read fashion, is a great way to capture a future employer’s attention.  ResuMiniMe is a site that has done a nice job of creating such a card.  In just minutes, job-seekers can create a traditional-sized...

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Make a Free Easy App Without iTunes

It can be quite frustrating and difficult to create an app that iTunes will accept.  I found a quick little way to create a free app that is easily accessed through a site called ConduitMobile.  You need to access the site to create the app through Safari instead of...

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